Rascasse Audience Intelligence

Quark (dairy product) Audience in Germany

A data profile of the people who buy, follow and care about Quark (dairy product) in Germany — modelled from more than twelve digital signal sources. Quark (dairy product) has an estimated audience of 439,189 people in Germany.

#66among Dish in Germany#5001among Topic in Germany#635in Food & Beverages

The average Quark (dairy product) fan in Germany is 42.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Gorgonzola, Jude Law, Nature, with strongest over-indexing on Gorgonzola (39.51× the country average).

Demographically, the Quark (dairy product) audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Quark (dairy product) fan in Germany is more female, around 42.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Gorgonzola.

Category: Food & Beverages · Type: Topic · Subtype: Dish

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Quark (dairy product) profile in Germany.

Audience size
439K
in Germany
Gender
63.1%♀
36.9% male
Age
42.7
average years
Country rank
#13000
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Quark (dairy product) fans

63.1% are female, 36.9% are male, average age 42.7.

Fig. 02

Gender split

63.1%
Female
36.9%
Male
Demographic split for Quark (dairy product) audience in Germany
MetricValue
Female63.1%
Male36.9%
Average age42.7
Estimated audience size439,189
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Quark (dairy product) audience in Germany
Age bracketShare%
16-1911%
20-2916%
30-3921%
40-4930%
50+22%
Fig. 04

Worldwide distribution

30.8%

of the worldwide Quark (dairy product) audience comes from Germany.

Worldwide audience distribution share by country for Quark (dairy product)
CountryShare
Germany30.8%
United States7.7%
Brazil4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Quark (dairy product) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Quark (dairy product) fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~70K1.15×
02Bayern~80K1.14×
03Nordrhein-Westfalen~100K1.12×
04Berlin~20K1.07×
05Rheinland-Pfalz~20K1.06×
06Niedersachsen~40K1.05×
07Saarland~6K1.05×
08Hessen~30K1.04×
09Hamburg~10K0.97×
10Sachsen~20K0.96×
11Bremen~4K0.96×
12Brandenburg~10K0.93×
13Thüringen~10K0.92×
14Sachsen-Anhalt~10K0.91×
15Schleswig-Holstein~10K0.88×
16Mecklenburg-Vorpommern~7K0.83×
Fig. 06

Affinity by region

Affinity by region — Quark (dairy product), Germany
0.83×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Quark (dairy product) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Quark (dairy product) audience
#·InterestCategoryAffinity×
01BilberryHealth49.16×
02GorgonzolaFood & Beverages39.51×
03Mozzarella sticksFood & Beverages39.14×
04High School DxDMovies & TV20.00×
05Brenda SongFashion & Accessoires20.00×
06Wizards of Waverly PlaceMovies & TV20.00×
07Jude LawMovies & TV14.56×
08ActimelFood & Beverages13.77×
09AdvocaatFood & Beverages9.60×
10Junge FreiheitNews3.50×
11NatureHome & Garden2.57×
12VolunteeringPolitics & Society2.54×
13VacationsTravel & Leisure2.35×
14Netto Marken-DiscountShopping2.28×
15Breaking newsMovies & TV2.25×
16ZDFMovies & TV2.14×
17Müller (company)Food & Beverages1.99×
18TagesschauMovies & TV1.94×
19EdekaShopping1.73×
20REWEShopping1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Quark (dairy product) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Quark (dairy product) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.46×
SpiritualityBALANCE1.31×
IndulgenceJOY1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Quark (dairy product) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.63×
SustainabilityBALANCE0.75×
Sports ActivityPOWER0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Quark (dairy product) have in Germany?

Quark (dairy product) has an estimated audience of 439,189 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Quark (dairy product) fans?

63.1% of Quark (dairy product) fans are female, 36.9% are male, with an average age of 42.7 years.

03

Which brands do Quark (dairy product) fans like most?

Quark (dairy product) fans show strongest brand affinity for Gorgonzola (39.51×), Jude Law (14.56×), and Nature (2.57×) over the country average.

04

Where do Quark (dairy product) fans live in Germany?

Quark (dairy product) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Quark (dairy product) fans also like?

Beyond Quark (dairy product) itself, the audience over-indexes on Jude Law (14.56×), Nature (2.57×), High School DxD (20×), and Bilberry (49.16×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Quark (dairy product) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Quark (dairy product). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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