Rainbow trout Audience in Germany
A data profile of the people who buy, follow and care about Rainbow trout in Germany — modelled from more than twelve digital signal sources. Rainbow trout has an estimated audience of 323,192 people in Germany.
The average Rainbow trout fan in Germany is 41.8 years old, balanced, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Jürgen Klopp, Kurt Russell, Angling, with strongest over-indexing on Jürgen Klopp (11.57× the country average).
Demographically, the Rainbow trout audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Urban Lifestyle, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Rainbow trout fan in Germany is balanced, around 41.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Jürgen Klopp.
At a glance
The key figures that characterise the Rainbow trout profile in Germany.
Search interest · 12-month trend
Demographics of Rainbow trout fans
53.7% are female, 46.3% are male, average age 41.8.
Gender split
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 41.8 |
| Estimated audience size | 323,192 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 19% | |
| 30-39 | 24% | |
| 40-49 | 24% | |
| 50+ | 22% |
Worldwide distribution
of the worldwide Rainbow trout audience comes from Germany.
| Country | Share |
|---|---|
| United States | 35.9% |
| Japan | 10.7% |
| United Kingdom | 5.5% |
Geography
Where the Rainbow trout audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bayern | ~80K | 1.56× | |
| 02 | Thüringen | ~10K | 1.16× | |
| 03 | Sachsen | ~20K | 1.13× | |
| 04 | Schleswig-Holstein | ~10K | 1.13× | |
| 05 | Mecklenburg-Vorpommern | ~7K | 1.07× | |
| 06 | Baden-Württemberg | ~50K | 1.05× | |
| 07 | Sachsen-Anhalt | ~9K | 1.05× | |
| 08 | Hamburg | ~7K | 0.99× | |
| 09 | Niedersachsen | ~30K | 0.98× | |
| 10 | Rheinland-Pfalz | ~10K | 0.90× | |
| 11 | Nordrhein-Westfalen | ~60K | 0.88× | |
| 12 | Hessen | ~20K | 0.87× | |
| 13 | Bremen | ~2K | 0.87× | |
| 14 | Brandenburg | ~9K | 0.86× | |
| 15 | Berlin | ~10K | 0.84× | |
| 16 | Saarland | ~3K | 0.79× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Rainbow trout audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Big Fish | Movies & TV | 23.55× | ||
| 02 | End of Watch | Movies & TV | 20.00× | ||
| 03 | Sex Pistols | Music & Radio | 17.97× | ||
| 04 | Catfish | Movies & TV | 16.92× | ||
| 05 | Angling | Sports | 12.50× | ||
| 06 | Kurt Russell | Movies & TV | 11.90× | ||
| 07 | Jürgen Klopp | Sports | 11.57× | ||
| 08 | Spartan race | Sports | 11.31× | ||
| 09 | Belgium national football team | Sports | 10.13× | ||
| 10 | Joaquin Phoenix | Movies & TV | 9.02× | ||
| 11 | Tesco | Shopping | 8.29× | ||
| 12 | Shimano | Cars & Mobility | 7.75× | ||
| 13 | Salmon | Food & Beverages | 7.65× | ||
| 14 | Largemouth bass | Food & Beverages | 6.57× | ||
| 15 | Tottenham Hotspur F.C. | Sports | 4.95× | ||
| 16 | Mango | Shopping | 3.56× | ||
| 17 | Pet sitting | Pets & Animals | 3.46× | ||
| 18 | Ornamental plant | Home & Garden | 2.88× | ||
| 19 | SV Werder Bremen | Sports | 2.55× | ||
| 20 | House music | Music & Radio | 2.37× |
Personality of the Rainbow trout audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.93× | |
| Extroversion | THRILL | 1.83× | |
| Indulgence | JOY | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.80× | |
| Pet Ownership | JOY | 0.82× | |
| Mindfulness | BALANCE | 0.91× |
Frequently asked questions
How many fans does Rainbow trout have in Germany?
Rainbow trout has an estimated audience of 323,192 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Rainbow trout fans?
53.7% of Rainbow trout fans are female, 46.3% are male, with an average age of 41.8 years.
Which brands do Rainbow trout fans like most?
Rainbow trout fans show strongest brand affinity for Jürgen Klopp (11.57×), Kurt Russell (11.9×), and Angling (12.5×) over the country average.
Where do Rainbow trout fans live in Germany?
Rainbow trout fans in Germany are most concentrated in Bayern (reach ~80K), Nordrhein-Westfalen (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
What other brands do Rainbow trout fans also like?
Beyond Rainbow trout itself, the audience over-indexes on Kurt Russell (11.9×), Angling (12.5×), Catfish (16.92×), and Shimano (7.75×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See Rainbow trout audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Rainbow trout. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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