Rascasse Audience Intelligence

Ruby (programming language) Audience in Germany

Name: Ruby (programming language) — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Ruby (programming language) in Germany — modelled from more than twelve digital signal sources. Ruby (programming language) has an estimated audience of 438,709 people in Germany.

#5005among Topic in Germany #547in Technology & Electronics

The average Ruby (programming language) fan in Germany is 31.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include GitHub, AngularJS, BMW i8, with strongest over-indexing on GitHub (59.16× the country average).

Demographically, the Ruby (programming language) audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ruby (programming language) fan in Germany is balanced, around 31.9 years old, with strong Need for Security tendencies and a notable affinity for GitHub.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ruby (programming language) profile in Germany.

Audience size

439K

in Germany

Gender

49.8%♀

50.2% male

Age

31.9

average years

Country rank

#13011

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Ruby (programming language) fans

49.8% are female, 50.2% are male, average age 31.9.

Fig. 02

Gender split

49.8%

Female

50.2%

Male

Demographic split for Ruby (programming language) audience in Germany
Metric	Value
Female	49.8%
Male	50.2%
Average age	31.9
Estimated audience size	438,709

Fig. 03

Age distribution

Age distribution of the Ruby (programming language) audience in Germany
Age bracket	Share	%
16-19		39%
20-29		22%
30-39		18%
40-49		14%
50+		7%

Fig. 04

Worldwide distribution

3.0%

of the worldwide Ruby (programming language) audience comes from Germany.

Worldwide audience distribution share by country for Ruby (programming language)
Country	Share
United States	21.1%
Vietnam	5.7%
India	5.5%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ruby (programming language) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ruby (programming language) fans by region: top regions in Germany
#	Region	Reach	×
01	Rheinland-Pfalz	~40K	1.87×
02	Hessen	~50K	1.37×
03	Hamburg	~10K	1.20×
04	Berlin	~20K	1.15×
05	Bayern	~80K	1.08×
06	Nordrhein-Westfalen	~100K	1.06×
07	Saarland	~6K	1.05×
08	Baden-Württemberg	~60K	1.00×
09	Bremen	~4K	0.94×
10	Schleswig-Holstein	~10K	0.90×
11	Brandenburg	~10K	0.87×
12	Niedersachsen	~40K	0.82×
13	Sachsen	~20K	0.82×
14	Thüringen	~9K	0.79×
15	Sachsen-Anhalt	~9K	0.77×
16	Mecklenburg-Vorpommern	~6K	0.76×

Affinity by region — Ruby (programming language), Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ruby (programming language) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ruby (programming language) audience
#	Interest	Category	×
01	Ruby on Rails	Technology & Electronics	64.43×
02	GitHub	Internet & Social Media	59.16×
03	BMW i8	Cars & Mobility	40.61×
04	AngularJS	Technology & Electronics	39.49×
05	5G	Technology & Electronics	29.91×
06	Data visualization	Technology & Electronics	24.63×
07	Oracle Corporation	Technology & Electronics	22.01×
08	DevOps	Technology & Electronics	21.00×
09	Toyota Prius	Cars & Mobility	20.61×
10	Enterprise resource planning	Business & Career	20.33×
11	Stack Overflow	Technology & Electronics	16.54×
12	Coursera	Business & Career	15.32×
13	MySQL	Technology & Electronics	12.11×
14	Computer security	Business & Career	11.43×
15	Data science	Business & Career	11.24×
16	N26	Business & Career	10.90×
17	Robotics	Technology & Electronics	10.56×
18	Information security	Business & Career	9.33×
19	Payback	Shopping	7.23×
20	Renewable energy	Business & Career	4.82×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ruby (programming language) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Ruby (programming language) audience · What stands out
Trait	Cluster	Score
Need for Security	CONSERVATISM	3.43×
Career Orientation	POWER	2.79×
Early Adopter Mentality	POWER	1.88×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Ruby (programming language) audience · Rather not
Trait	Cluster	Score
Pet Ownership	JOY	0.63×
Creativity	OPEN	0.79×
Healthy Lifestyle	BALANCE	0.80×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Ruby (programming language) have in Germany?

Ruby (programming language) has an estimated audience of 438,709 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Ruby (programming language) fans?

49.8% of Ruby (programming language) fans are female, 50.2% are male, with an average age of 31.9 years.

Which brands do Ruby (programming language) fans like most?

Ruby (programming language) fans show strongest brand affinity for GitHub (59.16×), AngularJS (39.49×), and BMW i8 (40.61×) over the country average.

Where do Ruby (programming language) fans live in Germany?

Ruby (programming language) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

What other brands do Ruby (programming language) fans also like?

Beyond Ruby (programming language) itself, the audience over-indexes on AngularJS (39.49×), BMW i8 (40.61×), Computer security (11.43×), and Ruby on Rails (64.43×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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Arts and music (37,163,288)

See Ruby (programming language) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ruby (programming language). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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