Rascasse Audience Intelligence

Share (finance) Audience in Germany

A data profile of the people who buy, follow and care about Share (finance) in Germany — modelled from more than twelve digital signal sources. Share (finance) has an estimated audience of 1,639,307 people in Germany.

#2260among Topic in Germany#387in Business & Career

The average Share (finance) fan in Germany is 36.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Stock market, Stock exchange, Commerzbank, with strongest over-indexing on Stock market (9.86× the country average).

Demographically, the Share (finance) audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Share (finance) fan in Germany is more male, around 36.9 years old, with strong Risk Appetite tendencies and a notable affinity for Stock market.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Share (finance) profile in Germany.

Audience size
1.6M
in Germany
Gender
43.6%♀
56.4% male
Age
36.9
average years
Country rank
#4098
Topic in Germany
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Share (finance) fans

43.6% are female, 56.4% are male, average age 36.9.

Fig. 02

Gender split

43.6%
Female
56.4%
Male
Demographic split for Share (finance) audience in Germany
MetricValue
Female43.6%
Male56.4%
Average age36.9
Estimated audience size1,639,307
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Share (finance) audience in Germany
Age bracketShare%
16-1929%
20-2918%
30-3917%
40-4917%
50+19%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Share (finance) audience comes from Germany.

Worldwide audience distribution share by country for Share (finance)
CountryShare
India15.0%
United States8.8%
Brazil6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Share (finance) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Share (finance) fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~400K1.37×
02Baden-Württemberg~300K1.19×
03Hamburg~40K1.16×
04Hessen~100K1.10×
05Niedersachsen~200K1.06×
06Rheinland-Pfalz~90K1.06×
07Sachsen~80K1.06×
08Nordrhein-Westfalen~400K1.04×
09Berlin~70K1.01×
10Brandenburg~50K0.97×
11Schleswig-Holstein~60K0.95×
12Thüringen~40K0.92×
13Saarland~20K0.88×
14Sachsen-Anhalt~30K0.79×
15Bremen~10K0.77×
16Mecklenburg-Vorpommern~20K0.75×
Fig. 06

Affinity by region

Affinity by region — Share (finance), Germany
0.75×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Share (finance) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Share (finance) audience
#·InterestCategoryAffinity×
01Commodity marketBusiness & Career16.49×
02Derivative (finance)Business & Career12.80×
03Mutual fundBusiness & Career10.66×
04Water filterFood & Beverages10.29×
05Property insuranceHome & Garden10.19×
06Stock marketBusiness & Career9.86×
07Home insuranceBusiness & Career8.51×
08Stock exchangeBusiness & Career8.41×
09Asset managementBusiness & Career7.08×
10CoinbaseBusiness & Career6.98×
11Day tradingBusiness & Career6.41×
12Mortgage calculatorHome & Garden6.25×
13finanzen.netBusiness & Career5.33×
14Deutsche BankBusiness & Career3.40×
15FocusNews3.38×
16Efficient energy useTechnology & Electronics3.33×
17CommerzbankBusiness & Career3.12×
18Solar powerHome & Garden2.99×
19TransfermarktSports2.42×
20TagesschauMovies & TV2.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Share (finance) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Share (finance) audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.73×
Career OrientationPOWER2.54×
Need for SecurityCONSERVATISM1.81×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Share (finance) audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
Price SensitivityPREMIUM0.72×
ExtroversionTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Share (finance) have in Germany?

Share (finance) has an estimated audience of 1,639,307 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Share (finance) fans?

43.6% of Share (finance) fans are female, 56.4% are male, with an average age of 36.9 years.

03

Which brands do Share (finance) fans like most?

Share (finance) fans show strongest brand affinity for Stock market (9.86×), Stock exchange (8.41×), and Commerzbank (3.12×) over the country average.

04

Where do Share (finance) fans live in Germany?

Share (finance) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Share (finance) fans also like?

Beyond Share (finance) itself, the audience over-indexes on Stock exchange (8.41×), Commerzbank (3.12×), Home insurance (8.51×), and Mortgage calculator (6.25×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Share (finance) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Share (finance). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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