Show business Audience in Germany

Show business has an estimated audience of 416,142 people in Germany. 52.6% are female, 47.4% are male, average age 36.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pillow, Unique Gifts, Filmnächte am Elbufer, Christmas Gift, Palestine Polytechnic University.
The average Show business fan in Germany is 36.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pillow, Unique Gifts, Filmnächte am Elbufer, with strongest over-indexing on Pillow (1.93× the country average). Demographically, the Show business audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Indulgence, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic
Demographics of Show business fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 36.6 |
| Estimated audience size | 416,142 |
Audience persona
The typical Show business fan in Germany is balanced, around 36.6 years old, with strong Indulgence tendencies and a notable affinity for Pillow.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 38,912 | 0.43× |
| Bayern | 25,306 | 0.38× |
| Baden-Württemberg | 21,518 | 0.38× |
| Niedersachsen | 21,403 | 0.53× |
| Brandenburg | 18,104 | 1.4× |
| Sachsen | 16,739 | 0.82× |
| Sachsen-Anhalt | 15,958 | 1.48× |
| Thüringen | 14,788 | 1.39× |
| Rheinland-Pfalz | 13,283 | 0.64× |
| Mecklenburg-Vorpommern | 12,862 | 1.62× |
| Hessen | 11,639 | 0.37× |
| Schleswig-Holstein | 11,376 | 0.76× |
| Saarland | 10,548 | 2.06× |
| Bremen | 9,311 | 2.62× |
| Berlin | 8,143 | 0.44× |
| Hamburg | 6,453 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 1.93× | Home & Garden |
| Unique Gifts | 1.62× | Shopping |
| Filmnächte am Elbufer | 10.11× | Movies & TV |
| Christmas Gift | 1.68× | Kids & Family |
| Palestine Polytechnic University | 10.9× | Business & Career |
| Este, Veneto | 1.98× | Travel & Leisure |
| 3D printing | 1.6× | Technology & Electronics |
| Weimar Republic | 3.76× | Politics & Society |
| Nationality | 1.84× | Politics & Society |
| Cachorros | 5.5× | Pets & Animals |
| Euskirchen (district) | 4.61× | Travel & Leisure |
| Fatteh | 5.82× | Food & Beverages |
| myDealZ | 1.56× | Shopping |
| JDSU | 1.77× | Business & Career |
| Justice | 1.95× | Politics & Society |
| Women's empowerment | 1.86× | Politics & Society |
| Gudrun Sjödén | 1.53× | Fashion & Accessoires |
| Video izle | 1.64× | |
| DEFCON (video game) | 3.52× | Games |
| Cynthia Erivo | 1.91× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.87 |
| Extroversion | THRILL | 1.66 |
| Travelling | THRILL | 1.38 |
| Tradition | CONSERVATISM | 1.38 |
| Pet Ownership | JOY | 1.32 |
| Early Adopter Mentality | POWER | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 17.8% |
| United States | 13.8% |
| China | 6.4% |
See Show business audiences in other countries
More Movies & TV audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Show business have in Germany?
Show business has an estimated audience of 416,142 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Show business fans?
52.6% of Show business fans are female, 47.4% are male, with an average age of 36.6 years.
Which brands do Show business fans like most?
Show business fans show strongest brand affinity for Pillow (1.93×), Unique Gifts (1.62×), and Filmnächte am Elbufer (10.11×) over the country average.
Where do Show business fans live in Germany?
Show business fans in Germany are most concentrated in Nordrhein-Westfalen (reach 38,912), Bayern (reach 25,306), and Baden-Württemberg (reach 21,518). These three regions account for the largest share of the active audience.
What other brands do Show business fans also like?
Beyond Show business itself, the audience over-indexes on Unique Gifts (1.62×), Filmnächte am Elbufer (10.11×), Christmas Gift (1.68×), and Palestine Polytechnic University (10.9×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Show business. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.