Stew Audience in Germany
Stew has an estimated audience of 274,577 people in Germany. 64.0% are female, 36.0% are male, average age 41.6. Top brand affinities: Hückelhoven, Pillow, Eco Friendly Living, Hoosier, Škoda Kodiaq.
Top brand affinities include Hückelhoven, Pillow, Eco Friendly Living, with strongest over-indexing on Hückelhoven (22.27× the country average). Demographically, the Stew audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Indulgence, Convenience Orientation.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Stew fans
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 41.6 |
| Estimated audience size | 274,577 |
Audience persona
The typical Stew fan in Germany is more female, around 41.6 years old, with strong Indulgence tendencies and a notable affinity for Hückelhoven.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hückelhoven | 22.27× | Travel & Leisure |
| Pillow | 2.07× | Home & Garden |
| Eco Friendly Living | 5.06× | Home & Garden |
| Hoosier | 17.88× | Politics & Society |
| Škoda Kodiaq | 2.15× | Cars & Mobility |
| Therme Erding | 4.71× | Travel & Leisure |
| Mothercare | 1.79× | Kids & Family |
| Heatwave (band) | 16.67× | Music & Radio |
| Keeper (password manager) | 3.55× | Technology & Electronics |
| Jabali | 20× | Pets & Animals |
| Sixx | 2.35× | Movies & TV |
| Este, Veneto | 1.83× | Travel & Leisure |
| Hawesko | 2.72× | Food & Beverages |
| Home Delivery | 2× | Food & Beverages |
| Zwarte Piet | 8.2× | Travel & Leisure |
| Natural rubber | 1.53× | Cars & Mobility |
| Eimsbüttel (quarter) | 6.56× | Travel & Leisure |
| Cachorros | 5.42× | Pets & Animals |
| Nationality | 1.69× | Politics & Society |
| Isole Tremiti | 7.6× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.61 |
| Convenience Orientation | PREMIUM | 2.57 |
| Healthy Lifestyle | BALANCE | 1.85 |
| Family Orientation | CONSERVATISM | 1.51 |
| Pet Ownership | JOY | 1.49 |
| Quality Awareness | PREMIUM | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.5% |
| Taiwan | 10.9% |
| United Kingdom | 4.4% |
See Stew audiences in other countries
More Dish audiences in Germany
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stew. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.