Stew Audience in United States

Stew has an estimated audience of 3,658,476 people in United States. 65.3% are female, 34.7% are male, average age 43.5. Top regions: California, Texas, New York. Top brand affinities: Shiba Inu, Urban Outfitters, Goop, Scratching post, Governor of Michigan.
The average Stew fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Shiba Inu, Urban Outfitters, Goop, with strongest over-indexing on Shiba Inu (10.07× the country average). Demographically, the Stew audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Dish
Demographics of Stew fans
| Metric | Value |
|---|---|
| Female | 65.3% |
| Male | 34.7% |
| Average age | 43.5 |
| Estimated audience size | 3,658,476 |
Audience persona
The typical Stew fan in United States is more female, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Shiba Inu.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 453,265 | 1.13× |
| Texas | 324,095 | 1.03× |
| New York | 266,474 | 1.3× |
| Florida | 216,571 | 0.87× |
| Connecticut | 153,578 | 4.19× |
| Missouri | 123,351 | 2.09× |
| Pennsylvania | 117,933 | 0.96× |
| Illinois | 108,331 | 0.89× |
| New Jersey | 98,741 | 1.06× |
| Georgia | 93,637 | 0.83× |
| Washington | 89,739 | 1.22× |
| Ohio | 86,113 | 0.76× |
| Virginia | 84,869 | 0.95× |
| North Carolina | 84,819 | 0.77× |
| Michigan | 81,258 | 0.85× |
| Massachusetts | 66,296 | 0.92× |
| Arizona | 66,222 | 0.89× |
| Indiana | 61,069 | 0.91× |
| Oklahoma | 60,800 | 1.5× |
| Tennessee | 59,790 | 0.81× |
| Maryland | 55,628 | 0.88× |
| Colorado | 53,426 | 0.93× |
| Oregon | 51,482 | 1.23× |
| Minnesota | 46,819 | 0.89× |
| Louisiana | 42,767 | 0.91× |
| Wisconsin | 42,387 | 0.77× |
| South Carolina | 41,522 | 0.75× |
| Alabama | 38,724 | 0.76× |
| Utah | 33,528 | 1.02× |
| Kentucky | 32,074 | 0.7× |
| Nevada | 30,769 | 0.87× |
| Arkansas | 29,115 | 0.97× |
| Kansas | 27,066 | 0.94× |
| Iowa | 26,498 | 0.88× |
| Mississippi | 22,588 | 0.75× |
| Idaho | 19,910 | 1.09× |
| New Mexico | 17,172 | 0.94× |
| Nebraska | 15,717 | 0.86× |
| Hawaii | 14,834 | 0.94× |
| Washington, District of Columbia | 10,964 | 1× |
| Montana | 10,935 | 1.08× |
| New Hampshire | 10,357 | 0.72× |
| West Virginia | 10,323 | 0.61× |
| Maine | 9,863 | 0.75× |
| Rhode Island | 9,206 | 0.79× |
| Alaska | 8,972 | 1.15× |
| Delaware | 7,118 | 0.71× |
| North Dakota | 6,333 | 0.84× |
| South Dakota | 5,790 | 0.68× |
| Vermont | 5,472 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shiba Inu | 10.07× | Pets & Animals |
| Urban Outfitters | 1.85× | Shopping |
| Goop | 5.04× | Internet & Social Media |
| Scratching post | 8.47× | Pets & Animals |
| Governor of Michigan | 6.14× | Politics & Society |
| Nationality | 1.73× | Politics & Society |
| Keenan Allen | 5.13× | Sports |
| Grinch | 2.99× | Movies & TV |
| Wok | 4.81× | Food & Beverages |
| Jingoism | 1.57× | Politics & Society |
| Pillow | 1.53× | Home & Garden |
| Jesse Plemons | 2.41× | Movies & TV |
| Google Home | 4.41× | Technology & Electronics |
| Nebraska Cornhuskers football | 2.45× | Sports |
| Hibachi | 5.16× | Food & Beverages |
| headspace | 5.84× | Health |
| Vocal harmony | 2.75× | Music & Radio |
| Urban horticulture | 2.14× | Home & Garden |
| Layne Staley | 3.67× | Music & Radio |
| Cherish (group) | 6.11× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.74 |
| Indulgence | JOY | 1.58 |
| Family Orientation | CONSERVATISM | 1.43 |
| Healthy Lifestyle | BALANCE | 1.35 |
| Travelling | THRILL | 1.32 |
| Price Sensitivity | PREMIUM | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.5% |
| Taiwan | 10.9% |
| United Kingdom | 4.4% |
See Stew audiences in other countries
More Dish audiences in United States
Frequently asked questions
How many fans does Stew have in United States?
Stew has an estimated audience of 3,658,476 people in United States, concentrated in California and Texas.
What is the gender split and age of Stew fans?
65.3% of Stew fans are female, 34.7% are male, with an average age of 43.5 years.
Which brands do Stew fans like most?
Stew fans show strongest brand affinity for Shiba Inu (10.07×), Urban Outfitters (1.85×), and Goop (5.04×) over the country average.
Where do Stew fans live in United States?
Stew fans in United States are most concentrated in California (reach 453,265), Texas (reach 324,095), and New York (reach 266,474). These three regions account for the largest share of the active audience.
What other brands do Stew fans also like?
Beyond Stew itself, the audience over-indexes on Urban Outfitters (1.85×), Goop (5.04×), Scratching post (8.47×), and Governor of Michigan (6.14×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Stew. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.