Suwon Audience in Germany
Suwon has an estimated audience of 703,287 people in Germany. 31.0% are female, 69.0% are male, average age 44.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: JACK & JONES, Chongqing, Mongolia, Netto Marken-Discount, YouTube Red.
The average Suwon fan in Germany is 44.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include JACK & JONES, Chongqing, Mongolia, with strongest over-indexing on JACK & JONES (68.87× the country average). Demographically, the Suwon audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Suwon fans
| Metric | Value |
|---|---|
| Female | 31.0% |
| Male | 69.0% |
| Average age | 44.0 |
| Estimated audience size | 703,287 |
Audience persona
The typical Suwon fan in Germany is more male, around 44.0 years old, with strong Convenience Orientation tendencies and a notable affinity for JACK & JONES.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 161,710 | 1.05× |
| Bayern | 141,966 | 1.26× |
| Baden-Württemberg | 132,214 | 1.38× |
| Hessen | 89,660 | 1.67× |
| Niedersachsen | 62,491 | 0.91× |
| Berlin | 49,456 | 1.57× |
| Rheinland-Pfalz | 34,356 | 0.98× |
| Sachsen | 29,452 | 0.85× |
| Schleswig-Holstein | 21,578 | 0.85× |
| Hamburg | 17,355 | 1.09× |
| Brandenburg | 16,025 | 0.73× |
| Thüringen | 12,873 | 0.72× |
| Sachsen-Anhalt | 9,842 | 0.54× |
| Mecklenburg-Vorpommern | 8,656 | 0.64× |
| Bremen | 7,075 | 1.18× |
| Saarland | 4,884 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 68.87× | Fashion & Accessoires |
| Chongqing | 53.26× | Travel & Leisure |
| Mongolia | 14× | Travel & Leisure |
| Netto Marken-Discount | 2.65× | Shopping |
| YouTube Red | 23.45× | Movies & TV |
| Chennai Super Kings | 16.67× | Sports |
| McCafé | 8.63× | Food & Beverages |
| Clash Royale | 14.41× | Games |
| Kristen Bell | 10.54× | Movies & TV |
| Hindi | 10.7× | Politics & Society |
| FACEIT | 34.69× | Games |
| Indian Premier League | 10.01× | Sports |
| Indian Super League | 15.05× | Sports |
| 2. Bundesliga | 2.34× | Sports |
| Zac Efron | 6.7× | Movies & TV |
| Italy national football team | 7.76× | Sports |
| Pets | 1.61× | Pets & Animals |
| Counter-Strike: Global Offensive | 4.85× | Games |
| CEWE FOTOBUCH | 8.15× | Internet & Social Media |
| University of Augsburg | 12.82× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.58 |
| Early Adopter Mentality | POWER | 1.54 |
| Sports Activity | POWER | 1.41 |
| Need for Security | CONSERVATISM | 1.35 |
| Pet Ownership | JOY | 1.29 |
| Healthy Lifestyle | BALANCE | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| South Korea | 31.0% |
| Japan | 16.2% |
| Germany | 8.7% |
See Suwon audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Suwon have in Germany?
Suwon has an estimated audience of 703,287 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Suwon fans?
31.0% of Suwon fans are female, 69.0% are male, with an average age of 44.0 years.
Which brands do Suwon fans like most?
Suwon fans show strongest brand affinity for JACK & JONES (68.87×), Chongqing (53.26×), and Mongolia (14×) over the country average.
Where do Suwon fans live in Germany?
Suwon fans in Germany are most concentrated in Nordrhein-Westfalen (reach 161,710), Bayern (reach 141,966), and Baden-Württemberg (reach 132,214). These three regions account for the largest share of the active audience.
What other brands do Suwon fans also like?
Beyond Suwon itself, the audience over-indexes on Chongqing (53.26×), Mongolia (14×), Netto Marken-Discount (2.65×), and YouTube Red (23.45×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Suwon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.