Tatra Mountains Audience in Germany

Tatra Mountains has an estimated audience of 629,216 people in Germany. 60.3% are female, 39.7% are male, average age 39.5. Top brand affinities: Kevin Costner, La Sportiva, Staples (Canada), Jodie Foster, Bertolt Brecht.

Top brand affinities include Kevin Costner, La Sportiva, Staples (Canada), with strongest over-indexing on Kevin Costner (20× the country average). Demographically, the Tatra Mountains audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Sports Activity, Travelling.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Tatra Mountains fans

Demographic split for Tatra Mountains audience in Germany
MetricValue
Female60.3%
Male39.7%
Average age39.5
Estimated audience size629,216

Audience persona

The typical Tatra Mountains fan in Germany is more female, around 39.5 years old, with strong Sports Activity tendencies and a notable affinity for Kevin Costner.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tatra Mountains audience
BrandAffinityCategory
Kevin Costner20×Movies & TV
La Sportiva39.24×Fashion & Accessoires
Staples (Canada)48.18×Business & Career
Jodie Foster20×Movies & TV
Bertolt Brecht20×Literature
Ski mountaineering8.19×Sports
Nicole Scherzinger20×Music & Radio
N269.67×Business & Career
Airbnb3.18×Travel & Leisure
Julianne Moore11.91×Movies & TV
Rocky Mountains21.72×Travel & Leisure
Backpacking (travel)5.33×Travel & Leisure
Vegetable Gardening7.03×Food & Beverages
Alpine skiing3.68×Sports
Fischer (company)14.96×Sports
IHF World Men's Handball Championship3.59×Sports
Ryanair2.59×Travel & Leisure
Hiking boot5.02×Fashion & Accessoires
FIFA World Cup2.1×Sports
Shih Tzu3.98×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tatra Mountains audience
TraitClusterScore
Sports ActivityPOWER2.1
TravellingTHRILL2.08
Design AffinityPREMIUM2.05
Urban LifestyleOPEN1.9
Risk AppetiteTHRILL1.72
IndividualismJOY1.6

Worldwide distribution

Worldwide audience distribution share by country for Tatra Mountains
CountryShare
Poland22.6%
United States14.8%
Slovakia10.5%

See Tatra Mountains audiences in other countries

More Region audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tatra Mountains. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.