The Block (Australian TV series) Audience in Germany

The Block (Australian TV series) logo

The Block (Australian TV series) has an estimated audience of 359,335 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Product design, Eco Friendly Living, Gil Ofarim, Emirdağ, Figure painting (hobby).

The Block (Australian TV series) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Product design. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Product design, Eco Friendly Living, Gil Ofarim, with strongest over-indexing on Product design (17.61× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Block (Australian TV series) fans

Demographic split for The Block (Australian TV series) audience in Germany
MetricValue
Estimated audience size359,335

Audience persona

The typical The Block (Australian TV series) fan in Germany shows strong Healthy Lifestyle tendencies and a notable affinity for Product design.

Top regions in Germany

Top regions ranked by reach for The Block (Australian TV series) in Germany
RegionReachAffinity
Nordrhein-Westfalen99,5231.06×
Bayern66,5560.97×
Baden-Württemberg51,9030.89×
Niedersachsen42,3971.02×
Hessen31,5530.97×
Sachsen24,1071.15×
Rheinland-Pfalz21,4471×
Berlin18,9270.99×
Schleswig-Holstein15,8161.03×
Brandenburg14,5611.1×
Sachsen-Anhalt12,2721.11×
Thüringen11,6901.07×
Mecklenburg-Vorpommern8,8281.08×
Hamburg8,5750.89×
Saarland4,9490.94×
Bremen3,3540.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Block (Australian TV series) audience
BrandAffinityCategory
Product design17.61×Business & Career
Eco Friendly Living13.75×Home & Garden
Gil Ofarim2.78×Music & Radio
Emirdağ16.87×Travel & Leisure
Figure painting (hobby)5.58×Arts & Culture
Gloria4.42×Music & Radio
Handmade Gifts1.79×Kids & Family
Hypertext2.48×Technology & Electronics
Cachorro2.83×Pets & Animals
Algebra9.07×Business & Career
Janitor4.69×Home & Garden
Anton Corbijn8.28×Arts & Culture
Bank account2.04×Business & Career
Hostelworld4.29×Travel & Leisure
Google Analytics1.69×Internet & Social Media
Information sensitivity3.43×Technology & Electronics
Glossier5.4×Beauty & Wellness
Google Home3.39×Technology & Electronics
Boogie-woogie (dance)4.19×Music & Radio
Ireen Sheer1.64×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Block (Australian TV series) audience
TraitClusterScore
Healthy LifestyleBALANCE3.26
SustainabilityBALANCE2.12
Luxury OrientationPREMIUM1.85
Urban LifestyleOPEN1.64
Sports ActivityPOWER1.64
DIY MentalityTHRILL1.56

Worldwide distribution

Worldwide audience distribution share by country for The Block (Australian TV series)
CountryShare
United States52.0%
Australia25.7%
Italy3.8%

See The Block (Australian TV series) audiences in other countries

More Movies & TV audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Block (Australian TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.