Timberland Boots Audience in Germany

Timberland Boots logo

Timberland Boots has an estimated audience of 355,407 people in Germany. 57.8% are female, 42.2% are male, average age 32.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Erzberg Rodeo, Gil Ofarim, Whist, Progressive rock, Stamp collecting.

The average Timberland Boots fan in Germany is 32.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Erzberg Rodeo, Gil Ofarim, Whist, with strongest over-indexing on Erzberg Rodeo (36.95× the country average). Demographically, the Timberland Boots audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear

Demographics of Timberland Boots fans

Demographic split for Timberland Boots audience in Germany
MetricValue
Female57.8%
Male42.2%
Average age32.7
Estimated audience size355,407

Audience persona

The typical Timberland Boots fan in Germany is more female, around 32.7 years old, with strong Sustainability tendencies and a notable affinity for Erzberg Rodeo.

Top regions in Germany

Top regions ranked by reach for Timberland Boots in Germany
RegionReachAffinity
Nordrhein-Westfalen89,0071.14×
Bayern70,7961.24×
Baden-Württemberg62,1111.28×
Niedersachsen35,6641.03×
Hessen33,5901.24×
Berlin19,9461.26×
Rheinland-Pfalz19,5671.1×
Schleswig-Holstein14,4581.13×
Sachsen12,2260.7×
Hamburg11,8911.48×
Brandenburg8,3680.76×
Thüringen5,4430.6×
Sachsen-Anhalt4,5950.5×
Mecklenburg-Vorpommern3,9370.58×
Saarland3,7080.85×
Bremen3,3561.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Timberland Boots audience
BrandAffinityCategory
Erzberg Rodeo36.95×Sports
Gil Ofarim2.34×Music & Radio
Whist6.2×Games
Progressive rock1.73×Music & Radio
Stamp collecting5.74×Home & Garden
Handmade Gifts1.97×Kids & Family
Henley shirt4.95×Fashion & Accessoires
Buddy – The Buddy Holly Story4.38×Music & Radio
Private Jets6.13×Cars & Mobility
New Era (Namibia)3.06×News
Hostelworld4.12×Travel & Leisure
Kaffe Fassett13.08×Arts & Culture
Hypothec3.44×Business & Career
Noodle (Gorillaz)1.85×Music & Radio
Building insulation2.38×Home & Garden
Jaguar F-Pace3.29×Cars & Mobility
Alaska1.79×Travel & Leisure
Graham Greene2.27×Literature
Thom Browne4.3×Fashion & Accessoires
Caprivi Strip4.71×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Timberland Boots audience
TraitClusterScore
SustainabilityBALANCE1.66
Early Adopter MentalityPOWER1.64
Quality AwarenessPREMIUM1.62
Luxury OrientationPREMIUM1.62
CreativityOPEN1.4
ExtroversionTHRILL1.37

Worldwide distribution

Worldwide audience distribution share by country for Timberland Boots
CountryShare
United States47.9%
South Africa7.0%
United Kingdom7.0%

See Timberland Boots audiences in other countries

More Footwear audiences in Germany

Frequently asked questions

How many fans does Timberland Boots have in Germany?

Timberland Boots has an estimated audience of 355,407 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Timberland Boots fans?

57.8% of Timberland Boots fans are female, 42.2% are male, with an average age of 32.7 years.

Which brands do Timberland Boots fans like most?

Timberland Boots fans show strongest brand affinity for Erzberg Rodeo (36.95×), Gil Ofarim (2.34×), and Whist (6.2×) over the country average.

Where do Timberland Boots fans live in Germany?

Timberland Boots fans in Germany are most concentrated in Nordrhein-Westfalen (reach 89,007), Bayern (reach 70,796), and Baden-Württemberg (reach 62,111). These three regions account for the largest share of the active audience.

What other brands do Timberland Boots fans also like?

Beyond Timberland Boots itself, the audience over-indexes on Gil Ofarim (2.34×), Whist (6.2×), Progressive rock (1.73×), and Stamp collecting (5.74×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Timberland Boots. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.