Timberland Boots Audience in Germany

Timberland Boots has an estimated audience of 355,407 people in Germany. 57.8% are female, 42.2% are male, average age 32.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Erzberg Rodeo, Gil Ofarim, Whist, Progressive rock, Stamp collecting.
The average Timberland Boots fan in Germany is 32.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Erzberg Rodeo, Gil Ofarim, Whist, with strongest over-indexing on Erzberg Rodeo (36.95× the country average). Demographically, the Timberland Boots audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear
Demographics of Timberland Boots fans
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 32.7 |
| Estimated audience size | 355,407 |
Audience persona
The typical Timberland Boots fan in Germany is more female, around 32.7 years old, with strong Sustainability tendencies and a notable affinity for Erzberg Rodeo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 89,007 | 1.14× |
| Bayern | 70,796 | 1.24× |
| Baden-Württemberg | 62,111 | 1.28× |
| Niedersachsen | 35,664 | 1.03× |
| Hessen | 33,590 | 1.24× |
| Berlin | 19,946 | 1.26× |
| Rheinland-Pfalz | 19,567 | 1.1× |
| Schleswig-Holstein | 14,458 | 1.13× |
| Sachsen | 12,226 | 0.7× |
| Hamburg | 11,891 | 1.48× |
| Brandenburg | 8,368 | 0.76× |
| Thüringen | 5,443 | 0.6× |
| Sachsen-Anhalt | 4,595 | 0.5× |
| Mecklenburg-Vorpommern | 3,937 | 0.58× |
| Saarland | 3,708 | 0.85× |
| Bremen | 3,356 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Erzberg Rodeo | 36.95× | Sports |
| Gil Ofarim | 2.34× | Music & Radio |
| Whist | 6.2× | Games |
| Progressive rock | 1.73× | Music & Radio |
| Stamp collecting | 5.74× | Home & Garden |
| Handmade Gifts | 1.97× | Kids & Family |
| Henley shirt | 4.95× | Fashion & Accessoires |
| Buddy – The Buddy Holly Story | 4.38× | Music & Radio |
| Private Jets | 6.13× | Cars & Mobility |
| New Era (Namibia) | 3.06× | News |
| Hostelworld | 4.12× | Travel & Leisure |
| Kaffe Fassett | 13.08× | Arts & Culture |
| Hypothec | 3.44× | Business & Career |
| Noodle (Gorillaz) | 1.85× | Music & Radio |
| Building insulation | 2.38× | Home & Garden |
| Jaguar F-Pace | 3.29× | Cars & Mobility |
| Alaska | 1.79× | Travel & Leisure |
| Graham Greene | 2.27× | Literature |
| Thom Browne | 4.3× | Fashion & Accessoires |
| Caprivi Strip | 4.71× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.66 |
| Early Adopter Mentality | POWER | 1.64 |
| Quality Awareness | PREMIUM | 1.62 |
| Luxury Orientation | PREMIUM | 1.62 |
| Creativity | OPEN | 1.4 |
| Extroversion | THRILL | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.9% |
| South Africa | 7.0% |
| United Kingdom | 7.0% |
See Timberland Boots audiences in other countries
More Footwear audiences in Germany
- Birkenstock (4,130,177)
- Skechers (1,795,234)
- Dr. Martens (1,719,616)
- Veja Sneakers (1,683,672)
- Crocs (1,570,022)
Frequently asked questions
How many fans does Timberland Boots have in Germany?
Timberland Boots has an estimated audience of 355,407 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Timberland Boots fans?
57.8% of Timberland Boots fans are female, 42.2% are male, with an average age of 32.7 years.
Which brands do Timberland Boots fans like most?
Timberland Boots fans show strongest brand affinity for Erzberg Rodeo (36.95×), Gil Ofarim (2.34×), and Whist (6.2×) over the country average.
Where do Timberland Boots fans live in Germany?
Timberland Boots fans in Germany are most concentrated in Nordrhein-Westfalen (reach 89,007), Bayern (reach 70,796), and Baden-Württemberg (reach 62,111). These three regions account for the largest share of the active audience.
What other brands do Timberland Boots fans also like?
Beyond Timberland Boots itself, the audience over-indexes on Gil Ofarim (2.34×), Whist (6.2×), Progressive rock (1.73×), and Stamp collecting (5.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Timberland Boots. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.