Tubi TV Audience in Germany
Tubi TV has an estimated audience of 326,115 people in Germany. 48.8% are female, 51.2% are male, average age 44.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Transfermarkt, Euphoria, Borussia Dortmund, Sportschau, Kevin Costner.
The average Tubi TV fan in Germany is 44.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Transfermarkt, Euphoria, Borussia Dortmund, with strongest over-indexing on Transfermarkt (6.96× the country average). Demographically, the Tubi TV audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Website / Newspaper / Magazine · Subtype: TV / music streaming
Demographics of Tubi TV fans
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 44.7 |
| Estimated audience size | 326,115 |
Audience persona
The typical Tubi TV fan in Germany is balanced, around 44.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Transfermarkt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 162,217 | 1.11× |
| Bayern | 113,828 | 1.06× |
| Baden-Württemberg | 97,594 | 1.07× |
| Hessen | 91,414 | 1.79× |
| Niedersachsen | 61,307 | 0.94× |
| Rheinland-Pfalz | 36,888 | 1.1× |
| Berlin | 34,451 | 1.15× |
| Sachsen | 26,047 | 0.79× |
| Schleswig-Holstein | 21,445 | 0.89× |
| Brandenburg | 18,981 | 0.91× |
| Thüringen | 14,149 | 0.83× |
| Sachsen-Anhalt | 13,975 | 0.8× |
| Hamburg | 13,944 | 0.92× |
| Mecklenburg-Vorpommern | 9,603 | 0.75× |
| Saarland | 7,091 | 0.86× |
| Bremen | 5,875 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Transfermarkt | 6.96× | Sports |
| Euphoria | 3.67× | Movies & TV |
| Borussia Dortmund | 2.11× | Sports |
| Sportschau | 3.45× | Sports |
| Kevin Costner | 9.45× | Movies & TV |
| Social networking service | 4.05× | Technology & Electronics |
| Friends | 3.78× | Movies & TV |
| FIFA World Cup | 2.51× | Sports |
| Jimmy Kimmel | 11.22× | Movies & TV |
| Natural World | 2.83× | Fashion & Accessoires |
| Superman | 3.34× | Movies & TV |
| Skill | 3.52× | Business & Career |
| Michael Douglas | 7.73× | Movies & TV |
| Religion | 3.16× | Business & Career |
| 1.9× | Internet & Social Media | |
| Tom Cruise | 5.14× | Movies & TV |
| Rock music | 2.25× | Music & Radio |
| Bild | 1.97× | News |
| Cell (biology) | 5.95× | Health |
| Beauty | 1.71× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 3.64 |
| Patriotism | CONSERVATISM | 2.16 |
| Urban Lifestyle | OPEN | 1.62 |
| Spirituality | BALANCE | 1.48 |
| Need for Security | CONSERVATISM | 1.43 |
| Sports Activity | POWER | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| South Africa | 22.1% |
| Democratic Republic of the Congo | 14.2% |
| Angola | 6.6% |
See Tubi TV audiences in other countries
More TV / music streaming audiences in Germany
- Spotify (18,097,341)
- Netflix (9,224,186)
- ARD Mediathek (7,212,360)
- ZDF Mediathek (6,481,917)
- Amazon Instant Video (4,928,582)
Frequently asked questions
How many fans does Tubi TV have in Germany?
Tubi TV has an estimated audience of 326,115 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tubi TV fans?
48.8% of Tubi TV fans are female, 51.2% are male, with an average age of 44.7 years.
Which brands do Tubi TV fans like most?
Tubi TV fans show strongest brand affinity for Transfermarkt (6.96×), Euphoria (3.67×), and Borussia Dortmund (2.11×) over the country average.
Where do Tubi TV fans live in Germany?
Tubi TV fans in Germany are most concentrated in Nordrhein-Westfalen (reach 162,217), Bayern (reach 113,828), and Baden-Württemberg (reach 97,594). These three regions account for the largest share of the active audience.
What other brands do Tubi TV fans also like?
Beyond Tubi TV itself, the audience over-indexes on Euphoria (3.67×), Borussia Dortmund (2.11×), Sportschau (3.45×), and Kevin Costner (9.45×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tubi TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.