Rascasse Audience Intelligence

Tubi TV Audience in Germany

A data profile of the people who buy, follow and care about Tubi TV in Germany — modelled from more than twelve digital signal sources. Tubi TV has an estimated audience of 656,152 people in Germany.

#23among TV / music streaming in Germany#315among Website / Newspaper / Magazine in Germany#1333in Movies & TV

The average Tubi TV fan in Germany is 44.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern.

Top brand affinities include Transfermarkt, FIFA World Cup, dB’s, with strongest over-indexing on Transfermarkt (6.96× the country average).

Demographically, the Tubi TV audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Tubi TV fan in Germany is balanced, around 44.7 years old, with strong Spirituality tendencies and a notable affinity for Transfermarkt.

Category: Movies & TV · Type: Website / Newspaper / Magazine · Subtype: TV / music streaming

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tubi TV profile in Germany.

Audience size
656K
in Germany
Gender
48.8%♀
51.2% male
Age
44.7
average years
Country rank
#9348
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Tubi TV

48.8% are female, 51.2% are male, average age 44.7.

Fig. 02

Gender split

48.8%
Female
51.2%
Male
Demographic split for Tubi TV audience in Germany
MetricValue
Female48.8%
Male51.2%
Average age44.7
Estimated audience size656,152
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Tubi TV audience in Germany
Age bracketShare%
16-1910%
20-2912%
30-3918%
40-4931%
50+29%
Fig. 04

Worldwide distribution

0.7%

of the worldwide Tubi TV audience comes from Germany.

Worldwide audience distribution share by country for Tubi TV
CountryShare
South Africa21.6%
Democratic Republic of the Congo13.8%
Angola6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tubi TV audience in Germany is strongest.

Fig. 05

Top regions by affinity

Tubi TV fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~100K2.49×
02Bremen~6K1.11×
03Berlin~30K1.10×
04Rheinland-Pfalz~40K1.05×
05Nordrhein-Westfalen~200K1.04×
06Baden-Württemberg~90K1.00×
07Bayern~100K0.96×
08Hamburg~10K0.90×
09Niedersachsen~60K0.88×
10Saarland~7K0.87×
11Schleswig-Holstein~20K0.85×
12Brandenburg~20K0.85×
13Thüringen~10K0.82×
14Sachsen-Anhalt~10K0.81×
15Sachsen~30K0.78×
16Mecklenburg-Vorpommern~9K0.74×
Fig. 06

Affinity by region

Affinity by region — Tubi TV, Germany
0.74×1.00×2.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tubi TV audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tubi TV audience
#·InterestCategoryAffinity×
01Jimmy KimmelMovies & TV11.22×
02Kevin CostnerMovies & TV9.45×
03Michael DouglasMovies & TV7.73×
04TransfermarktSports6.96×
05Cell (biology)Health5.95×
06Catherine, Duchess of CambridgePolitics & Society5.83×
07Social networking serviceTechnology & Electronics4.05×
08SkillBusiness & Career3.52×
09SportschauSports3.45×
10SupermanMovies & TV3.34×
11ReligionBusiness & Career3.16×
12Streaming mediaTechnology & Electronics2.75×
13FIFA World CupSports2.51×
14TVMovies & TV2.49×
15Rock musicMusic & Radio2.25×
16Borussia DortmundSports2.11×
17BildNews1.97×
18InstagramInternet & Social Media1.90×
19dB’sMusic & Radio1.73×
20BeautyBeauty & Wellness1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tubi TV audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tubi TV audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.80×
PatriotismCONSERVATISM2.55×
Community OrientationOPEN1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tubi TV audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.88×
Design AffinityPREMIUM0.99×
Price SensitivityPREMIUM1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tubi TV have in Germany?

Tubi TV has an estimated audience of 656,152 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.

02

What is the gender split and age of Tubi TV fans?

48.8% of Tubi TV fans are female, 51.2% are male, with an average age of 44.7 years.

03

Which brands do Tubi TV fans like most?

Tubi TV fans show strongest brand affinity for Transfermarkt (6.96×), FIFA World Cup (2.51×), and dB’s (1.73×) over the country average.

04

Where do Tubi TV fans live in Germany?

Tubi TV fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Hessen (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Tubi TV fans also like?

Beyond Tubi TV itself, the audience over-indexes on FIFA World Cup (2.51×), dB’s (1.73×), Sportschau (3.45×), and Kevin Costner (9.45×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV / music streaming audiences in Germany

See Tubi TV audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tubi TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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