Uganda Audience in Germany
A data profile of the people who buy, follow and care about Uganda in Germany — modelled from more than twelve digital signal sources. Uganda has an estimated audience of 296,720 people in Germany.
The average Uganda fan in Germany is 40.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Lebanon, Deep Purple, Ghana, with strongest over-indexing on Lebanon (14.52× the country average).
Demographically, the Uganda audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Quality Awareness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Uganda fan in Germany is more male, around 40.9 years old, with strong Quality Awareness tendencies and a notable affinity for Lebanon.
At a glance
The key figures that characterise the Uganda profile in Germany.
Search interest · 12-month trend
Demographics of Uganda fans
44.5% are female, 55.5% are male, average age 40.9.
Gender split
| Metric | Value |
|---|---|
| Female | 44.5% |
| Male | 55.5% |
| Average age | 40.9 |
| Estimated audience size | 296,720 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 24% |
Worldwide distribution
of the worldwide Uganda audience comes from Germany.
| Country | Share |
|---|---|
| United States | 18.2% |
| United Kingdom | 5.5% |
| Kenya | 3.1% |
Geography
Where the Uganda audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~30K | 1.36× | |
| 02 | Berlin | ~20K | 1.20× | |
| 03 | Bayern | ~60K | 1.18× | |
| 04 | Baden-Württemberg | ~50K | 1.16× | |
| 05 | Hamburg | ~8K | 1.16× | |
| 06 | Bremen | ~3K | 1.12× | |
| 07 | Nordrhein-Westfalen | ~70K | 1.08× | |
| 08 | Niedersachsen | ~30K | 1.00× | |
| 09 | Sachsen | ~10K | 0.97× | |
| 10 | Schleswig-Holstein | ~10K | 0.93× | |
| 11 | Rheinland-Pfalz | ~10K | 0.91× | |
| 12 | Brandenburg | ~8K | 0.84× | |
| 13 | Thüringen | ~6K | 0.82× | |
| 14 | Saarland | ~3K | 0.79× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.77× | |
| 16 | Sachsen-Anhalt | ~6K | 0.75× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Uganda audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Burkina Faso | Travel & Leisure | 23.06× | ||
| 02 | Ajda Pekkan | Movies & TV | 20.00× | ||
| 03 | BSE SENSEX | Business & Career | 20.00× | ||
| 04 | Bursaspor | Sports | 20.00× | ||
| 05 | Seda Sayan | Movies & TV | 20.00× | ||
| 06 | Edin Džeko | Sports | 19.69× | ||
| 07 | Deep Purple | Music & Radio | 17.35× | ||
| 08 | Ghana | Travel & Leisure | 16.64× | ||
| 09 | Chennai | Travel & Leisure | 15.63× | ||
| 10 | Deutsche Welle | Music & Radio | 15.21× | ||
| 11 | Lebanon | Travel & Leisure | 14.52× | ||
| 12 | Kashmir | Fashion & Accessoires | 13.69× | ||
| 13 | Jutarnji list | News | 9.20× | ||
| 14 | Dailymotion | Movies & TV | 8.87× | ||
| 15 | D&R | Technology & Electronics | 8.65× | ||
| 16 | Trabzonspor | Sports | 5.34× | ||
| 17 | Frauen-Bundesliga | Sports | 5.29× | ||
| 18 | Vacations | Travel & Leisure | 2.57× | ||
| 19 | Nature | Home & Garden | 2.08× | ||
| 20 | Tagesschau | Movies & TV | 1.74× |
Personality of the Uganda audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.99× | |
| Spirituality | BALANCE | 1.94× | |
| Community Orientation | OPEN | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.77× | |
| Price Sensitivity | PREMIUM | 0.82× | |
| Luxury Orientation | PREMIUM | 0.83× |
Frequently asked questions
How many fans does Uganda have in Germany?
Uganda has an estimated audience of 296,720 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Uganda fans?
44.5% of Uganda fans are female, 55.5% are male, with an average age of 40.9 years.
Which brands do Uganda fans like most?
Uganda fans show strongest brand affinity for Lebanon (14.52×), Deep Purple (17.35×), and Ghana (16.64×) over the country average.
Where do Uganda fans live in Germany?
Uganda fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
What other brands do Uganda fans also like?
Beyond Uganda itself, the audience over-indexes on Deep Purple (17.35×), Ghana (16.64×), Edin Džeko (19.69×), and Dailymotion (8.87×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Country audiences in Germany
- Germany (35,160,910)
- Italy (11,733,126)
- Switzerland (10,866,491)
- Turkey (9,948,276)
- Canada (8,912,959)
See Uganda audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Uganda. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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