Uganda Audience in United States

Uganda logo

Uganda has an estimated audience of 2,104,100 people in United States. 52.3% are female, 47.7% are male, average age 42.8. Top regions: California, Texas, New York. Top brand affinities: Kia Sportage, Turkish Airlines, Zanzibar, Lufthansa, Hobby Lobby.

The average Uganda fan in United States is 42.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kia Sportage, Turkish Airlines, Zanzibar, with strongest over-indexing on Kia Sportage (17.93× the country average). Demographically, the Uganda audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Uganda fans

Demographic split for Uganda audience in United States
MetricValue
Female52.3%
Male47.7%
Average age42.8
Estimated audience size2,104,100

Audience persona

The typical Uganda fan in United States is balanced, around 42.8 years old, with strong Patriotism tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Uganda in United States
RegionReachAffinity
California229,1150.99×
Texas177,5290.98×
New York140,8691.2×
Florida140,5390.99×
Georgia75,7301.17×
Illinois70,3471×
Pennsylvania68,6780.97×
Massachusetts67,8771.64×
Virginia64,5991.26×
North Carolina64,4601.02×
Ohio61,0530.94×
New Jersey57,2551.07×
Washington51,8691.23×
Michigan51,2010.93×
Maryland46,6541.29×
Tennessee42,1301×
Arizona38,1070.89×
Indiana35,9600.94×
Minnesota35,6821.18×
Colorado35,6391.07×
Missouri35,4071.04×
South Carolina26,5740.84×
Wisconsin26,3800.83×
Kentucky25,9340.98×
Oregon25,6181.06×
Alabama24,9730.85×
Connecticut22,3671.06×
Louisiana21,7510.8×
Utah21,5941.15×
Oklahoma20,4580.88×
Iowa18,2021.05×
Kansas17,6961.07×
Nevada16,0540.79×
Mississippi13,9610.81×
Arkansas13,2870.77×
Washington, District of Columbia12,6372×
Idaho10,8231.03×
Nebraska10,3110.98×
New Hampshire8,1600.98×
Maine7,7541.03×
Hawaii7,6300.84×
New Mexico7,1680.68×
West Virginia7,0060.72×
Rhode Island6,0210.9×
Montana5,1730.89×
Delaware4,5300.78×
South Dakota4,1960.86×
Vermont4,0951.11×
Alaska4,0350.9×
North Dakota3,9590.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Uganda audience
BrandAffinityCategory
Kia Sportage17.93×Cars & Mobility
Turkish Airlines13.97×Travel & Leisure
Zanzibar28.88×Travel & Leisure
Lufthansa9.31×Travel & Leisure
Hobby Lobby2.09×Home & Garden
Human Rights Watch20×Politics & Society
Nature1.56×Home & Garden
Happiness1.53×Health
Honda HR-V12.2×Cars & Mobility
Ligue 18.71×Sports
southwest airlines2.48×Travel & Leisure
Aldi1.77×Shopping
Dentistry2.42×Business & Career
Staples (Canada)2.31×Business & Career
FIFA World Cup1.76×Sports
Distance education3.16×Business & Career
United States Postal Service1.68×Business & Career
MSN1.64×News
Qatar Airways6.42×Travel & Leisure
Best Buy1.62×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Uganda audience
TraitClusterScore
PatriotismCONSERVATISM1.66
Community OrientationOPEN1.47
Risk AppetiteTHRILL1.43
Need for SecurityCONSERVATISM1.31
Quality AwarenessPREMIUM1.28
TravellingTHRILL1.26

Worldwide distribution

Worldwide audience distribution share by country for Uganda
CountryShare
United States18.4%
United Kingdom5.6%
Kenya3.2%

See Uganda audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Uganda have in United States?

Uganda has an estimated audience of 2,104,100 people in United States, concentrated in California and Texas.

What is the gender split and age of Uganda fans?

52.3% of Uganda fans are female, 47.7% are male, with an average age of 42.8 years.

Which brands do Uganda fans like most?

Uganda fans show strongest brand affinity for Kia Sportage (17.93×), Turkish Airlines (13.97×), and Zanzibar (28.88×) over the country average.

Where do Uganda fans live in United States?

Uganda fans in United States are most concentrated in California (reach 229,115), Texas (reach 177,529), and New York (reach 140,869). These three regions account for the largest share of the active audience.

What other brands do Uganda fans also like?

Beyond Uganda itself, the audience over-indexes on Turkish Airlines (13.97×), Zanzibar (28.88×), Lufthansa (9.31×), and Hobby Lobby (2.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Uganda. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.