Rascasse Audience Intelligence

User interface Audience in Germany

A data profile of the people who buy, follow and care about User interface in Germany — modelled from more than twelve digital signal sources. User interface has an estimated audience of 823,846 people in Germany.

#3537among Topic in Germany#371in Technology & Electronics

The average User interface fan in Germany is 38.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include GitHub, Moodle, Woolworths, with strongest over-indexing on GitHub (13.82× the country average).

Demographically, the User interface audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical User interface fan in Germany is more male, around 38.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for GitHub.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the User interface profile in Germany.

Audience size
824K
in Germany
Gender
33.9%♀
66.1% male
Age
38.7
average years
Country rank
#7688
Topic in Germany
Fig. 01

Search interest · 12-month trend

-28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of User interface fans

33.9% are female, 66.1% are male, average age 38.7.

Fig. 02

Gender split

33.9%
Female
66.1%
Male
Demographic split for User interface audience in Germany
MetricValue
Female33.9%
Male66.1%
Average age38.7
Estimated audience size823,846
Fig. 03

Age distribution

Ø 38.7
average years
Age distribution of the User interface audience in Germany
Age bracketShare%
16-1920%
20-2919%
30-3922%
40-4922%
50+17%
Fig. 04

Worldwide distribution

4.7%

of the worldwide User interface audience comes from Germany.

Worldwide audience distribution share by country for User interface
CountryShare
United States19.7%
Japan6.4%
United Kingdom5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the User interface audience in Germany is strongest.

Fig. 05

Top regions by affinity

User interface fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~80K1.32×
02Berlin~50K1.32×
03Baden-Württemberg~100K1.31×
04Bayern~200K1.25×
05Hamburg~20K1.18×
06Bremen~8K1.14×
07Nordrhein-Westfalen~200K1.05×
08Saarland~10K1.01×
09Thüringen~20K0.94×
10Schleswig-Holstein~30K0.93×
11Rheinland-Pfalz~40K0.92×
12Sachsen~40K0.92×
13Mecklenburg-Vorpommern~10K0.92×
14Brandenburg~20K0.89×
15Sachsen-Anhalt~20K0.88×
16Niedersachsen~70K0.86×
Fig. 06

Affinity by region

Affinity by region — User interface, Germany
0.86×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the User interface audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for User interface audience
#·InterestCategoryAffinity×
01Reseller web hostingTechnology & Electronics69.92×
02Brenda SongFashion & Accessoires20.00×
03GitHubInternet & Social Media13.82×
04David HockneyArts & Culture13.59×
05MoodleTechnology & Electronics12.64×
06JIRATechnology & Electronics9.85×
07Mark ZuckerbergBusiness & Career9.66×
08Google TrendsInternet & Social Media9.63×
09Amazon Web ServicesTechnology & Electronics9.35×
10Freddie HighmoreMovies & TV8.37×
11Kelly OsbourneMusic & Radio6.21×
12LinuxTechnology & Electronics5.98×
13Web serverTechnology & Electronics5.78×
14Video editingTechnology & Electronics5.43×
15WoolworthsShopping5.02×
16Non-alcoholic beverageFood & Beverages4.58×
17Efficient energy useTechnology & Electronics3.06×
18InnovationBusiness & Career2.80×
19RedditInternet & Social Media2.72×
20Netto Marken-DiscountShopping2.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the User interface audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by User interface audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.74×
Need for SecurityCONSERVATISM1.92×
Convenience OrientationPREMIUM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by User interface audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.78×
Sports ActivityPOWER0.84×
Healthy LifestyleBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does User interface have in Germany?

User interface has an estimated audience of 823,846 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of User interface fans?

33.9% of User interface fans are female, 66.1% are male, with an average age of 38.7 years.

03

Which brands do User interface fans like most?

User interface fans show strongest brand affinity for GitHub (13.82×), Moodle (12.64×), and Woolworths (5.02×) over the country average.

04

Where do User interface fans live in Germany?

User interface fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do User interface fans also like?

Beyond User interface itself, the audience over-indexes on Moodle (12.64×), Woolworths (5.02×), Linux (5.98×), and Netto Marken-Discount (2.39×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in Germany

See User interface audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for User interface. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →