Rascasse Audience Intelligence

Večernje novosti Audience in Germany

A data profile of the people who buy, follow and care about Večernje novosti in Germany — modelled from more than twelve digital signal sources. Večernje novosti has an estimated audience of 392,813 people in Germany.

#77among Newspaper in Germany#472among Website / Newspaper / Magazine in Germany#165in News

The average Večernje novosti fan in Germany is 41.5 years old, more female, and lives primarily in Bayern.

The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top brand affinities include State school, Indoor soccer, Cervical vertebrae, with strongest over-indexing on State school (93.38× the country average).

Demographically, the Večernje novosti audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Quality Awareness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Večernje novosti fan in Germany is more female, around 41.5 years old, with strong Quality Awareness tendencies and a notable affinity for State school.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Večernje novosti profile in Germany.

Audience size
393K
in Germany
Gender
56.2%♀
43.8% male
Age
41.5
average years
Country rank
#14212
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Večernje novosti

56.2% are female, 43.8% are male, average age 41.5.

Fig. 02

Gender split

56.2%
Female
43.8%
Male
Demographic split for Večernje novosti audience in Germany
MetricValue
Female56.2%
Male43.8%
Average age41.5
Estimated audience size392,813
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Večernje novosti audience in Germany
Age bracketShare%
16-1910%
20-2916%
30-3930%
40-4929%
50+16%
Fig. 04

Worldwide distribution

4.9%

of the worldwide Večernje novosti audience comes from Germany.

Worldwide audience distribution share by country for Večernje novosti
CountryShare
Serbia37.2%
Bosnia and Herzegovina13.1%
Croatia7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Večernje novosti audience in Germany is strongest.

Fig. 05

Top regions by affinity

Večernje novosti fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~100K2.43×
02Bayern~100K2.38×
03Hessen~70K2.22×
04Nordrhein-Westfalen~100K1.37×
05Schleswig-Holstein~10K1.04×
06Hamburg~8K0.95×
07Rheinland-Pfalz~20K0.92×
08Bremen~3K0.85×
09Saarland~4K0.73×
10Berlin~10K0.69×
11Sachsen-Anhalt~7K0.65×
12Niedersachsen~20K0.62×
13Sachsen~9K0.47×
14Thüringen~5K0.47×
15Mecklenburg-Vorpommern~3K0.45×
16Brandenburg~5K0.39×
Fig. 06

Affinity by region

Affinity by region — Večernje novosti, Germany
0.39×1.00×2.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Večernje novosti audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Večernje novosti audience
#·InterestCategoryAffinity×
01State schoolKids & Family93.38×
02Cervical vertebraeHealth88.06×
03Indoor soccerSports71.33×
04KK Crvena zvezdaSports54.95×
05DuvetHome & Garden30.62×
06GNK Dinamo ZagrebSports26.86×
07Red Star BelgradeSports26.74×
08Jutarnji listNews20.00×
09BlicNews20.00×
10Luka ModrićSports20.00×
11Sarah PaulsonMovies & TV20.00×
12Robert De NiroMovies & TV18.57×
13ViberInternet & Social Media14.95×
14Love & SexKids & Family13.08×
15MontenegroTravel & Leisure11.32×
16Novak DjokovicSports10.18×
17Central heatingHome & Garden8.78×
18Apple StoreShopping8.25×
19Folk musicMusic & Radio6.93×
20Virtual realityTechnology & Electronics5.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Večernje novosti audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Večernje novosti audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.76×
TraditionCONSERVATISM2.55×
Need for SecurityCONSERVATISM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Večernje novosti audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.76×
DIY MentalityTHRILL0.77×
Sports ActivityPOWER0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Večernje novosti have in Germany?

Večernje novosti has an estimated audience of 392,813 people in Germany, concentrated in Bayern and Baden-Württemberg.

02

What is the gender split and age of Večernje novosti fans?

56.2% of Večernje novosti fans are female, 43.8% are male, with an average age of 41.5 years.

03

Which brands do Večernje novosti fans like most?

Večernje novosti fans show strongest brand affinity for State school (93.38×), Indoor soccer (71.33×), and Cervical vertebrae (88.06×) over the country average.

04

Where do Večernje novosti fans live in Germany?

Večernje novosti fans in Germany are most concentrated in Bayern (reach ~100K), Baden-Württemberg (reach ~100K), and Nordrhein-Westfalen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Večernje novosti fans also like?

Beyond Večernje novosti itself, the audience over-indexes on Indoor soccer (71.33×), Cervical vertebrae (88.06×), Robert De Niro (18.57×), and Jutarnji list (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Newspaper audiences in Germany

See Večernje novosti audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Večernje novosti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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