Virginia Audience in Germany
Virginia has an estimated audience of 231,723 people in Germany. 48.5% are female, 51.5% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Koudougou, Medieval fantasy, Stradivarius, Pillow, Unique Gifts.
The average Virginia fan in Germany is 40.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Koudougou, Medieval fantasy, Stradivarius, with strongest over-indexing on Koudougou (137.84× the country average). Demographically, the Virginia audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Community Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Virginia fans
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 40.6 |
| Estimated audience size | 231,723 |
Audience persona
The typical Virginia fan in Germany is balanced, around 40.6 years old, with strong Community Orientation tendencies and a notable affinity for Koudougou.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 51,568 | 1.02× |
| Bayern | 40,494 | 1.09× |
| Baden-Württemberg | 33,169 | 1.05× |
| Hessen | 23,358 | 1.32× |
| Niedersachsen | 21,764 | 0.97× |
| Rheinland-Pfalz | 12,613 | 1.09× |
| Berlin | 11,523 | 1.11× |
| Sachsen | 10,418 | 0.92× |
| Schleswig-Holstein | 8,568 | 1.03× |
| Brandenburg | 6,270 | 0.87× |
| Hamburg | 6,007 | 1.15× |
| Thüringen | 5,246 | 0.89× |
| Sachsen-Anhalt | 4,383 | 0.73× |
| Mecklenburg-Vorpommern | 3,367 | 0.76× |
| Saarland | 2,643 | 0.93× |
| Bremen | 2,149 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Koudougou | 137.84× | Travel & Leisure |
| Medieval fantasy | 16.85× | Literature |
| Stradivarius | 1.97× | Shopping |
| Pillow | 1.8× | Home & Garden |
| Unique Gifts | 1.58× | Shopping |
| Corona (band) | 2.78× | Music & Radio |
| 3D printing | 2.27× | Technology & Electronics |
| Christmas Gift | 1.71× | Kids & Family |
| Kodi (software) | 2.91× | Technology & Electronics |
| Hammock camping | 7.07× | Travel & Leisure |
| Cross-country equestrianism | 6.84× | Sports |
| Nationality | 2.32× | Politics & Society |
| Heerhugowaard | 14.38× | Travel & Leisure |
| Esra Erol | 4.14× | Movies & TV |
| Este, Veneto | 1.81× | Travel & Leisure |
| Captain Fantastic (film) | 6.25× | Movies & TV |
| Minestrone | 1.66× | Food & Beverages |
| Home Delivery | 1.76× | Food & Beverages |
| Cynthia Erivo | 2.65× | Movies & TV |
| Haudegen | 6.36× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.75 |
| Travelling | THRILL | 1.74 |
| Spirituality | BALANCE | 1.69 |
| Design Affinity | PREMIUM | 1.62 |
| Pet Ownership | JOY | 1.58 |
| Extroversion | THRILL | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 75.6% |
| Italy | 2.6% |
| United Kingdom | 2.2% |
See Virginia audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Virginia have in Germany?
Virginia has an estimated audience of 231,723 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Virginia fans?
48.5% of Virginia fans are female, 51.5% are male, with an average age of 40.6 years.
Which brands do Virginia fans like most?
Virginia fans show strongest brand affinity for Koudougou (137.84×), Medieval fantasy (16.85×), and Stradivarius (1.97×) over the country average.
Where do Virginia fans live in Germany?
Virginia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 51,568), Bayern (reach 40,494), and Baden-Württemberg (reach 33,169). These three regions account for the largest share of the active audience.
What other brands do Virginia fans also like?
Beyond Virginia itself, the audience over-indexes on Medieval fantasy (16.85×), Stradivarius (1.97×), Pillow (1.8×), and Unique Gifts (1.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Virginia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.