Virginia Audience in Germany
Virginia has an estimated audience of 231,723 people in Germany. 48.5% are female, 51.5% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Bing Crosby, Karla Souza, Bruna Marquezine, Satire, Blue Bloods (TV series).
The average Virginia fan in Germany is 40.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Bing Crosby, Karla Souza, Bruna Marquezine, with strongest over-indexing on Bing Crosby (137.84× the country average). Demographically, the Virginia audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Community Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Virginia fans
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 40.6 |
| Estimated audience size | 231,723 |
Audience persona
The typical Virginia fan in Germany is balanced, around 40.6 years old, with strong Community Orientation tendencies and a notable affinity for Bing Crosby.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 51,568 | 1.02× |
| Bayern | 40,494 | 1.09× |
| Baden-Württemberg | 33,169 | 1.05× |
| Hessen | 23,358 | 1.32× |
| Niedersachsen | 21,764 | 0.97× |
| Rheinland-Pfalz | 12,613 | 1.09× |
| Berlin | 11,523 | 1.11× |
| Sachsen | 10,418 | 0.92× |
| Schleswig-Holstein | 8,568 | 1.03× |
| Brandenburg | 6,270 | 0.87× |
| Hamburg | 6,007 | 1.15× |
| Thüringen | 5,246 | 0.89× |
| Sachsen-Anhalt | 4,383 | 0.73× |
| Mecklenburg-Vorpommern | 3,367 | 0.76× |
| Saarland | 2,643 | 0.93× |
| Bremen | 2,149 | 1.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bing Crosby | 137.84× | Music & Radio |
| Karla Souza | 136.65× | Movies & TV |
| Bruna Marquezine | 66.53× | Movies & TV |
| Satire | 8.81× | Literature |
| Blue Bloods (TV series) | 20× | Movies & TV |
| Allgäu | 8.37× | Travel & Leisure |
| Country rap | 7.55× | Music & Radio |
| Once upon a time | 20× | Movies & TV |
| German television comedy | 6.95× | Movies & TV |
| Bicycle wheel | 9.08× | Cars & Mobility |
| Canada | 3.75× | Travel & Leisure |
| Mexico | 7.83× | Travel & Leisure |
| Hey Arnold! | 36.41× | Movies & TV |
| Emily Blunt | 7.58× | Movies & TV |
| Sports Illustrated | 22.49× | Sports |
| Lake Constance | 8.21× | Travel & Leisure |
| Ozarks | 12.31× | Movies & TV |
| Tagesschau | 1.83× | Movies & TV |
| Bleacher Report | 16.85× | Sports |
| Drake & Josh | 18.57× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.75 |
| Travelling | THRILL | 1.74 |
| Spirituality | BALANCE | 1.69 |
| Design Affinity | PREMIUM | 1.62 |
| Pet Ownership | JOY | 1.58 |
| Extroversion | THRILL | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 75.6% |
| Italy | 2.6% |
| United Kingdom | 2.2% |
See Virginia audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Virginia have in Germany?
Virginia has an estimated audience of 231,723 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Virginia fans?
48.5% of Virginia fans are female, 51.5% are male, with an average age of 40.6 years.
Which brands do Virginia fans like most?
Virginia fans show strongest brand affinity for Bing Crosby (137.84×), Karla Souza (136.65×), and Bruna Marquezine (66.53×) over the country average.
Where do Virginia fans live in Germany?
Virginia fans in Germany are most concentrated in Nordrhein-Westfalen (reach 51,568), Bayern (reach 40,494), and Baden-Württemberg (reach 33,169). These three regions account for the largest share of the active audience.
What other brands do Virginia fans also like?
Beyond Virginia itself, the audience over-indexes on Karla Souza (136.65×), Bruna Marquezine (66.53×), Satire (8.81×), and Blue Bloods (TV series) (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Virginia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.