Warhammer Fantasy (setting) Audience in Germany

Warhammer Fantasy (setting) has an estimated audience of 404,792 people in Germany. 31.9% are female, 68.1% are male, average age 35.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Miniature wargaming, Magic: The Gathering, Carcassonne (board game), Scale model, Board games.

The average Warhammer Fantasy (setting) fan in Germany is 35.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Miniature wargaming, Magic: The Gathering, Carcassonne (board game), with strongest over-indexing on Miniature wargaming (37.62× the country average). Demographically, the Warhammer Fantasy (setting) audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Individualism, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Warhammer Fantasy (setting) fans

Demographic split for Warhammer Fantasy (setting) audience in Germany
MetricValue
Female31.9%
Male68.1%
Average age35.5
Estimated audience size404,792

Audience persona

The typical Warhammer Fantasy (setting) fan in Germany is more male, around 35.5 years old, with strong Individualism tendencies and a notable affinity for Miniature wargaming.

Top regions in Germany

Top regions ranked by reach for Warhammer Fantasy (setting) in Germany
RegionReachAffinity
Nordrhein-Westfalen100,0251.13×
Bayern66,7381.03×
Baden-Württemberg50,3980.91×
Niedersachsen44,0501.12×
Hessen35,4361.15×
Sachsen21,4471.08×
Berlin19,6761.09×
Rheinland-Pfalz19,5010.96×
Schleswig-Holstein17,0501.17×
Hamburg12,2881.34×
Brandenburg9,5770.76×
Thüringen7,8710.76×
Sachsen-Anhalt7,7850.74×
Mecklenburg-Vorpommern6,2250.81×
Saarland4,0840.82×
Bremen3,8861.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Warhammer Fantasy (setting) audience
BrandAffinityCategory
Miniature wargaming37.62×Games
Magic: The Gathering37.06×Games
Carcassonne (board game)53.05×Games
Scale model16.02×Kids & Family
Board games8.78×Games
Strategy games9.29×Games
Batman4.26×Movies & TV
WarGames25.17×Movies & TV
Role-playing games5.7×Games
World of Warcraft6.21×Games
Dungeons & Dragons11.61×Games
Harry Potter2.42×Movies & TV
Collectible card game8.79×Games
Zoom!9.84×Business & Career
3D printing8.13×Technology & Electronics
Pokémon4.68×Games
Yu-Gi-Oh!11.61×Literature
Art exhibition4.29×Arts & Culture
Death metal7.11×Music & Radio
Superhero film7.76×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Warhammer Fantasy (setting) audience
TraitClusterScore
IndividualismJOY1.77
PatriotismCONSERVATISM1.52
ExtroversionTHRILL1.5
Urban LifestyleOPEN1.48
Early Adopter MentalityPOWER1.38
Sports ActivityPOWER1.24

Worldwide distribution

Worldwide audience distribution share by country for Warhammer Fantasy (setting)
CountryShare
United States45.1%
Germany11.0%
United Kingdom9.6%

See Warhammer Fantasy (setting) audiences in other countries

More Games audiences in Germany

Frequently asked questions

How many fans does Warhammer Fantasy (setting) have in Germany?

Warhammer Fantasy (setting) has an estimated audience of 404,792 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Warhammer Fantasy (setting) fans?

31.9% of Warhammer Fantasy (setting) fans are female, 68.1% are male, with an average age of 35.5 years.

Which brands do Warhammer Fantasy (setting) fans like most?

Warhammer Fantasy (setting) fans show strongest brand affinity for Miniature wargaming (37.62×), Magic: The Gathering (37.06×), and Carcassonne (board game) (53.05×) over the country average.

Where do Warhammer Fantasy (setting) fans live in Germany?

Warhammer Fantasy (setting) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 100,025), Bayern (reach 66,738), and Baden-Württemberg (reach 50,398). These three regions account for the largest share of the active audience.

What other brands do Warhammer Fantasy (setting) fans also like?

Beyond Warhammer Fantasy (setting) itself, the audience over-indexes on Magic: The Gathering (37.06×), Carcassonne (board game) (53.05×), Scale model (16.02×), and Board games (8.78×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Warhammer Fantasy (setting). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.