Wonka Audience in Germany
Wonka has an estimated audience of 5,076,818 people in Germany. 73.4% are female, 26.6% are male, average age 35.3. Top brand affinities: Haarlemmerbuurt (Amsterdam), Kuopio, Kalidou Koulibaly, Musée du quai Branly - Jacques Chirac, Kotur.
Top brand affinities include Haarlemmerbuurt (Amsterdam), Kuopio, Kalidou Koulibaly, with strongest over-indexing on Haarlemmerbuurt (Amsterdam) (16.68× the country average). Demographically, the Wonka audience skews more female with an average age of 35.3, and over-indexes on personality traits such as Pet Ownership, Sustainability.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Wonka fans
| Metric | Value |
|---|---|
| Female | 73.4% |
| Male | 26.6% |
| Average age | 35.3 |
| Estimated audience size | 5,076,818 |
Audience persona
The typical Wonka fan in Germany is more female, around 35.3 years old, with strong Pet Ownership tendencies and a notable affinity for Haarlemmerbuurt (Amsterdam).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Haarlemmerbuurt (Amsterdam) | 16.68× | Travel & Leisure |
| Kuopio | 11.63× | Travel & Leisure |
| Kalidou Koulibaly | 11.63× | Sports |
| Musée du quai Branly - Jacques Chirac | 7.37× | Arts & Culture |
| Kotur | 6.86× | Travel & Leisure |
| Space Battleship Yamato | 6.53× | Movies & TV |
| Kordofanian languages | 6.48× | Politics & Society |
| Jan Guillou | 6.45× | Literature |
| Kotahena | 6.26× | Travel & Leisure |
| Jabatan Penerangan Malaysia | 6.26× | Politics & Society |
| Jason Christie | 6.24× | Sports |
| Kenneth Copeland Ministries | 6.22× | Politics & Society |
| K-Lynn Lingerie | 6.21× | Fashion & Accessoires |
| Jeepney | 6.21× | Cars & Mobility |
| Jeep Jamboree | 6.2× | Cars & Mobility |
| Johns Hopkins School of Nursing | 6.03× | Business & Career |
| Sangokushi Koumeiden | 6.03× | Games |
| Kazi Nazrul University | 5.92× | Business & Career |
| Microsoft Exchange Server | 5.85× | Technology & Electronics |
| Mustard seed | 5.81× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.41 |
| Sustainability | BALANCE | 1.34 |
| Creativity | OPEN | 1.22 |
| DIY Mentality | THRILL | 1.22 |
| Sports Activity | POWER | 1.19 |
| Price Sensitivity | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.1% |
| United Kingdom | 15.8% |
| Germany | 14.3% |
See Wonka audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Wonka. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.