Yuna (singer) Audience in Germany

Yuna (singer) logo

Yuna (singer) has an estimated audience of 298,963 people in Germany. 63.9% are female, 36.1% are male, average age 34.4. Top regions: Berlin, Nordrhein-Westfalen, Brandenburg. Top brand affinities: Gil Ofarim, Combat sport, Commercial mortgage, Handmade Gifts, Assisi.

The average Yuna (singer) fan in Germany is 34.4 years old, more female, and lives primarily in Berlin. The audience is concentrated in Berlin, Nordrhein-Westfalen, Brandenburg. Top brand affinities include Gil Ofarim, Combat sport, Commercial mortgage, with strongest over-indexing on Gil Ofarim (2.83× the country average). Demographically, the Yuna (singer) audience skews more female with an average age of 34.4, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Yuna (singer) fans

Demographic split for Yuna (singer) audience in Germany
MetricValue
Female63.9%
Male36.1%
Average age34.4
Estimated audience size298,963

Audience persona

The typical Yuna (singer) fan in Germany is more female, around 34.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Gil Ofarim.

Top regions in Germany

Top regions ranked by reach for Yuna (singer) in Germany
RegionReachAffinity
Berlin175,12413.1×
Nordrhein-Westfalen10,5860.16×
Brandenburg7,2060.78×
Bayern6,3590.13×
Baden-Württemberg5,6240.14×
Hessen4,6340.2×
Niedersachsen4,2850.15×
Sachsen2,2870.16×
Rheinland-Pfalz2,1080.14×
Schleswig-Holstein1,5560.14×
Sachsen-Anhalt1,1650.15×
Hamburg9970.15×
Thüringen9520.12×
Mecklenburg-Vorpommern7020.12×
Saarland6970.19×
Bremen4130.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Yuna (singer) audience
BrandAffinityCategory
Gil Ofarim2.83×Music & Radio
Combat sport1.95×Sports
Commercial mortgage2.17×Business & Career
Handmade Gifts1.83×Kids & Family
Assisi5.06×Travel & Leisure
Home Delivery2.18×Food & Beverages
Ireen Sheer2.14×Music & Radio
Optical Society8.38×Politics & Society
Icon (magazine)1.59×Arts & Culture
Italian Riviera1.91×Travel & Leisure
Kieser Training2.22×Sports
Information sensitivity2.74×Technology & Electronics
Liberace3.09×Music & Radio
Société Nautique de Genève8.56×Travel & Leisure
Paul Dano2.34×Movies & TV
Anton Hofreiter2.65×Politics & Society
World Extreme CagefightingSports
Hatten2.56×Travel & Leisure
Oktay Kaynarca3.37×Movies & TV
Gewinnspiele Markt2.97×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Yuna (singer) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.77
SustainabilityBALANCE1.79
CreativityOPEN1.4
MindfulnessBALANCE1.32
SpiritualityBALANCE1.32
Pet OwnershipJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for Yuna (singer)
CountryShare
Germany20.5%
Malaysia14.7%
United States12.5%

See Yuna (singer) audiences in other countries

More Singer-songwriter audiences in Germany

Frequently asked questions

How many fans does Yuna (singer) have in Germany?

Yuna (singer) has an estimated audience of 298,963 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.

What is the gender split and age of Yuna (singer) fans?

63.9% of Yuna (singer) fans are female, 36.1% are male, with an average age of 34.4 years.

Which brands do Yuna (singer) fans like most?

Yuna (singer) fans show strongest brand affinity for Gil Ofarim (2.83×), Combat sport (1.95×), and Commercial mortgage (2.17×) over the country average.

Where do Yuna (singer) fans live in Germany?

Yuna (singer) fans in Germany are most concentrated in Berlin (reach 175,124), Nordrhein-Westfalen (reach 10,586), and Brandenburg (reach 7,206). These three regions account for the largest share of the active audience.

What other brands do Yuna (singer) fans also like?

Beyond Yuna (singer) itself, the audience over-indexes on Combat sport (1.95×), Commercial mortgage (2.17×), Handmade Gifts (1.83×), and Assisi (5.06×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Yuna (singer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.