A data profile of the people who buy, follow and care about French cuisine in Spain — modelled from more than twelve digital signal sources. French cuisine has an estimated audience of 2,366,319 people in Spain.
The average French cuisine fan in Spain is 45.7 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Community of Madrid.
Top brand affinities include Latin American cuisine, Retail banking, Middle Eastern cuisine, with strongest over-indexing on Latin American cuisine (8.78× the country average).
Demographically, the French cuisine audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Indulgence, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical French cuisine fan in Spain is more female, around 45.7 years old, with strong Indulgence tendencies and a notable affinity for Latin American cuisine.
The key figures that characterise the French cuisine profile in Spain.
61.9% are female, 38.1% are male, average age 45.7.
| Metric | Value |
|---|---|
| Female | 61.9% |
| Male | 38.1% |
| Average age | 45.7 |
| Estimated audience size | 2,366,319 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 25% | |
| 50+ | 36% |
of the worldwide French cuisine audience comes from Spain.
| Country | Share |
|---|---|
| United States | 11.4% |
| Japan | 11.0% |
| China | 8.1% |
Where the French cuisine audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | La Rioja | ~20K | 1.26× | |
| 02 | Cantabria | ~30K | 1.07× | |
| 03 | Navarre | ~30K | 1.06× | |
| 04 | Extremadura | ~50K | 1.05× | |
| 05 | Principality of Asturias | ~60K | 1.00× | |
| 06 | Catalonia | ~400K | 0.99× | |
| 07 | Balearic Islands | ~70K | 0.99× | |
| 08 | Region of Murcia | ~80K | 0.98× | |
| 09 | Aragon | ~60K | 0.98× | |
| 10 | Castilla-La Mancha | ~90K | 0.96× | |
| 11 | Canary Islands | ~100K | 0.95× | |
| 12 | Castile and León | ~100K | 0.94× | |
| 13 | Galicia | ~100K | 0.93× | |
| 14 | Basque Autonomous Country | ~80K | 0.93× | |
| 15 | Comunidad Valenciana | ~200K | 0.92× | |
| 16 | Community of Madrid | ~300K | 0.85× | |
| 17 | Andalusia | ~400K | 0.82× |
The strongest cross-interests of the French cuisine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Middle Eastern cuisine | Food & Beverages | 11.10× | ||
| 02 | Retail banking | Business & Career | 10.56× | ||
| 03 | Email marketing | Business & Career | 9.34× | ||
| 04 | Camcorders | Technology & Electronics | 9.19× | ||
| 05 | Latin American cuisine | Food & Beverages | 8.78× | ||
| 06 | Greek cuisine | Food & Beverages | 8.52× | ||
| 07 | Vietnamese cuisine | Food & Beverages | 8.37× | ||
| 08 | German cuisine | Food & Beverages | 8.31× | ||
| 09 | Aviation | Business & Career | 5.57× | ||
| 10 | Mexican cuisine | Food & Beverages | 5.48× | ||
| 11 | Dancehalls | Music & Radio | 4.88× | ||
| 12 | Action games | Games | 4.24× | ||
| 13 | Seafood | Food & Beverages | 4.20× | ||
| 14 | Boating | Travel & Leisure | 4.09× | ||
| 15 | Japanese cuisine | Food & Beverages | 3.87× | ||
| 16 | Rabbits | Pets & Animals | 3.68× | ||
| 17 | Italian cuisine | Food & Beverages | 3.47× | ||
| 18 | Breakfast | Food & Beverages | 3.23× | ||
| 19 | FC Barcelona | Sports | 1.52× | ||
| 20 | Vehicles | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.15× | |
| Risk Appetite | THRILL | 1.46× | |
| Quality Awareness | PREMIUM | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.80× | |
| Pet Ownership | JOY | 0.81× | |
| Price Sensitivity | PREMIUM | 0.87× |
French cuisine has an estimated audience of 2,366,319 people in Spain, concentrated in Catalonia and Andalusia.
61.9% of French cuisine fans are female, 38.1% are male, with an average age of 45.7 years.
French cuisine fans show strongest brand affinity for Latin American cuisine (8.78×), Retail banking (10.56×), and Middle Eastern cuisine (11.1×) over the country average.
French cuisine fans in Spain are most concentrated in Catalonia (reach ~400K), Andalusia (reach ~400K), and Community of Madrid (reach ~300K). These three regions account for the largest share of the active audience.
Beyond French cuisine itself, the audience over-indexes on Retail banking (10.56×), Middle Eastern cuisine (11.1×), German cuisine (8.31×), and Aviation (5.57×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for French cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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