A data profile of the people who buy, follow and care about Animal rights in France — modelled from more than twelve digital signal sources. Animal rights has an estimated audience of 5,051,528 people in France.
The average Animal rights fan in France is 45.8 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.
Top brand affinities include Brigitte Bardot, Animal welfare, Animal law, with strongest over-indexing on Brigitte Bardot (4.95× the country average).
Demographically, the Animal rights audience skews more female with an average age of 45.8, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Animal rights fan in France is more female, around 45.8 years old, with strong Pet Ownership tendencies and a notable affinity for Brigitte Bardot.
The key figures that characterise the Animal rights profile in France.
69.2% are female, 30.8% are male, average age 45.8.
| Metric | Value |
|---|---|
| Female | 69.2% |
| Male | 30.8% |
| Average age | 45.8 |
| Estimated audience size | 5,051,528 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 21% | |
| 50+ | 40% |
of the worldwide Animal rights audience comes from France.
| Country | Share |
|---|---|
| United States | 25.8% |
| United Kingdom | 6.4% |
| Italy | 5.8% |
Where the Animal rights audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Normandy | ~300K | 1.03× | |
| 02 | Bourgogne-Franche-Comté | ~200K | 1.03× | |
| 03 | Centre-Val de Loire | ~200K | 1.03× | |
| 04 | Corsica | ~30K | 1.03× | |
| 05 | Grand Est | ~400K | 1.01× | |
| 06 | Provence-Alpes-Côte d'Azur | ~400K | 0.99× | |
| 07 | Pays de la Loire | ~300K | 0.99× | |
| 08 | Brittany | ~200K | 0.99× | |
| 09 | Nouvelle-Aquitaine | ~400K | 0.97× | |
| 10 | Hauts-de-France | ~400K | 0.96× | |
| 11 | Occitanie | ~400K | 0.96× | |
| 12 | Auvergne-Rhône-Alpes | ~600K | 0.94× | |
| 13 | Île-de-France | ~800K | 0.91× |
The strongest cross-interests of the Animal rights audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Protection animale | Politics & Society | 7.66× | ||
| 02 | Animal law | Pets & Animals | 6.94× | ||
| 03 | Brigitte Bardot | Movies & TV | 4.95× | ||
| 04 | Animal sanctuary | Pets & Animals | 4.94× | ||
| 05 | Animal ethics | Politics & Society | 4.49× | ||
| 06 | Animal welfare | Politics & Society | 3.33× | ||
| 07 | Veterinary physician | Pets & Animals | 2.69× | ||
| 08 | Veterinary medicine | Business & Career | 2.41× | ||
| 09 | Insect | Pets & Animals | 2.18× | ||
| 10 | Pet store | Pets & Animals | 2.14× | ||
| 11 | Maxi Zoo | Pets & Animals | 2.09× | ||
| 12 | Nonprofit organization | Politics & Society | 2.04× | ||
| 13 | Animal husbandry | Politics & Society | 2.03× | ||
| 14 | Dog food | Pets & Animals | 1.97× | ||
| 15 | Pet food | Pets & Animals | 1.95× | ||
| 16 | Rabbits | Pets & Animals | 1.91× | ||
| 17 | Zoo | Kids & Family | 1.78× | ||
| 18 | Mammal | Pets & Animals | 1.51× | ||
| 19 | Veganism | Food & Beverages | 1.51× | ||
| 20 | Horses | Pets & Animals | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.72× | |
| Healthy Lifestyle | BALANCE | 1.60× | |
| Sustainability | BALANCE | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.83× | |
| Social Media Usage | JOY | 0.90× | |
| Patriotism | CONSERVATISM | 0.90× |
Animal rights has an estimated audience of 5,051,528 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
69.2% of Animal rights fans are female, 30.8% are male, with an average age of 45.8 years.
Animal rights fans show strongest brand affinity for Brigitte Bardot (4.95×), Animal welfare (3.33×), and Animal law (6.94×) over the country average.
Animal rights fans in France are most concentrated in Île-de-France (reach ~800K), Auvergne-Rhône-Alpes (reach ~600K), and Nouvelle-Aquitaine (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Animal rights itself, the audience over-indexes on Animal welfare (3.33×), Animal law (6.94×), Insect (2.18×), and Pet food (1.95×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Animal rights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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