A data profile of the people who buy, follow and care about Animal rights in Spain — modelled from more than twelve digital signal sources. Animal rights has an estimated audience of 4,582,804 people in Spain.
The average Animal rights fan in Spain is 45.4 years old, more female, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include Pets, Animal, Cat play and toys, with strongest over-indexing on Pets (1.5× the country average).
Demographically, the Animal rights audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Animal rights fan in Spain is more female, around 45.4 years old, with strong Pet Ownership tendencies and a notable affinity for Pets.
The key figures that characterise the Animal rights profile in Spain.
59.4% are female, 40.6% are male, average age 45.4.
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 45.4 |
| Estimated audience size | 4,582,804 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 34% |
of the worldwide Animal rights audience comes from Spain.
| Country | Share |
|---|---|
| United States | 25.8% |
| United Kingdom | 6.4% |
| Italy | 5.8% |
Where the Animal rights audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | La Rioja | ~40K | 1.33× | |
| 02 | Cantabria | ~60K | 1.10× | |
| 03 | Navarre | ~60K | 1.09× | |
| 04 | Extremadura | ~100K | 1.06× | |
| 05 | Principality of Asturias | ~100K | 1.02× | |
| 06 | Region of Murcia | ~200K | 0.99× | |
| 07 | Aragon | ~100K | 0.99× | |
| 08 | Castilla-La Mancha | ~200K | 0.97× | |
| 09 | Balearic Islands | ~100K | 0.97× | |
| 10 | Canary Islands | ~200K | 0.95× | |
| 11 | Castile and León | ~200K | 0.95× | |
| 12 | Galicia | ~200K | 0.94× | |
| 13 | Basque Autonomous Country | ~200K | 0.94× | |
| 14 | Comunidad Valenciana | ~500K | 0.89× | |
| 15 | Andalusia | ~800K | 0.86× | |
| 16 | Community of Madrid | ~600K | 0.84× | |
| 17 | Catalonia | ~700K | 0.83× |
The strongest cross-interests of the Animal rights audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cat play and toys | Pets & Animals | 3.15× | ||
| 02 | Beagle | Pets & Animals | 2.72× | ||
| 03 | Healthy food | Health | 2.72× | ||
| 04 | Shih Tzu | Pets & Animals | 2.59× | ||
| 05 | Litter box | Pets & Animals | 2.45× | ||
| 06 | Maltese (dog) | Pets & Animals | 2.42× | ||
| 07 | Cat food | Pets & Animals | 2.31× | ||
| 08 | Kitten | Pets & Animals | 2.22× | ||
| 09 | Dog lovers | Pets & Animals | 2.17× | ||
| 10 | Wildlife photography | Technology & Electronics | 2.16× | ||
| 11 | Pet store | Pets & Animals | 2.13× | ||
| 12 | Pet food | Pets & Animals | 2.10× | ||
| 13 | Dog walking | Pets & Animals | 2.09× | ||
| 14 | Dog food | Pets & Animals | 2.08× | ||
| 15 | Dog breed | Pets & Animals | 1.91× | ||
| 16 | Healthy habits | Health | 1.77× | ||
| 17 | Animal welfare | Politics & Society | 1.72× | ||
| 18 | Wildlife | Travel & Leisure | 1.71× | ||
| 19 | Animal | Pets & Animals | 1.55× | ||
| 20 | Pets | Pets & Animals | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.98× | |
| Healthy Lifestyle | BALANCE | 1.30× | |
| Sustainability | BALANCE | 1.29× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.81× | |
| Quality Awareness | PREMIUM | 0.83× | |
| Patriotism | CONSERVATISM | 0.84× |
Animal rights has an estimated audience of 4,582,804 people in Spain, concentrated in Andalusia and Catalonia.
59.4% of Animal rights fans are female, 40.6% are male, with an average age of 45.4 years.
Animal rights fans show strongest brand affinity for Pets (1.5×), Animal (1.55×), and Cat play and toys (3.15×) over the country average.
Animal rights fans in Spain are most concentrated in Andalusia (reach ~800K), Catalonia (reach ~700K), and Community of Madrid (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Animal rights itself, the audience over-indexes on Animal (1.55×), Cat play and toys (3.15×), Pet food (2.1×), and Pet store (2.13×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Animal rights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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