A data profile of the people who buy, follow and care about Disneyland Paris in France — modelled from more than twelve digital signal sources. Disneyland Paris has an estimated audience of 4,686,074 people in France.
The average Disneyland Paris fan in France is 37.4 years old, more female, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes.
Top brand affinities include Parc Astérix, King Jouet, Harry Potter, with strongest over-indexing on Parc Astérix (3.11× the country average).
Demographically, the Disneyland Paris audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Family Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Disneyland Paris fan in France is more female, around 37.4 years old, with strong Family Orientation tendencies and a notable affinity for Parc Astérix.
The key figures that characterise the Disneyland Paris profile in France.
63.9% are female, 36.1% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 37.4 |
| Estimated audience size | 4,686,074 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 25% | |
| 30-39 | 23% | |
| 40-49 | 19% | |
| 50+ | 14% |
of the worldwide Disneyland Paris audience comes from France.
| Country | Share |
|---|---|
| United States | 20.5% |
| France | 13.7% |
| Japan | 13.1% |
Where the Disneyland Paris audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~1M | 1.45× | |
| 02 | Hauts-de-France | ~600K | 1.36× | |
| 03 | Normandy | ~300K | 1.14× | |
| 04 | Provence-Alpes-Côte d'Azur | ~400K | 1.04× | |
| 05 | Centre-Val de Loire | ~200K | 0.99× | |
| 06 | Auvergne-Rhône-Alpes | ~500K | 0.97× | |
| 07 | Corsica | ~20K | 0.97× | |
| 08 | Pays de la Loire | ~200K | 0.91× | |
| 09 | Nouvelle-Aquitaine | ~400K | 0.89× | |
| 10 | Grand Est | ~300K | 0.88× | |
| 11 | Bourgogne-Franche-Comté | ~200K | 0.86× | |
| 12 | Brittany | ~200K | 0.78× | |
| 13 | Occitanie | ~300K | 0.76× |
The strongest cross-interests of the Disneyland Paris audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Parc Astérix | Travel & Leisure | 3.11× | ||
| 02 | Disneyland | Travel & Leisure | 2.98× | ||
| 03 | King Jouet | Shopping | 2.68× | ||
| 04 | Gémo | Fashion & Accessoires | 2.31× | ||
| 05 | Theme parks | Travel & Leisure | 2.30× | ||
| 06 | Center Parcs | Travel & Leisure | 2.23× | ||
| 07 | Barbie | Movies & TV | 1.86× | ||
| 08 | Yves Rocher (company) | Beauty & Wellness | 1.81× | ||
| 09 | Promod | Fashion & Accessoires | 1.81× | ||
| 10 | EasyJet | Travel & Leisure | 1.75× | ||
| 11 | Star Academy | Movies & TV | 1.71× | ||
| 12 | Bouygues Telecom | Technology & Electronics | 1.67× | ||
| 13 | Orange | Technology & Electronics | 1.62× | ||
| 14 | Intersport | Shopping | 1.62× | ||
| 15 | McDonald's | Food & Beverages | 1.61× | ||
| 16 | Primark | Shopping | 1.60× | ||
| 17 | Conforama | Home & Garden | 1.59× | ||
| 18 | IKEA | Home & Garden | 1.54× | ||
| 19 | Harry Potter | Movies & TV | 1.50× | ||
| 20 | Free Mobile | Technology & Electronics | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.24× | |
| Quality Awareness | PREMIUM | 1.20× | |
| DIY Mentality | THRILL | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.66× | |
| Design Affinity | PREMIUM | 0.68× | |
| Sustainability | BALANCE | 0.70× |
Disneyland Paris has an estimated audience of 4,686,074 people in France, concentrated in Île-de-France and Hauts-de-France.
63.9% of Disneyland Paris fans are female, 36.1% are male, with an average age of 37.4 years.
Disneyland Paris fans show strongest brand affinity for Parc Astérix (3.11×), King Jouet (2.68×), and Harry Potter (1.5×) over the country average.
Disneyland Paris fans in France are most concentrated in Île-de-France (reach ~1M), Hauts-de-France (reach ~600K), and Auvergne-Rhône-Alpes (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Disneyland Paris itself, the audience over-indexes on King Jouet (2.68×), Harry Potter (1.5×), Disneyland (2.98×), and Theme parks (2.3×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Disneyland Paris. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.