A data profile of the people who buy, follow and care about Fortuneo in France — modelled from more than twelve digital signal sources. Fortuneo has an estimated audience of 5,525,220 people in France.
The average Fortuneo fan in France is 46.1 years old, more male, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.
Top brand affinities include Boursorama, Doctolib, Investment management, with strongest over-indexing on Boursorama (2.34× the country average).
Demographically, the Fortuneo audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Need for Security, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Fortuneo fan in France is more male, around 46.1 years old, with strong Need for Security tendencies and a notable affinity for Boursorama.
The key figures that characterise the Fortuneo profile in France.
44.0% are female, 56.0% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 44.0% |
| Male | 56.0% |
| Average age | 46.1 |
| Estimated audience size | 5,525,220 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 22% | |
| 50+ | 37% |
of the worldwide Fortuneo audience comes from France.
| Country | Share |
|---|---|
| France | 95.5% |
| Switzerland | 0.5% |
| China | 0.4% |
Where the Fortuneo audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Brittany | ~400K | 1.69× | |
| 02 | Île-de-France | ~1M | 1.34× | |
| 03 | Auvergne-Rhône-Alpes | ~700K | 1.17× | |
| 04 | Provence-Alpes-Côte d'Azur | ~400K | 1.13× | |
| 05 | Nouvelle-Aquitaine | ~500K | 1.00× | |
| 06 | Grand Est | ~400K | 0.98× | |
| 07 | Occitanie | ~400K | 0.93× | |
| 08 | Centre-Val de Loire | ~200K | 0.90× | |
| 09 | Normandy | ~200K | 0.87× | |
| 10 | Pays de la Loire | ~200K | 0.85× | |
| 11 | Hauts-de-France | ~400K | 0.83× | |
| 12 | Bourgogne-Franche-Comté | ~200K | 0.79× | |
| 13 | Corsica | ~10K | 0.54× |
The strongest cross-interests of the Fortuneo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Investment management | Business & Career | 6.66× | ||
| 02 | Online banking | Business & Career | 4.12× | ||
| 03 | AXA | Business & Career | 3.95× | ||
| 04 | Revolut | Business & Career | 3.54× | ||
| 05 | Serge Lama | Music & Radio | 3.53× | ||
| 06 | BoursoBank | Business & Career | 3.41× | ||
| 07 | Financial services | Business & Career | 3.37× | ||
| 08 | Bourse Direct | Business & Career | 3.26× | ||
| 09 | Electronic funds transfer | Business & Career | 2.85× | ||
| 10 | Insurance | Business & Career | 2.85× | ||
| 11 | Macif | Business & Career | 2.83× | ||
| 12 | Pro BTP | Business & Career | 2.56× | ||
| 13 | Boursorama | Business & Career | 2.34× | ||
| 14 | Norauto | Cars & Mobility | 2.22× | ||
| 15 | Doctolib | Health | 2.15× | ||
| 16 | Banking | Business & Career | 2.12× | ||
| 17 | La Banque postale | Business & Career | 2.02× | ||
| 18 | Google News | News | 1.95× | ||
| 19 | Engie | Home & Garden | 1.71× | ||
| 20 | Personal finance | Business & Career | 1.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.84× | |
| Career Orientation | POWER | 1.42× | |
| Risk Appetite | THRILL | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.77× | |
| Extroversion | THRILL | 0.78× | |
| Luxury Orientation | PREMIUM | 0.80× |
Fortuneo's target market in France covers an estimated 5,525,220 people, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
44.0% of the Fortuneo audience are female, 56.0% are male, with an average age of 46.1 years.
Fortuneo fans show strongest brand affinity for Boursorama (2.34×), Doctolib (2.15×), and Investment management (6.66×) over the country average.
Fortuneo fans in France are most concentrated in Île-de-France (reach ~1M), Auvergne-Rhône-Alpes (reach ~700K), and Nouvelle-Aquitaine (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Fortuneo itself, the audience over-indexes on Doctolib (2.15×), Investment management (6.66×), Macif (2.83×), and Financial services (3.37×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Fortuneo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.