A data profile of the people who buy, follow and care about RMC Sport in France — modelled from more than twelve digital signal sources. RMC Sport has an estimated audience of 4,382,611 people in France.
The average RMC Sport fan in France is 40.9 years old, more male, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Provence-Alpes-Côte d'Azur.
Top brand affinities include Foot Mercato, Ligue 1, Tour de France, with strongest over-indexing on Foot Mercato (3.78× the country average).
Demographically, the RMC Sport audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Need for Security, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical RMC Sport fan in France is more male, around 40.9 years old, with strong Need for Security tendencies and a notable affinity for Foot Mercato.
The key figures that characterise the RMC Sport profile in France.
17.2% are female, 82.8% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 17.2% |
| Male | 82.8% |
| Average age | 40.9 |
| Estimated audience size | 4,382,611 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 23% | |
| 30-39 | 22% | |
| 40-49 | 20% | |
| 50+ | 23% |
of the worldwide RMC Sport audience comes from France.
| Country | Share |
|---|---|
| France | 57.1% |
| Italy | 12.2% |
| United States | 3.6% |
Where the RMC Sport audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Provence-Alpes-Côte d'Azur | ~500K | 1.42× | |
| 02 | Occitanie | ~400K | 1.20× | |
| 03 | Brittany | ~300K | 1.20× | |
| 04 | Nouvelle-Aquitaine | ~400K | 1.17× | |
| 05 | Auvergne-Rhône-Alpes | ~600K | 1.12× | |
| 06 | Île-de-France | ~800K | 1.00× | |
| 07 | Pays de la Loire | ~200K | 0.95× | |
| 08 | Normandy | ~200K | 0.90× | |
| 09 | Hauts-de-France | ~300K | 0.88× | |
| 10 | Bourgogne-Franche-Comté | ~200K | 0.86× | |
| 11 | Centre-Val de Loire | ~100K | 0.86× | |
| 12 | Corsica | ~20K | 0.77× | |
| 13 | Grand Est | ~200K | 0.70× |
The strongest cross-interests of the RMC Sport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | France Football | Sports | 3.79× | ||
| 02 | Foot Mercato | Sports | 3.78× | ||
| 03 | Didier Deschamps | Sports | 3.43× | ||
| 04 | Ligue 1 | Sports | 2.84× | ||
| 05 | Eurosport | Sports | 2.61× | ||
| 06 | UEFA Europa League | Sports | 2.60× | ||
| 07 | L'Équipe | Sports | 2.28× | ||
| 08 | Premier League | Sports | 2.16× | ||
| 09 | UEFA Champions League | Sports | 2.13× | ||
| 10 | Olympique Lyonnais (Ladies) | Sports | 1.97× | ||
| 11 | Olympique Lyonnais | Sports | 1.94× | ||
| 12 | Paris Saint-Germain | Sports | 1.88× | ||
| 13 | Tour de France | Sports | 1.87× | ||
| 14 | Soccer | Sports | 1.85× | ||
| 15 | Competition | Business & Career | 1.84× | ||
| 16 | Olympique de Marseille | Sports | 1.79× | ||
| 17 | Team sport | Sports | 1.74× | ||
| 18 | Real Madrid C.F. | Sports | 1.73× | ||
| 19 | FIFA World Cup | Sports | 1.63× | ||
| 20 | MSN | News | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.11× | |
| Patriotism | CONSERVATISM | 1.09× | |
| Sports Activity | POWER | 1.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.54× | |
| Creativity | OPEN | 0.60× | |
| Mindfulness | BALANCE | 0.64× |
RMC Sport has an estimated audience of 4,382,611 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
17.2% of RMC Sport fans are female, 82.8% are male, with an average age of 40.9 years.
RMC Sport fans show strongest brand affinity for Foot Mercato (3.78×), Ligue 1 (2.84×), and Tour de France (1.87×) over the country average.
RMC Sport fans in France are most concentrated in Île-de-France (reach ~800K), Auvergne-Rhône-Alpes (reach ~600K), and Provence-Alpes-Côte d'Azur (reach ~500K). These three regions account for the largest share of the active audience.
Beyond RMC Sport itself, the audience over-indexes on Ligue 1 (2.84×), Tour de France (1.87×), Paris Saint-Germain (1.88×), and Soccer (1.85×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for RMC Sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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