Rascasse Audience Intelligence

UEFA Europa League Audience in France

A data profile of the people who buy, follow and care about UEFA Europa League in France — modelled from more than twelve digital signal sources. UEFA Europa League has an estimated audience of 4,585,858 people in France.

The average UEFA Europa League fan in France is 32.9 years old, more male, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Grand Est.

Top brand affinities include FIFA World Cup, Real Madrid C.F., Manchester City F.C., with strongest over-indexing on FIFA World Cup (2.54× the country average).

Demographically, the UEFA Europa League audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical UEFA Europa League fan in France is more male, around 32.9 years old, with strong Social Media Usage tendencies and a notable affinity for FIFA World Cup.

Category: Sports · Type: Event · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the UEFA Europa League profile in France.

Audience size
4.6M
in France
Gender
29.3%
70.7% male
Age
32.9
average years
Country rank
#840
Event in France
Fig. 01

Search interest · 12-month trend

-84%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of UEFA Europa League fans

29.3% are female, 70.7% are male, average age 32.9.

Fig. 02

Gender split

29.3%
Female
70.7%
Male
Demographic split for UEFA Europa League audience in France
MetricValue
Female29.3%
Male70.7%
Average age32.9
Estimated audience size4,585,858
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the UEFA Europa League audience in France
Age bracketShare%
16-1935%
20-2925%
30-3916%
40-4913%
50+11%
Fig. 04

Worldwide distribution

5.0%

of the worldwide UEFA Europa League audience comes from France.

Worldwide audience distribution share by country for UEFA Europa League
CountryShare
Italy10.1%
United States7.9%
Germany7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the UEFA Europa League audience in France is strongest.

Fig. 05

Top regions by affinity

UEFA Europa League fans by region: top regions in France
#RegionReachAffinity×
01Grand Est~500K1.40×
02Auvergne-Rhône-Alpes~700K1.33×
03Île-de-France~900K1.21×
04Provence-Alpes-Côte d'Azur~400K1.12×
05Hauts-de-France~400K0.99×
06Nouvelle-Aquitaine~400K0.98×
07Bourgogne-Franche-Comté~200K0.93×
08Pays de la Loire~200K0.91×
09Corsica~20K0.91×
10Centre-Val de Loire~100K0.90×
11Occitanie~300K0.88×
12Brittany~200K0.86×
13Normandy~200K0.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the UEFA Europa League audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for UEFA Europa League audience
#·InterestCategoryAffinity×
01Manchester City F.C.Sports4.22×
02A.C. MilanSports4.07×
03Serie ASports4.06×
04BundesligaSports4.02×
05FC Bayern MunichSports3.63×
06Chelsea F.C.Sports3.57×
07Inter MilanSports3.48×
08Premier LeagueSports3.38×
09Juventus F.C.Sports3.12×
10Liverpool F.C.Sports3.11×
11Manchester United F.C.Sports3.09×
12Foot MercatoSports2.66×
13Real Madrid C.F.Sports2.60×
14UEFA Champions LeagueSports2.59×
15FIFA World CupSports2.54×
16Olympique Lyonnais (Ladies)Sports2.39×
17Ligue 1Sports2.36×
18Paris Saint-GermainSports1.83×
19SoccerSports1.76×
20ConforamaHome & Garden1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the UEFA Europa League audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by UEFA Europa League audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.11×
Early Adopter MentalityPOWER1.06×
ExtroversionTHRILL1.03×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by UEFA Europa League audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.60×
Need for SecurityCONSERVATISM0.61×
Community OrientationOPEN0.62×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does UEFA Europa League have in France?

UEFA Europa League has an estimated audience of 4,585,858 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of UEFA Europa League fans?

29.3% of UEFA Europa League fans are female, 70.7% are male, with an average age of 32.9 years.

03

Which brands do UEFA Europa League fans like most?

UEFA Europa League fans show strongest brand affinity for FIFA World Cup (2.54×), Real Madrid C.F. (2.6×), and Manchester City F.C. (4.22×) over the country average.

04

Where do UEFA Europa League fans live in France?

UEFA Europa League fans in France are most concentrated in Île-de-France (reach ~900K), Auvergne-Rhône-Alpes (reach ~700K), and Grand Est (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do UEFA Europa League fans also like?

Beyond UEFA Europa League itself, the audience over-indexes on Real Madrid C.F. (2.6×), Manchester City F.C. (4.22×), UEFA Champions League (2.59×), and Paris Saint-Germain (1.83×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for UEFA Europa League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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