Octupus Energy Audience in United Kingdom
Octupus Energy has an estimated audience of 13,325,166 people in United Kingdom. 55.0% are female, 45.0% are male, average age 44.8.
Category: Business & Career · Type: Brand
Demographics of Octupus Energy fans
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 44.8 |
| Estimated audience size | 13,325,166 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 63.2% |
| Germany | 10.6% |
| Italy | 8.4% |
See Octupus Energy audiences in other countries
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How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Octupus Energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.