A data profile of the people who buy, follow and care about Delivery order in Indonesia — modelled from more than twelve digital signal sources. Delivery order has an estimated audience of 3,125,549 people in Indonesia.
Delivery order has an estimated audience of 3,125,549 people in Indonesia. 58.2% are female, 41.8% are male, average age 32.9. Top brand affinities: Online food ordering, Kitchenware, KFC, Family car, Local food.
Top brand affinities include Online food ordering, Kitchenware, KFC, with strongest over-indexing on Online food ordering (6.19× the country average).
Demographically, the Delivery order audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Quality Awareness, Family Orientation.
The typical Delivery order fan in Indonesia is more female, around 32.9 years old, with strong Quality Awareness tendencies and a notable affinity for Online food ordering.
The key figures that characterise the Delivery order profile in Indonesia.
58.2% are female, 41.8% are male, average age 32.9.
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 32.9 |
| Estimated audience size | 3,125,549 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 33% | |
| 30-39 | 18% | |
| 40-49 | 13% | |
| 50+ | 8% |
of the worldwide Delivery order audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 11.8% |
| India | 7.0% |
| Brazil | 6.3% |
The strongest cross-interests of the Delivery order audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Online food ordering | Food & Beverages | 6.19× | ||
| 02 | Steakhouse | Food & Beverages | 5.40× | ||
| 03 | Dunkin' Donuts | Food & Beverages | 4.67× | ||
| 04 | Kitchenware | Home & Garden | 4.49× | ||
| 05 | Family car | Cars & Mobility | 4.13× | ||
| 06 | Mobile payment | Business & Career | 3.40× | ||
| 07 | Bubble tea | Food & Beverages | 3.37× | ||
| 08 | KFC | Food & Beverages | 3.28× | ||
| 09 | City car | Cars & Mobility | 3.28× | ||
| 10 | Bedroom furniture | Home & Garden | 3.11× | ||
| 11 | Espresso | Food & Beverages | 2.71× | ||
| 12 | First class travel | Travel & Leisure | 2.63× | ||
| 13 | Cappuccino | Food & Beverages | 2.54× | ||
| 14 | Fast casual restaurants | Food & Beverages | 2.49× | ||
| 15 | Local food | Food & Beverages | 2.33× | ||
| 16 | Business class | Travel & Leisure | 2.28× | ||
| 17 | Bakery | Food & Beverages | 2.24× | ||
| 18 | Fast food | Food & Beverages | 2.06× | ||
| 19 | Traveloka | Travel & Leisure | 1.95× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.93× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.46× | |
| Family Orientation | CONSERVATISM | 2.01× | |
| Design Affinity | PREMIUM | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.61× | |
| Indulgence | JOY | 0.63× | |
| Need for Security | CONSERVATISM | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Delivery order. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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