A data profile of the people who buy, follow and care about Racing games in Indonesia — modelled from more than twelve digital signal sources. Racing games has an estimated audience of 2,693,900 people in Indonesia.
The average Racing games fan in Indonesia is 36.9 years old, more male, and lives primarily in West Java.
The audience is concentrated in West Java, East Java, Central Java.
Top brand affinities include Casino games, Sports games, Non-fiction books, with strongest over-indexing on Casino games (2.24× the country average).
Demographically, the Racing games audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Risk Appetite, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.
The typical Racing games fan in Indonesia is more male, around 36.9 years old, with strong Risk Appetite tendencies and a notable affinity for Casino games.
The key figures that characterise the Racing games profile in Indonesia.
31.5% are female, 68.5% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 31.5% |
| Male | 68.5% |
| Average age | 36.9 |
| Estimated audience size | 2,693,900 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 28% | |
| 30-39 | 25% | |
| 40-49 | 20% | |
| 50+ | 11% |
of the worldwide Racing games audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 16.4% |
| India | 5.8% |
| Italy | 4.1% |
Where the Racing games audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bengkulu | ~20K | 1.11× | |
| 02 | Jakarta | ~200K | 1.07× | |
| 03 | West Papua | ~9K | 1.07× | |
| 04 | Gorontalo (disambiguation)(2) | ~10K | 1.06× | |
| 05 | North Kalimantan | ~9K | 1.04× | |
| 06 | West Kalimantan | ~40K | 1.03× | |
| 07 | West Sulawesi | ~10K | 1.03× | |
| 08 | North Maluku | ~10K | 1.03× | |
| 09 | Special Region of Yogyakarta | ~50K | 1.01× | |
| 10 | Bangka-Belitung Islands | ~10K | 1.01× | |
| 11 | Maluku | ~10K | 1.01× | |
| 12 | Banten | ~100K | 1.00× | |
| 13 | Aceh | ~40K | 1.00× | |
| 14 | Riau Islands | ~30K | 1.00× | |
| 15 | Papua (province) | ~20K | 1.00× | |
| 16 | East Nusa Tenggara | ~30K | 0.99× | |
| 17 | North Sulawesi | ~30K | 0.98× | |
| 18 | Central Kalimantan | ~20K | 0.98× | |
| 19 | East Java | ~300K | 0.97× | |
| 20 | Central Sulawesi | ~20K | 0.97× | |
| 21 | Jambi | ~30K | 0.96× | |
| 22 | Southeast Sulawesi | ~20K | 0.96× | |
| 23 | East Kalimantan | ~40K | 0.95× | |
| 24 | South Kalimantan | ~30K | 0.95× | |
| 25 | Riau | ~60K | 0.94× | |
| 26 | West Sumatra | ~40K | 0.94× | |
| 27 | West Nusa Tenggara | ~30K | 0.94× | |
| 28 | North Sumatra | ~100K | 0.93× | |
| 29 | Lampung | ~50K | 0.92× | |
| 30 | Bali | ~50K | 0.92× | |
| 31 | South Sumatra | ~60K | 0.91× | |
| 32 | Central Java | ~200K | 0.90× | |
| 33 | South Sulawesi | ~70K | 0.90× | |
| 34 | West Java | ~400K | 0.88× |
The strongest cross-interests of the Racing games audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vehicle simulation game | Games | 3.79× | ||
| 02 | Games played | Games | 2.99× | ||
| 03 | Browser games | Games | 2.29× | ||
| 04 | Non-fiction books | Literature | 2.25× | ||
| 05 | Casino games | Games | 2.24× | ||
| 06 | Reggae genres | Music & Radio | 2.14× | ||
| 07 | Word games | Games | 2.11× | ||
| 08 | Tabletop game | Games | 2.11× | ||
| 09 | Sports games | Games | 2.09× | ||
| 10 | Strategy games | Games | 1.90× | ||
| 11 | Mouthwash | Health | 1.89× | ||
| 12 | Detective fiction | Literature | 1.84× | ||
| 13 | Simulation games | Games | 1.77× | ||
| 14 | Casino | Games | 1.76× | ||
| 15 | Board games | Games | 1.70× | ||
| 16 | Strategy video game | Games | 1.69× | ||
| 17 | Real-time strategy | Games | 1.68× | ||
| 18 | Poker | Games | 1.63× | ||
| 19 | Boating | Travel & Leisure | 1.61× | ||
| 20 | Action games | Games | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.35× | |
| Design Affinity | PREMIUM | 0.92× | |
| Social Media Usage | JOY | 0.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.49× | |
| Healthy Lifestyle | BALANCE | 0.51× | |
| Individualism | JOY | 0.58× |
Racing games has an estimated audience of 2,693,900 people in Indonesia, concentrated in West Java and East Java.
31.5% of Racing games fans are female, 68.5% are male, with an average age of 36.9 years.
Racing games fans show strongest brand affinity for Casino games (2.24×), Sports games (2.09×), and Non-fiction books (2.25×) over the country average.
Racing games fans in Indonesia are most concentrated in West Java (reach ~400K), East Java (reach ~300K), and Central Java (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Racing games itself, the audience over-indexes on Sports games (2.09×), Non-fiction books (2.25×), Casino (1.76×), and Strategy games (1.9×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Racing games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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