A data profile of the people who buy, follow and care about TV game shows in Indonesia — modelled from more than twelve digital signal sources. TV game shows has an estimated audience of 2,692,920 people in Indonesia.
The average TV game shows fan in Indonesia is 36.5 years old, more male, and lives primarily in West Java.
The audience is concentrated in West Java, East Java, Central Java.
Top brand affinities include Non-fiction books, Casino games, TikTok, with strongest over-indexing on Non-fiction books (3.86× the country average).
Demographically, the TV game shows audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Need for Security, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 33 regions tracked by Rascasse.
The typical TV game shows fan in Indonesia is more male, around 36.5 years old, with strong Need for Security tendencies and a notable affinity for Non-fiction books.
The key figures that characterise the TV game shows profile in Indonesia.
42.2% are female, 57.8% are male, average age 36.5.
| Metric | Value |
|---|---|
| Female | 42.2% |
| Male | 57.8% |
| Average age | 36.5 |
| Estimated audience size | 2,692,920 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 30% | |
| 30-39 | 24% | |
| 40-49 | 18% | |
| 50+ | 11% |
of the worldwide TV game shows audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 23.4% |
| India | 5.1% |
| Brazil | 5.1% |
Where the TV game shows audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Kalimantan | ~10K | 1.16× | |
| 02 | West Sulawesi | ~10K | 1.06× | |
| 03 | East Nusa Tenggara | ~30K | 1.05× | |
| 04 | North Sulawesi | ~30K | 1.04× | |
| 05 | Central Sulawesi | ~30K | 1.03× | |
| 06 | Bangka-Belitung Islands | ~10K | 1.03× | |
| 07 | South Kalimantan | ~40K | 1.01× | |
| 08 | Gorontalo (disambiguation)(2) | ~10K | 1.01× | |
| 09 | West Sumatra | ~50K | 1.00× | |
| 10 | East Kalimantan | ~40K | 1.00× | |
| 11 | Bengkulu | ~20K | 1.00× | |
| 12 | Central Kalimantan | ~20K | 1.00× | |
| 13 | Papua (province) | ~20K | 1.00× | |
| 14 | Maluku | ~10K | 1.00× | |
| 15 | Special Region of Yogyakarta | ~40K | 0.99× | |
| 16 | West Kalimantan | ~40K | 0.99× | |
| 17 | Aceh | ~40K | 0.99× | |
| 18 | West Nusa Tenggara | ~30K | 0.99× | |
| 19 | Jambi | ~30K | 0.99× | |
| 20 | Riau Islands | ~30K | 0.99× | |
| 21 | South Sumatra | ~60K | 0.98× | |
| 22 | Riau | ~60K | 0.98× | |
| 23 | Lampung | ~50K | 0.98× | |
| 24 | Bali | ~50K | 0.98× | |
| 25 | South Sulawesi | ~80K | 0.97× | |
| 26 | North Sumatra | ~100K | 0.96× | |
| 27 | Banten | ~100K | 0.94× | |
| 28 | Central Java | ~200K | 0.92× | |
| 29 | East Java | ~300K | 0.90× | |
| 30 | Jakarta | ~200K | 0.90× | |
| 31 | West Java | ~400K | 0.86× | |
| 32 | North Maluku | 0.00× | ||
| 33 | Southeast Sulawesi | 0.00× |
The strongest cross-interests of the TV game shows audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Non-fiction books | Literature | 3.86× | ||
| 02 | Browser games | Games | 3.68× | ||
| 03 | Tabletop game | Games | 3.62× | ||
| 04 | Casino games | Games | 3.49× | ||
| 05 | Word games | Games | 3.40× | ||
| 06 | Detective fiction | Literature | 2.87× | ||
| 07 | Dancehalls | Music & Radio | 2.82× | ||
| 08 | Casino | Games | 2.75× | ||
| 09 | Google Books | Literature | 2.65× | ||
| 10 | Strategy games | Games | 2.61× | ||
| 11 | Board games | Games | 2.55× | ||
| 12 | Musical theatre | Movies & TV | 2.38× | ||
| 13 | Poker | Games | 2.16× | ||
| 14 | TV talkshows | Movies & TV | 2.01× | ||
| 15 | Mystery fiction | Literature | 1.93× | ||
| 16 | Novel | Literature | 1.87× | ||
| 17 | Online poker | Games | 1.83× | ||
| 18 | TikTok | Internet & Social Media | 1.58× | ||
| 19 | Card games | Games | 1.56× | ||
| 20 | Romance novels | Literature | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.22× | |
| Individualism | JOY | 1.18× | |
| Patriotism | CONSERVATISM | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.85× | |
| Travelling | THRILL | 0.89× | |
| Risk Appetite | THRILL | 0.91× |
TV game shows has an estimated audience of 2,692,920 people in Indonesia, concentrated in West Java and East Java.
42.2% of TV game shows fans are female, 57.8% are male, with an average age of 36.5 years.
TV game shows fans show strongest brand affinity for Non-fiction books (3.86×), Casino games (3.49×), and TikTok (1.58×) over the country average.
TV game shows fans in Indonesia are most concentrated in West Java (reach ~400K), East Java (reach ~300K), and Central Java (reach ~200K). These three regions account for the largest share of the active audience.
Beyond TV game shows itself, the audience over-indexes on Casino games (3.49×), TikTok (1.58×), Casino (2.75×), and Browser games (3.68×) compared to the Indonesia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for TV game shows. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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