A data profile of the people who buy, follow and care about Movie theater in India — modelled from more than twelve digital signal sources. Movie theater has an estimated audience of 4,955,313 people in India.
The average Movie theater fan in India is 31.3 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Gujarat, Tamil Nadu.
Top brand affinities include FIFA World Cup, Current events, Comedy movies, with strongest over-indexing on FIFA World Cup (1.67× the country average).
Demographically, the Movie theater audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Community Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Movie theater fan in India is more male, around 31.3 years old, with strong Community Orientation tendencies and a notable affinity for FIFA World Cup.
The key figures that characterise the Movie theater profile in India.
22.1% are female, 77.9% are male, average age 31.3.
| Metric | Value |
|---|---|
| Female | 22.1% |
| Male | 77.9% |
| Average age | 31.3 |
| Estimated audience size | 4,955,313 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 30% | |
| 30-39 | 19% | |
| 40-49 | 10% | |
| 50+ | 6% |
of the worldwide Movie theater audience comes from India.
| Country | Share |
|---|---|
| United States | 18.7% |
| Germany | 5.2% |
| United Kingdom | 5.1% |
Where the Movie theater audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Andhra Pradesh | ~100K | 2.31× | |
| 02 | Tamil Nadu | ~300K | 2.14× | |
| 03 | Gujarat | ~300K | 1.93× | |
| 04 | Telangana | ~100K | 1.79× | |
| 05 | Karnataka | ~200K | 1.54× | |
| 06 | Goa | ~8K | 1.48× | |
| 07 | Chhattisgarh | ~40K | 1.38× | |
| 08 | Kerala | ~90K | 1.25× | |
| 09 | Maharashtra | ~300K | 1.24× | |
| 10 | Rajasthan | ~100K | 1.16× | |
| 11 | Madhya Pradesh | ~100K | 1.08× | |
| 12 | Odisha | ~50K | 0.96× | |
| 13 | Haryana | ~60K | 0.95× | |
| 14 | Jharkhand | ~40K | 0.95× | |
| 15 | Uttarakhand | ~20K | 0.94× | |
| 16 | Uttar Pradesh | ~200K | 0.93× | |
| 17 | Arunachal Pradesh | ~3K | 0.91× | |
| 18 | Sikkim | ~2K | 0.86× | |
| 19 | Mizoram | ~3K | 0.82× | |
| 20 | West Bengal | ~100K | 0.79× | |
| 21 | Nagaland | ~3K | 0.78× | |
| 22 | Bihar | ~70K | 0.75× | |
| 23 | Punjab (region) | ~50K | 0.73× | |
| 24 | Himachal Pradesh | ~10K | 0.72× | |
| 25 | Manipur | ~4K | 0.72× | |
| 26 | Meghalaya | ~4K | 0.71× | |
| 27 | Assam | ~30K | 0.67× | |
| 28 | Tripura | ~4K | 0.63× | |
| 29 | Jammu and Kashmir | ~10K | 0.46× |
The strongest cross-interests of the Movie theater audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Television network | Movies & TV | 2.82× | ||
| 02 | Musical film | Movies & TV | 2.69× | ||
| 03 | Production company | Movies & TV | 2.53× | ||
| 04 | Global Television Network | Movies & TV | 2.21× | ||
| 05 | Projection screen | Technology & Electronics | 2.04× | ||
| 06 | Short film | Movies & TV | 1.77× | ||
| 07 | Comedy movies | Movies & TV | 1.71× | ||
| 08 | FIFA World Cup | Sports | 1.67× | ||
| 09 | Televisions | Technology & Electronics | 1.66× | ||
| 10 | Viral video | Internet & Social Media | 1.66× | ||
| 11 | Digital media | Business & Career | 1.66× | ||
| 12 | Politics | Politics & Society | 1.64× | ||
| 13 | Broadcasting | Movies & TV | 1.60× | ||
| 14 | Drama movies | Movies & TV | 1.57× | ||
| 15 | Music videos | Music & Radio | 1.56× | ||
| 16 | Dance | Business & Career | 1.55× | ||
| 17 | Photography | Arts & Culture | 1.52× | ||
| 18 | Current events | Arts & Culture | 1.51× | ||
| 19 | Filmmaking | Business & Career | 1.51× | ||
| 20 | Recipes | Food & Beverages | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.68× | |
| Price Sensitivity | PREMIUM | 1.34× | |
| Extroversion | THRILL | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.84× | |
| Luxury Orientation | PREMIUM | 0.84× | |
| Healthy Lifestyle | BALANCE | 0.87× |
Movie theater has an estimated audience of 4,955,313 people in India, concentrated in Maharashtra and Gujarat.
22.1% of Movie theater fans are female, 77.9% are male, with an average age of 31.3 years.
Movie theater fans show strongest brand affinity for FIFA World Cup (1.67×), Current events (1.51×), and Comedy movies (1.71×) over the country average.
Movie theater fans in India are most concentrated in Maharashtra (reach ~300K), Gujarat (reach ~300K), and Tamil Nadu (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Movie theater itself, the audience over-indexes on Current events (1.51×), Comedy movies (1.71×), Televisions (1.66×), and Television network (2.82×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Movie theater. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.