A data profile of the people who buy, follow and care about il mattino di Padova in Italy — modelled from more than twelve digital signal sources. il mattino di Padova has an estimated audience of 3,521,522 people in Italy.
The average il mattino di Padova fan in Italy is 42.2 years old, more female, and lives primarily in Veneto.
The audience is concentrated in Veneto, Lombardy, Emilia-Romagna.
Top brand affinities include Il Giornale, Wikipedia, Lindsey Vonn, with strongest over-indexing on Il Giornale (1.84× the country average).
Demographically, the il mattino di Padova audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Community Orientation, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical il mattino di Padova fan in Italy is more female, around 42.2 years old, with strong Community Orientation tendencies and a notable affinity for Il Giornale.
The key figures that characterise the il mattino di Padova profile in Italy.
55.8% are female, 44.2% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 55.8% |
| Male | 44.2% |
| Average age | 42.2 |
| Estimated audience size | 3,521,522 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 15% | |
| 30-39 | 24% | |
| 40-49 | 26% | |
| 50+ | 23% |
of the worldwide il mattino di Padova audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 98.2% |
| Germany | 0.4% |
| United States | 0.2% |
Where the il mattino di Padova audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Veneto | ~2.5M | 16.15× | |
| 02 | Lombardy | ~600K | 0.89× | |
| 03 | Aosta Valley | ~6K | 0.66× | |
| 04 | Trentino-Alto Adige/Südtirol | ~40K | 0.65× | |
| 05 | Molise | ~10K | 0.65× | |
| 06 | Friuli-Venezia Giulia | ~40K | 0.64× | |
| 07 | Basilicata | ~10K | 0.43× | |
| 08 | Emilia-Romagna | ~100K | 0.36× | |
| 09 | Umbria | ~20K | 0.28× | |
| 10 | Calabria | ~20K | 0.23× | |
| 11 | Abruzzo | ~20K | 0.23× | |
| 12 | Sardinia | ~20K | 0.20× | |
| 13 | Marche | ~20K | 0.20× | |
| 14 | Liguria | ~20K | 0.19× | |
| 15 | Puglia | ~40K | 0.16× | |
| 16 | Lazio | ~60K | 0.15× | |
| 17 | Tuscany | ~30K | 0.15× | |
| 18 | Sicilia | ~40K | 0.14× | |
| 19 | Piedmont | ~40K | 0.14× | |
| 20 | Campania | ~50K | 0.12× |
The strongest cross-interests of the il mattino di Padova audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lindsey Vonn | Sports | 4.72× | ||
| 02 | Metalcore | Music & Radio | 4.72× | ||
| 03 | Death metal | Music & Radio | 3.61× | ||
| 04 | Beetlejuice | Movies & TV | 2.68× | ||
| 05 | Weather forecasting | Home & Garden | 2.53× | ||
| 06 | Wikipedia | Internet & Social Media | 2.34× | ||
| 07 | Volotea | Travel & Leisure | 2.23× | ||
| 08 | Charitable organization | Politics & Society | 2.05× | ||
| 09 | Il Giornale | News | 1.84× | ||
| 10 | Sustainable energy | Home & Garden | 1.79× | ||
| 11 | Day spa | Beauty & Wellness | 1.78× | ||
| 12 | Renewable energy | Business & Career | 1.75× | ||
| 13 | Brewery | Food & Beverages | 1.72× | ||
| 14 | UniCredit | Business & Career | 1.67× | ||
| 15 | Progressive rock | Music & Radio | 1.66× | ||
| 16 | Genetics | Kids & Family | 1.57× | ||
| 17 | Solar energy | Home & Garden | 1.56× | ||
| 18 | La Stampa | News | 1.53× | ||
| 19 | Wine tasting | Food & Beverages | 1.51× | ||
| 20 | Champagne | Food & Beverages | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.50× | |
| Family Orientation | CONSERVATISM | 1.40× | |
| Urban Lifestyle | OPEN | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.85× | |
| Extroversion | THRILL | 0.87× | |
| Price Sensitivity | PREMIUM | 0.87× |
il mattino di Padova has an estimated audience of 3,521,522 people in Italy, concentrated in Veneto and Lombardy.
55.8% of il mattino di Padova fans are female, 44.2% are male, with an average age of 42.2 years.
il mattino di Padova fans show strongest brand affinity for Il Giornale (1.84×), Wikipedia (2.34×), and Lindsey Vonn (4.72×) over the country average.
il mattino di Padova fans in Italy are most concentrated in Veneto (reach ~2.5M), Lombardy (reach ~600K), and Emilia-Romagna (reach ~100K). These three regions account for the largest share of the active audience.
Beyond il mattino di Padova itself, the audience over-indexes on Wikipedia (2.34×), Lindsey Vonn (4.72×), La Stampa (1.53×), and UniCredit (1.67×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for il mattino di Padova. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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