Rascasse Audience Intelligence

Torino F.C. Audience in Italy

A data profile of the people who buy, follow and care about Torino F.C. in Italy — modelled from more than twelve digital signal sources. Torino F.C. has an estimated audience of 4,403,017 people in Italy.

#34among Soccer in Italy#25among Team in Italy#106in Sports

The average Torino F.C. fan in Italy is 35.9 years old, more male, and lives primarily in Piedmont.

The audience is concentrated in Piedmont, Lombardy, Campania.

Top brand affinities include Jannik Sinner, Tuttosport, TorinoToday, with strongest over-indexing on Jannik Sinner (1.72× the country average).

Demographically, the Torino F.C. audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Spirituality, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.

The typical Torino F.C. fan in Italy is more male, around 35.9 years old, with strong Spirituality tendencies and a notable affinity for Jannik Sinner.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Torino F.C. profile in Italy.

Audience size
4.4M
in Italy
Gender
26.0%♀
74.0% male
Age
35.9
average years
Country rank
#1555
Team in Italy
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Torino F.C. fans

26.0% are female, 74.0% are male, average age 35.9.

Fig. 02

Gender split

26.0%
Female
74.0%
Male
Demographic split for Torino F.C. audience in Italy
MetricValue
Female26.0%
Male74.0%
Average age35.9
Estimated audience size4,403,017
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Torino F.C. audience in Italy
Age bracketShare%
16-1930%
20-2919%
30-3918%
40-4917%
50+16%
Fig. 04

Worldwide distribution

36.2%

of the worldwide Torino F.C. audience comes from Italy.

Worldwide audience distribution share by country for Torino F.C.
CountryShare
Italy36.2%
Brazil3.0%
United States2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Torino F.C. audience in Italy is strongest.

Fig. 05

Top regions by affinity

Torino F.C. fans by region: top regions in Italy
#RegionReachAffinity×
01Piedmont~2M5.62×
02Aosta Valley~10K1.27×
03Lombardy~1M1.26×
04Liguria~100K1.11×
05Sardinia~100K0.96×
06Emilia-Romagna~400K0.95×
07Campania~400K0.86×
08Tuscany~200K0.78×
09Puglia~200K0.76×
10Lazio~400K0.70×
11Marche~80K0.68×
12Calabria~90K0.67×
13Friuli-Venezia Giulia~60K0.66×
14Veneto~200K0.61×
15Abruzzo~60K0.60×
16Umbria~40K0.58×
17Sicilia~200K0.57×
18Basilicata~20K0.54×
19Molise~10K0.49×
20Trentino-Alto Adige/Südtirol~40K0.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Torino F.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Torino F.C. audience
#·InterestCategoryAffinity×
01Metropolitan City of TurinTravel & Leisure5.91×
02TorinoTodayNews5.78×
03Piedmontese languagePolitics & Society4.92×
04TuttosportSports3.21×
05Bologna F.C. 1909Sports2.66×
06S.S. LazioSports2.57×
07PiedmontTravel & Leisure2.57×
08Stadio OlimpicoSports2.46×
09corriere dello sportSports2.45×
10ACF FiorentinaSports2.40×
11Team sportSports1.96×
12La StampaNews1.85×
13TurinTravel & Leisure1.81×
14FoodFood & Beverages1.80×
15Carlos AlcarazSports1.74×
16Jannik SinnerSports1.72×
17Juventus F.C.Sports1.62×
18A.C. MilanSports1.58×
19FIFA World CupSports1.55×
20UEFA Champions LeagueSports1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Torino F.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Torino F.C. audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.13×
IndulgenceJOY1.12×
Urban LifestyleOPEN1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Torino F.C. audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.84×
DIY MentalityTHRILL0.87×
CreativityOPEN0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Torino F.C. have in Italy?

Torino F.C. has an estimated audience of 4,403,017 people in Italy, concentrated in Piedmont and Lombardy.

02

What is the gender split and age of Torino F.C. fans?

26.0% of Torino F.C. fans are female, 74.0% are male, with an average age of 35.9 years.

03

Which brands do Torino F.C. fans like most?

Torino F.C. fans show strongest brand affinity for Jannik Sinner (1.72×), Tuttosport (3.21×), and TorinoToday (5.78×) over the country average.

04

Where do Torino F.C. fans live in Italy?

Torino F.C. fans in Italy are most concentrated in Piedmont (reach ~2M), Lombardy (reach ~1M), and Campania (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Torino F.C. fans also like?

Beyond Torino F.C. itself, the audience over-indexes on Tuttosport (3.21×), TorinoToday (5.78×), Food (1.8×), and corriere dello sport (2.45×) compared to the Italy average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Italy

Related rankings

See Torino F.C. audiences in other countries

How to read this data

Audience size is the estimated number of people in Italy who actively search for Torino F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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