Rascasse Audience Intelligence

Los Angeles Dodgers Fan Demographics in United States

Los Angeles Dodgers has an estimated audience of 19.4M people in United States.

#5among Baseball in United States#22among teams in United States#115in Sports

The average Los Angeles Dodgers fan in United States is 32.3 years old, more male, and lives primarily in California.

By number of fans, Los Angeles Dodgers ranks #5 among the 30 MLB teams in United States — 2.0× the group median.

Its fans are 6.9 years younger than the group average of 39.2.

Women make up 42.2% of the fan base, 6.6 percentage points more than the group average.

Compared with the other 29 MLB teams, Los Angeles Dodgers fans stand out for their interest in Sandy Koufax, Kyrie Irving and Michael Jordan.

In Q2/2026, search interest was +2.7% on the same quarter a year earlier; the median across the group was +10.2%.

Interest is seasonal: June, September and October account for 45% of the year's searches, January is the quietest month.

Most fans live in California, Texas, Arizona.

Top affinities include Los Angeles Angels of Anaheim, Sandy Koufax, Shohei Ohtani, with strongest over-indexing on Los Angeles Angels of Anaheim (16.82× the country average).

Demographically, the Los Angeles Dodgers audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

The typical Los Angeles Dodgers fan in United States is more male, around 32.3 years old, with strong Risk Appetite tendencies and a notable affinity for Los Angeles Angels of Anaheim.

Category: Sports · Type: Team · Subtype: Baseball

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
19.4M
in United States
Gender
42.2%♀
57.8% male
Age
32.3
average years
Country rank
#1682
among all objects in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Los Angeles Dodgers fans

42.2% are female, 57.8% are male, average age 32.3.

Fig. 02

Gender split

42.2%
Female
57.8%
Male
Demographic split for Los Angeles Dodgers audience in United States
MetricValue
Female42.2%
Male57.8%
Average age32.3
Estimated audience size19.4M
Fig. 03

Age distribution

Ø 32.3
average years
Age distribution of the Los Angeles Dodgers audience in United States
Age bracketShare%
16-2444%
25-3420%
35-4414%
45-5412%
55+10%
Fig. 04

Worldwide distribution

73.6%

of the worldwide Los Angeles Dodgers audience comes from United States.

Worldwide audience distribution share by country for Los Angeles Dodgers
CountryShare
United States73.6%
Mexico5.3%
Canada3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Los Angeles Dodgers fans by region: top regions in United States
#RegionReachAffinity×
01California~10M4.51×
02Hawaii~300K3.51×
03Nevada~500K2.78×
04New Mexico~300K2.47×
05Arizona~1M2.24×
06Idaho~200K1.77×
07Oregon~300K1.40×
08Montana~90K1.39×
09Utah~200K1.30×
10Iowa~200K1.07×
11Wyoming~30K1.04×
12Pennsylvania~800K1.02×
13Washington~500K1.01×
14Wisconsin~300K0.99×
15Colorado~300K0.88×
16South Dakota~40K0.83×
17Texas~1M0.79×
18North Carolina~500K0.79×
19Kansas~100K0.79×
20Tennessee~300K0.76×
21Delaware~40K0.76×
22Oklahoma~200K0.75×
23New Jersey~400K0.74×
24Illinois~500K0.72×
25Nebraska~80K0.72×
26Indiana~300K0.69×
27Mississippi~100K0.68×
28New York~800K0.67×
29Missouri~200K0.67×
30Arkansas~100K0.67×
31South Carolina~200K0.66×
32Virginia~300K0.65×
33North Dakota~30K0.65×
34Alaska~30K0.65×
35Kentucky~200K0.64×
36Florida~800K0.62×
37Alabama~200K0.62×
38Georgia~400K0.61×
39West Virginia~60K0.60×
40Ohio~400K0.59×
41Michigan~300K0.58×
42Connecticut~100K0.58×
43Rhode Island~30K0.55×
44Louisiana~100K0.54×
45Maryland~200K0.51×
46Minnesota~200K0.51×
47Washington, District of Columbia~20K0.50×
48Massachusetts~200K0.49×
49Maine~40K0.48×
50New Hampshire~30K0.45×
Fig. 06

Affinity by region

Affinity by region — Los Angeles Dodgers, United States
0.45×1.00×4.51×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Los Angeles Dodgers audience vs. the country average
#·InterestCategoryAffinity×
01Los Angeles Angels of AnaheimSports16.82×
02Sandy KoufaxSports10.37×
03Shohei OhtaniSports8.41×
04Kyrie IrvingSports6.82×
05Michael JordanSports5.36×
06Boston Red SoxSports5.18×
07Houston AstrosSports4.53×
08New York YankeesSports3.89×
09New York KnicksSports3.64×
10Monday Night FootballSports3.26×
11New BalanceFashion & Accessoires2.56×
12East Coast hip hopMusic & Radio2.54×
13NFL NetworkSports2.53×
14NBASports2.05×
15SpotifyInternet & Social Media1.98×
16Texas RoadhouseFood & Beverages1.90×
17NFLSports1.71×
18Old NavyFashion & Accessoires1.69×
19Whole Foods MarketShopping1.65×
20SupermanMovies & TV1.61×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Los Angeles Dodgers audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Los Angeles Dodgers audience vs. the country average · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.31×
Early Adopter MentalityPOWER1.16×
Design AffinityPREMIUM1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Los Angeles Dodgers audience vs. the country average · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.44×
Community OrientationOPEN0.45×
Need for SecurityCONSERVATISM0.53×
0×1.00× baseline2×
Appendix

Explore more audiences

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Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Los Angeles Dodgers over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/los-angeles-dodgers-16593” · Methodology