Rascasse Audience Intelligence

Strength training Audience in Netherlands

A data profile of the people who buy, follow and care about Strength training in Netherlands — modelled from more than twelve digital signal sources. Strength training has an estimated audience of 2,112,554 people in Netherlands.

Strength training has an estimated audience of 2,112,554 people in Netherlands. 53.2% are female, 46.8% are male, average age 41.2. Top brand affinities: Gymshark, Walking, Etos, High-intensity interval training, Drop shipping.

Top brand affinities include Gymshark, Walking, Etos, with strongest over-indexing on Gymshark (3.32× the country average).

Demographically, the Strength training audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Extroversion, Sports Activity.

The typical Strength training fan in Netherlands is balanced, around 41.2 years old, with strong Extroversion tendencies and a notable affinity for Gymshark.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-12.

Section 01

At a glance

The key figures that characterise the Strength training profile in Netherlands.

Audience size
2.1M
in Netherlands
Gender
53.2%
46.8% male
Age
41.2
average years
Country rank
#502
Topic in Netherlands
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Strength training fans

53.2% are female, 46.8% are male, average age 41.2.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Strength training audience in Netherlands
MetricValue
Female53.2%
Male46.8%
Average age41.2
Estimated audience size2,112,554
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Strength training audience in Netherlands
Age bracketShare%
16-1914%
20-2919%
30-3921%
40-4924%
50+22%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Strength training audience comes from Netherlands.

Worldwide audience distribution share by country for Strength training
CountryShare
United States22.0%
Japan7.1%
China5.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Strength training audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Strength training audience
#·InterestCategoryAffinity×
01High-intensity interval trainingSports4.39×
02Arnold SchwarzeneggerMovies & TV3.77×
03GymsharkSports3.32×
04AerobicsSports3.21×
05CrossFitSports3.00×
06Personal trainerSports2.72×
07RunningSports2.05×
08WalkingSports1.97×
09Drop shippingShopping1.85×
10RefrigeratorHome & Garden1.84×
11StreetwearFashion & Accessoires1.65×
12TattoosFashion & Accessoires1.64×
13UniqloShopping1.62×
14HappinessHealth1.61×
15Local foodFood & Beverages1.60×
16SunglassesFashion & Accessoires1.56×
17Online gamesGames1.56×
18EtosHealth1.54×
19DessertsFood & Beverages1.52×
20FoodieFood & Beverages1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Strength training audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Strength training audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.54×
Sports ActivityPOWER1.49×
MindfulnessBALANCE1.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Strength training audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.78×
TraditionCONSERVATISM0.81×
CreativityOPEN0.84×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Netherlands who actively search for Strength training. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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