A data profile of the people who buy, follow and care about Cosmetics in Norway — modelled from more than twelve digital signal sources. Cosmetics has an estimated audience of 1,728,583 people in Norway.
Cosmetics has an estimated audience of 1,728,583 people in Norway. 71.8% are female, 28.2% are male, average age 44.9. Top brand affinities: Dresses, Hair products, Discount stores, Skirt, Fragrances.
Top brand affinities include Dresses, Hair products, Discount stores, with strongest over-indexing on Dresses (1.54× the country average).
Demographically, the Cosmetics audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Travelling, Patriotism.
The typical Cosmetics fan in Norway is more female, around 44.9 years old, with strong Travelling tendencies and a notable affinity for Dresses.
The key figures that characterise the Cosmetics profile in Norway.
71.8% are female, 28.2% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 71.8% |
| Male | 28.2% |
| Average age | 44.9 |
| Estimated audience size | 1,728,583 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 17% | |
| 40-49 | 23% | |
| 50+ | 35% |
of the worldwide Cosmetics audience comes from Norway.
| Country | Share |
|---|---|
| United States | 17.0% |
| Japan | 5.5% |
| India | 4.5% |
The strongest cross-interests of the Cosmetics audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Blouse | Fashion & Accessoires | 1.64× | ||
| 02 | Still Corners | Music & Radio | 1.64× | ||
| 03 | Widowspeak | Music & Radio | 1.64× | ||
| 04 | Party dress | Fashion & Accessoires | 1.63× | ||
| 05 | Anti-aging cream | Beauty & Wellness | 1.63× | ||
| 06 | Skirt | Fashion & Accessoires | 1.58× | ||
| 07 | Mom Life | Website / Newspaper / Magazine | 1.58× | ||
| 08 | Fragrances | Beauty & Wellness | 1.56× | ||
| 09 | Facial | Beauty & Wellness | 1.56× | ||
| 10 | La Rive | Beauty & Wellness | 1.56× | ||
| 11 | Hair products | Beauty & Wellness | 1.55× | ||
| 12 | Dresses | Fashion & Accessoires | 1.54× | ||
| 13 | Discount stores | Shopping | 1.54× | ||
| 14 | ADULT. | Music & Radio | 1.54× | ||
| 15 | Lethal Cosmetics | Beauty & Wellness | 1.54× | ||
| 16 | Parenthood | Movies & TV | 1.52× | ||
| 17 | ERGO Baby | Kids & Family | 1.51× | ||
| 18 | Artesanato Passo a Passo Já | Home & Garden | 1.51× | ||
| 19 | Baby toys | Kids & Family | 1.50× | ||
| 20 | AllFreeKnitting | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.16× | |
| Patriotism | CONSERVATISM | 1.00× | |
| Early Adopter Mentality | POWER | 0.97× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.69× | |
| Early Adopter Mentality | POWER | 0.97× | |
| Patriotism | CONSERVATISM | 1.00× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Cosmetics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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