A data profile of the people who buy, follow and care about CAC 40 in Poland — modelled from more than twelve digital signal sources. CAC 40 has an estimated audience of 2,526,778 people in Poland.
CAC 40 has an estimated audience of 2,526,778 people in Poland. 50.6% are female, 49.4% are male, average age 41.5. Top brand affinities: Orange, General Motors, Kaufland, Auchan, BNP Paribas.
Top brand affinities include Orange, General Motors, Kaufland, with strongest over-indexing on Orange (6.29× the country average).
Demographically, the CAC 40 audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Social Media Usage, Urban Lifestyle.
The typical CAC 40 fan in Poland is balanced, around 41.5 years old, with strong Social Media Usage tendencies and a notable affinity for Orange.
The key figures that characterise the CAC 40 profile in Poland.
50.6% are female, 49.4% are male, average age 41.5.
| Metric | Value |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
| Average age | 41.5 |
| Estimated audience size | 2,526,778 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 25% |
The strongest cross-interests of the CAC 40 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Orange | Technology & Electronics | 6.29× | ||
| 02 | General Motors | Cars & Mobility | 4.25× | ||
| 03 | BNP Paribas | Business & Career | 3.00× | ||
| 04 | Renault | Cars & Mobility | 2.57× | ||
| 05 | Kaufland | Shopping | 2.02× | ||
| 06 | Law and Justice | Politics & Society | 2.01× | ||
| 07 | Manufacturing | Business & Career | 1.97× | ||
| 08 | Telecommunication | Technology & Electronics | 1.92× | ||
| 09 | Catholic Church | Politics & Society | 1.87× | ||
| 10 | BP | Cars & Mobility | 1.83× | ||
| 11 | Auchan | Shopping | 1.82× | ||
| 12 | Donald Tusk | Politics & Society | 1.76× | ||
| 13 | Škoda Auto | Cars & Mobility | 1.68× | ||
| 14 | Home Appliances | Home & Garden | 1.60× | ||
| 15 | Religion | Business & Career | 1.60× | ||
| 16 | Castorama | Shopping | 1.58× | ||
| 17 | TVN24 | Movies & TV | 1.57× | ||
| 18 | Carrefour | Shopping | 1.52× | ||
| 19 | Wirtualna Polska | News | 1.51× | ||
| 20 | Plant | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 2.33× | |
| Urban Lifestyle | OPEN | 1.63× | |
| Need for Security | CONSERVATISM | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.46× | |
| Design Affinity | PREMIUM | 0.50× | |
| Travelling | THRILL | 0.56× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for CAC 40. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.