A data profile of the people who buy, follow and care about Fun in Poland — modelled from more than twelve digital signal sources. Fun has an estimated audience of 1,351,597 people in Poland.
Fun has an estimated audience of 1,351,597 people in Poland. 63.7% are female, 36.3% are male, average age 35.4. Top brand affinities: Wattpad, Twitch, Lip gloss, M jak miłość, Radio ZET.
Top brand affinities include Wattpad, Twitch, Lip gloss, with strongest over-indexing on Wattpad (3.33× the country average).
Demographically, the Fun audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Individualism, Career Orientation.
The typical Fun fan in Poland is more female, around 35.4 years old, with strong Individualism tendencies and a notable affinity for Wattpad.
The key figures that characterise the Fun profile in Poland.
63.7% are female, 36.3% are male, average age 35.4.
| Metric | Value |
|---|---|
| Female | 63.7% |
| Male | 36.3% |
| Average age | 35.4 |
| Estimated audience size | 1,351,597 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 25% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 14% |
of the worldwide Fun audience comes from Poland.
| Country | Share |
|---|---|
| United States | 23.7% |
| China | 5.1% |
| Japan | 4.8% |
The strongest cross-interests of the Fun audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gigi Hadid | Fashion & Accessoires | 4.67× | ||
| 02 | Comedy club | Movies & TV | 4.34× | ||
| 03 | Adele | Music & Radio | 4.08× | ||
| 04 | Ligue 1 | Sports | 3.78× | ||
| 05 | Wattpad | Internet & Social Media | 3.33× | ||
| 06 | Millie Bobby Brown | Movies & TV | 2.56× | ||
| 07 | Max Verstappen | Sports | 2.44× | ||
| 08 | Hair iron | Beauty & Wellness | 2.37× | ||
| 09 | Lip gloss | Beauty & Wellness | 2.30× | ||
| 10 | Bedroom furniture | Home & Garden | 2.17× | ||
| 11 | Trivago | Travel & Leisure | 2.16× | ||
| 12 | Designer clothing | Fashion & Accessoires | 2.06× | ||
| 13 | TV game shows | Movies & TV | 1.92× | ||
| 14 | Quiz | Games | 1.77× | ||
| 15 | Twitch | Games | 1.66× | ||
| 16 | Breaking news | Movies & TV | 1.64× | ||
| 17 | Radio ZET | Music & Radio | 1.63× | ||
| 18 | Contemporary art | Arts & Culture | 1.60× | ||
| 19 | M jak miłość | Movies & TV | 1.51× | ||
| 20 | Used car | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.37× | |
| Career Orientation | POWER | 1.36× | |
| Sports Activity | POWER | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.80× | |
| Pet Ownership | JOY | 0.89× | |
| Tradition | CONSERVATISM | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Fun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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