Rascasse Audience Intelligence

Twitch Audience in Poland

A data profile of the people who buy, follow and care about Twitch in Poland — modelled from more than twelve digital signal sources. Twitch has an estimated audience of 3,186,274 people in Poland.

#28among Website / Newspaper / Magazine in Poland
#7in Games

Twitch has an estimated audience of 3,186,274 people in Poland. 10.0% are female, 90.0% are male, average age 20.6. Top brand affinities: TikTok, UFL, Young Multi, OLX, Roblox.

Top brand affinities include TikTok, UFL, Young Multi, with strongest over-indexing on TikTok (20.99× the country average).

Demographically, the Twitch audience skews more male with an average age of 20.6, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

The typical Twitch fan in Poland is more male, around 20.6 years old, with strong Patriotism tendencies and a notable affinity for TikTok.

Category: Games · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Twitch profile in Poland.

Audience size
3.2M
in Poland
Gender
10.0%
90.0% male
Age
20.6
average years
Country rank
#368
Website / Newspaper / Magazine in Poland
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Twitch

10.0% are female, 90.0% are male, average age 20.6.

Fig. 02

Gender split

10.0%
Female
90.0%
Male
Demographic split for Twitch audience in Poland
MetricValue
Female10.0%
Male90.0%
Average age20.6
Estimated audience size3,186,274
Fig. 03

Age distribution

Ø 20.6
average years
Age distribution of the Twitch audience in Poland
Age bracketShare%
16-1984%
20-2916%
30-390%
40-490%
50+0%
Fig. 04

Worldwide distribution

2.1%

of the worldwide Twitch audience comes from Poland.

Worldwide audience distribution share by country for Twitch
CountryShare
United States19.3%
Japan9.9%
China6.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Twitch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Twitch audience
#·InterestCategoryAffinity×
01UFLGames39.25×
02Young MultiMusic & Radio30.61×
03TikTokInternet & Social Media20.99×
04Lego MinecraftKids & Family5.36×
05One PieceMovies & TV4.92×
06RobloxGames4.80×
07Action role-playing gameGames4.45×
08MinecraftGames4.41×
09OLXShopping4.30×
10Anime conventionLiterature4.30×
11Epic GamesGames4.22×
12Adventure gameGames4.19×
13Action-adventure gameGames3.97×
14League of LegendsGames2.36×
15Media MarktShopping2.23×
16SteamGames2.21×
17Stranger ThingsMovies & TV2.08×
18RTV Euro AGDShopping1.85×
19Heavy metal musicMusic & Radio1.71×
20FC BarcelonaSports1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Twitch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Twitch audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.70×
Early Adopter MentalityPOWER1.68×
ExtroversionTHRILL1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Twitch audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.62×
Quality AwarenessPREMIUM0.64×
Community OrientationOPEN0.68×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Poland who actively search for Twitch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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