Rascasse Audience Intelligence

Man Audience in Poland

A data profile of the people who buy, follow and care about Man in Poland — modelled from more than twelve digital signal sources. Man has an estimated audience of 1,487,422 people in Poland.

#727among Topic in Poland
#35in Kids & Family

Man has an estimated audience of 1,487,422 people in Poland. 62.8% are female, 37.2% are male, average age 35.8. Top brand affinities: PUDELEK, Lip balm, Bedroom furniture, Tom Hardy, Flower bouquet.

Top brand affinities include PUDELEK, Lip balm, Bedroom furniture, with strongest over-indexing on PUDELEK (3.2× the country average).

Demographically, the Man audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Price Sensitivity, Individualism.

The typical Man fan in Poland is more female, around 35.8 years old, with strong Price Sensitivity tendencies and a notable affinity for PUDELEK.

Category: Kids & Family · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Man profile in Poland.

Audience size
1.5M
in Poland
Gender
62.8%
37.2% male
Age
35.8
average years
Country rank
#1080
Topic in Poland
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Man fans

62.8% are female, 37.2% are male, average age 35.8.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Man audience in Poland
MetricValue
Female62.8%
Male37.2%
Average age35.8
Estimated audience size1,487,422
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Man audience in Poland
Age bracketShare%
16-1928%
20-2922%
30-3918%
40-4915%
50+16%
Fig. 04

Worldwide distribution

1.5%

of the worldwide Man audience comes from Poland.

Worldwide audience distribution share by country for Man
CountryShare
United States22.2%
Brazil11.2%
Italy7.9%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Man audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Man audience
#·InterestCategoryAffinity×
01Lip balmBeauty & Wellness5.08×
02AdeleMusic & Radio5.08×
03Tom HardyMovies & TV4.80×
04Charlotte TilburyBeauty & Wellness4.73×
05Ligue 1Sports4.73×
06Henry CavillMovies & TV3.95×
07Gladiator (2000 film)Movies & TV3.95×
08Crime fictionLiterature3.52×
09Garden centreHome & Garden3.46×
10PUDELEKNews3.20×
11Flower bouquetHome & Garden3.08×
12Bedroom furnitureHome & Garden2.80×
13Long hairBeauty & Wellness2.41×
14Breaking newsMovies & TV2.35×
15BestsellerLiterature2.29×
16SushiFood & Beverages2.25×
17Digital photographyBusiness & Career2.13×
18ActivismPolitics & Society2.10×
19MultikinoMovies & TV1.83×
20GdańskTravel & Leisure1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Man audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Man audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.63×
IndividualismJOY1.62×
IndulgenceJOY1.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Man audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.75×
Pet OwnershipJOY0.79×
TraditionCONSERVATISM0.84×
1.00× baseline
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Poland who actively search for Man. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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