1080p Audience in United States

1080p has an estimated audience of 4,338,128 people in United States. 36.7% are female, 63.3% are male, average age 38.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Governor of Michigan, Wok, Goop, Elsword.
The average 1080p fan in United States is 38.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Governor of Michigan, Wok, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the 1080p audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Need for Security, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Video game
Demographics of 1080p fans
| Metric | Value |
|---|---|
| Female | 36.7% |
| Male | 63.3% |
| Average age | 38.3 |
| Estimated audience size | 4,338,128 |
Audience persona
The typical 1080p fan in United States is more male, around 38.3 years old, with strong Need for Security tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 676,406 | 1.42× |
| Texas | 477,751 | 1.28× |
| Florida | 322,099 | 1.1× |
| New York | 245,773 | 1.01× |
| North Carolina | 155,313 | 1.19× |
| Georgia | 146,452 | 1.1× |
| Virginia | 143,492 | 1.36× |
| Illinois | 140,611 | 0.97× |
| Pennsylvania | 129,143 | 0.88× |
| Ohio | 116,691 | 0.87× |
| New Jersey | 107,587 | 0.98× |
| Washington | 106,700 | 1.23× |
| Michigan | 94,215 | 0.83× |
| Louisiana | 93,939 | 1.68× |
| Tennessee | 92,014 | 1.06× |
| Arizona | 90,572 | 1.02× |
| Alabama | 82,474 | 1.36× |
| Indiana | 76,922 | 0.97× |
| Oklahoma | 70,513 | 1.46× |
| Missouri | 69,530 | 0.99× |
| Massachusetts | 68,761 | 0.8× |
| Maryland | 67,847 | 0.91× |
| Kentucky | 65,905 | 1.21× |
| South Carolina | 64,287 | 0.98× |
| Oregon | 63,409 | 1.28× |
| Colorado | 62,887 | 0.92× |
| Wisconsin | 62,643 | 0.96× |
| Mississippi | 59,070 | 1.65× |
| Nevada | 52,652 | 1.25× |
| Arkansas | 52,477 | 1.47× |
| Minnesota | 49,667 | 0.8× |
| Kansas | 36,437 | 1.07× |
| Utah | 33,772 | 0.87× |
| Iowa | 32,853 | 0.92× |
| Connecticut | 32,259 | 0.74× |
| New Mexico | 20,843 | 0.96× |
| Washington, District of Columbia | 19,479 | 1.49× |
| Hawaii | 18,886 | 1.01× |
| Nebraska | 18,073 | 0.83× |
| West Virginia | 17,841 | 0.88× |
| Idaho | 16,475 | 0.76× |
| New Hampshire | 9,963 | 0.58× |
| Montana | 9,657 | 0.8× |
| Rhode Island | 9,305 | 0.67× |
| Maine | 9,142 | 0.59× |
| Delaware | 7,486 | 0.63× |
| North Dakota | 6,795 | 0.76× |
| Alaska | 6,726 | 0.72× |
| South Dakota | 6,638 | 0.66× |
| Wyoming | 3,688 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Governor of Michigan | 11.83× | Politics & Society |
| Wok | 9.51× | Food & Beverages |
| Goop | 7.67× | Internet & Social Media |
| Elsword | 22.8× | Games |
| Grinch | 5.61× | Movies & TV |
| Vocal harmony | 5.15× | Music & Radio |
| Hipster | 10.86× | Politics & Society |
| El Paso County, Colorado | 13.63× | Travel & Leisure |
| Home construction | 1.51× | Home & Garden |
| Hibachi | 7.91× | Food & Beverages |
| Combat sport | 1.54× | Sports |
| La Jolla | 8.63× | Travel & Leisure |
| Google Home | 6.06× | Technology & Electronics |
| Israel | 1.8× | Travel & Leisure |
| Grace Slick | 7.39× | Music & Radio |
| TV Fanatic | 8.79× | Movies & TV |
| Fairy godmother | 6.14× | Literature |
| No Escape (1994 film) | 8.71× | Movies & TV |
| Nationality | 1.6× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.61 |
| LGBTQ+ Identity | OPEN | 1.51 |
| Quality Awareness | PREMIUM | 1.34 |
| Indulgence | JOY | 1.31 |
| Early Adopter Mentality | POWER | 1.29 |
| Convenience Orientation | PREMIUM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.4% |
| China | 5.2% |
| Brazil | 3.9% |
See 1080p audiences in other countries
More Video game audiences in United States
- Breaking news (73,625,268)
- Rings of Saturn (41,917,477)
- Beetlejuice (41,569,291)
- Housekeeping (25,980,968)
- Crossword (17,651,059)
Frequently asked questions
How many fans does 1080p have in United States?
1080p has an estimated audience of 4,338,128 people in United States, concentrated in California and Texas.
What is the gender split and age of 1080p fans?
36.7% of 1080p fans are female, 63.3% are male, with an average age of 38.3 years.
Which brands do 1080p fans like most?
1080p fans show strongest brand affinity for Keene, New Hampshire (675×), Governor of Michigan (11.83×), and Wok (9.51×) over the country average.
Where do 1080p fans live in United States?
1080p fans in United States are most concentrated in California (reach 676,406), Texas (reach 477,751), and Florida (reach 322,099). These three regions account for the largest share of the active audience.
What other brands do 1080p fans also like?
Beyond 1080p itself, the audience over-indexes on Governor of Michigan (11.83×), Wok (9.51×), Goop (7.67×), and Elsword (22.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for 1080p. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.