1080p Audience in United States

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1080p has an estimated audience of 4,338,128 people in United States. 36.7% are female, 63.3% are male, average age 38.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Governor of Michigan, Wok, Goop, Elsword.

The average 1080p fan in United States is 38.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Governor of Michigan, Wok, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the 1080p audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Need for Security, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic · Subtype: Video game

Demographics of 1080p fans

Demographic split for 1080p audience in United States
MetricValue
Female36.7%
Male63.3%
Average age38.3
Estimated audience size4,338,128

Audience persona

The typical 1080p fan in United States is more male, around 38.3 years old, with strong Need for Security tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for 1080p in United States
RegionReachAffinity
California676,4061.42×
Texas477,7511.28×
Florida322,0991.1×
New York245,7731.01×
North Carolina155,3131.19×
Georgia146,4521.1×
Virginia143,4921.36×
Illinois140,6110.97×
Pennsylvania129,1430.88×
Ohio116,6910.87×
New Jersey107,5870.98×
Washington106,7001.23×
Michigan94,2150.83×
Louisiana93,9391.68×
Tennessee92,0141.06×
Arizona90,5721.02×
Alabama82,4741.36×
Indiana76,9220.97×
Oklahoma70,5131.46×
Missouri69,5300.99×
Massachusetts68,7610.8×
Maryland67,8470.91×
Kentucky65,9051.21×
South Carolina64,2870.98×
Oregon63,4091.28×
Colorado62,8870.92×
Wisconsin62,6430.96×
Mississippi59,0701.65×
Nevada52,6521.25×
Arkansas52,4771.47×
Minnesota49,6670.8×
Kansas36,4371.07×
Utah33,7720.87×
Iowa32,8530.92×
Connecticut32,2590.74×
New Mexico20,8430.96×
Washington, District of Columbia19,4791.49×
Hawaii18,8861.01×
Nebraska18,0730.83×
West Virginia17,8410.88×
Idaho16,4750.76×
New Hampshire9,9630.58×
Montana9,6570.8×
Rhode Island9,3050.67×
Maine9,1420.59×
Delaware7,4860.63×
North Dakota6,7950.76×
Alaska6,7260.72×
South Dakota6,6380.66×
Wyoming3,6880.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 1080p audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Governor of Michigan11.83×Politics & Society
Wok9.51×Food & Beverages
Goop7.67×Internet & Social Media
Elsword22.8×Games
Grinch5.61×Movies & TV
Vocal harmony5.15×Music & Radio
Hipster10.86×Politics & Society
El Paso County, Colorado13.63×Travel & Leisure
Home construction1.51×Home & Garden
Hibachi7.91×Food & Beverages
Combat sport1.54×Sports
La Jolla8.63×Travel & Leisure
Google Home6.06×Technology & Electronics
Israel1.8×Travel & Leisure
Grace Slick7.39×Music & Radio
TV Fanatic8.79×Movies & TV
Fairy godmother6.14×Literature
No Escape (1994 film)8.71×Movies & TV
Nationality1.6×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 1080p audience
TraitClusterScore
Need for SecurityCONSERVATISM1.61
LGBTQ+ IdentityOPEN1.51
Quality AwarenessPREMIUM1.34
IndulgenceJOY1.31
Early Adopter MentalityPOWER1.29
Convenience OrientationPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for 1080p
CountryShare
United States12.4%
China5.2%
Brazil3.9%

See 1080p audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does 1080p have in United States?

1080p has an estimated audience of 4,338,128 people in United States, concentrated in California and Texas.

What is the gender split and age of 1080p fans?

36.7% of 1080p fans are female, 63.3% are male, with an average age of 38.3 years.

Which brands do 1080p fans like most?

1080p fans show strongest brand affinity for Keene, New Hampshire (675×), Governor of Michigan (11.83×), and Wok (9.51×) over the country average.

Where do 1080p fans live in United States?

1080p fans in United States are most concentrated in California (reach 676,406), Texas (reach 477,751), and Florida (reach 322,099). These three regions account for the largest share of the active audience.

What other brands do 1080p fans also like?

Beyond 1080p itself, the audience over-indexes on Governor of Michigan (11.83×), Wok (9.51×), Goop (7.67×), and Elsword (22.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 1080p. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.