1080p Audience in Germany
1080p has an estimated audience of 519,797 people in Germany. 27.3% are female, 72.7% are male, average age 35.9. Top regions: Hessen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Western Union, Ronaldinho, Tagesschau, Borussia Dortmund.
The average 1080p fan in Germany is 35.9 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Western Union, Ronaldinho, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the 1080p audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Price Sensitivity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic · Subtype: Video game
Demographics of 1080p fans
| Metric | Value |
|---|---|
| Female | 27.3% |
| Male | 72.7% |
| Average age | 35.9 |
| Estimated audience size | 519,797 |
Audience persona
The typical 1080p fan in Germany is more male, around 35.9 years old, with strong Price Sensitivity tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 107,588 | 2.72× |
| Bayern | 74,379 | 0.89× |
| Baden-Württemberg | 72,111 | 1.02× |
| Nordrhein-Westfalen | 67,548 | 0.59× |
| Niedersachsen | 45,652 | 0.9× |
| Berlin | 35,116 | 1.51× |
| Rheinland-Pfalz | 21,276 | 0.82× |
| Sachsen | 21,124 | 0.83× |
| Schleswig-Holstein | 17,365 | 0.93× |
| Brandenburg | 14,005 | 0.87× |
| Thüringen | 11,155 | 0.84× |
| Hamburg | 10,095 | 0.86× |
| Sachsen-Anhalt | 9,598 | 0.71× |
| Mecklenburg-Vorpommern | 6,854 | 0.69× |
| Saarland | 5,401 | 0.85× |
| Bremen | 4,322 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Western Union | 7.28× | Business & Career |
| Ronaldinho | 14.59× | Sports |
| Tagesschau | 2.2× | Movies & TV |
| Borussia Dortmund | 1.53× | Sports |
| Satire | 4.53× | Literature |
| Discount card | 11.05× | Shopping |
| Phablet | 10.87× | Technology & Electronics |
| Sarah Paulson | 16.24× | Movies & TV |
| Headphones | 5.47× | Technology & Electronics |
| Christopher Walken | 15.73× | Movies & TV |
| Transfermarkt | 2.71× | Sports |
| Pets | 1.73× | Pets & Animals |
| Sparhandy | 8.73× | Technology & Electronics |
| Westdeutscher Rundfunk | 3.25× | Movies & TV |
| Netto Marken-Discount | 1.9× | Shopping |
| Automobiles | 1.71× | Cars & Mobility |
| Country rap | 4.78× | Music & Radio |
| Eddy Merckx | 16.24× | Sports |
| Google Maps | 1.94× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 3.1 |
| Early Adopter Mentality | POWER | 1.55 |
| Need for Security | CONSERVATISM | 1.3 |
| Patriotism | CONSERVATISM | 1.28 |
| Pet Ownership | JOY | 1.22 |
| Travelling | THRILL | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.4% |
| China | 5.2% |
| Brazil | 3.9% |
See 1080p audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does 1080p have in Germany?
1080p has an estimated audience of 519,797 people in Germany, concentrated in Hessen and Bayern.
What is the gender split and age of 1080p fans?
27.3% of 1080p fans are female, 72.7% are male, with an average age of 35.9 years.
Which brands do 1080p fans like most?
1080p fans show strongest brand affinity for Jotex (78.71×), Western Union (7.28×), and Ronaldinho (14.59×) over the country average.
Where do 1080p fans live in Germany?
1080p fans in Germany are most concentrated in Hessen (reach 107,588), Bayern (reach 74,379), and Baden-Württemberg (reach 72,111). These three regions account for the largest share of the active audience.
What other brands do 1080p fans also like?
Beyond 1080p itself, the audience over-indexes on Western Union (7.28×), Ronaldinho (14.59×), Tagesschau (2.2×), and Borussia Dortmund (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 1080p. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.