Rascasse Audience Intelligence

17 Again Audience in United States

A data profile of the people who buy, follow and care about 17 Again in United States — modelled from more than twelve digital signal sources. 17 Again has an estimated audience of 784,282 people in United States.

The average 17 Again fan in United States is 29.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Zac Efron, Monsters, Shrek, with strongest over-indexing on Zac Efron (44.46× the country average).

Demographically, the 17 Again audience skews more female with an average age of 29.6, and over-indexes on personality traits such as Extroversion, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical 17 Again fan in United States is more female, around 29.6 years old, with strong Extroversion tendencies and a notable affinity for Zac Efron.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 17 Again profile in United States.

Audience size
784K
in United States
Gender
80.0%
20.0% male
Age
29.6
average years
Country rank
#27807
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 17 Again viewers

80.0% are female, 20.0% are male, average age 29.6.

Fig. 02

Gender split

80.0%
Female
20.0%
Male
Demographic split for 17 Again audience in United States
MetricValue
Female80.0%
Male20.0%
Average age29.6
Estimated audience size784,282
Fig. 03

Age distribution

Ø 29.6
average years
Age distribution of the 17 Again audience in United States
Age bracketShare%
16-1949%
20-2923%
30-399%
40-4911%
50+8%
Fig. 04

Worldwide distribution

30.1%

of the worldwide 17 Again audience comes from United States.

Worldwide audience distribution share by country for 17 Again
CountryShare
United States30.1%
India6.9%
Mexico4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 17 Again audience in United States is strongest.

Fig. 05

Top regions by affinity

17 Again fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.49×
02Idaho~5K1.28×
03New Mexico~5K1.15×
04Texas~80K1.13×
05California~100K1.12×
06Oklahoma~10K1.11×
07Missouri~10K1.09×
08Arkansas~7K1.09×
09Kansas~7K1.08×
10Nebraska~4K1.08×
11Montana~2K1.08×
12Colorado~10K1.06×
13Washington~20K1.05×
14Indiana~20K1.05×
15Nevada~8K1.05×
16Arizona~20K1.04×
17Iowa~7K1.04×
18Hawaii~4K1.04×
19Michigan~20K1.03×
20Wisconsin~10K1.03×
21Oregon~10K1.03×
22Wyoming~1K1.02×
23Illinois~30K1.01×
24Kentucky~10K1.01×
25North Dakota~2K1.01×
26South Dakota~2K1.00×
27Ohio~20K0.99×
28Tennessee~20K0.99×
29Georgia~20K0.98×
30Louisiana~10K0.98×
31North Carolina~20K0.96×
32New Jersey~20K0.96×
33Minnesota~10K0.96×
34Connecticut~8K0.95×
35Mississippi~6K0.95×
36Pennsylvania~30K0.94×
37West Virginia~4K0.94×
38Alaska~2K0.93×
39Florida~50K0.92×
40New York~40K0.92×
41Maine~3K0.91×
42Virginia~20K0.90×
43New Hampshire~3K0.90×
44Rhode Island~2K0.90×
45Massachusetts~10K0.89×
46Maryland~10K0.89×
47Alabama~10K0.89×
48South Carolina~10K0.88×
49Delaware~2K0.86×
50Washington, District of Columbia~2K0.74×
Fig. 06

Affinity by region

Affinity by region — 17 Again, United States
0.74×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 17 Again audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 17 Again audience
#·InterestCategoryAffinity×
01Zac EfronMovies & TV44.46×
02MonstersMovies & TV38.52×
03Kung Fu PandaMovies & TV35.87×
04Finding NemoMovies & TV24.31×
05ShrekMovies & TV22.46×
06Avril LavigneMusic & Radio15.87×
07Pretty Little Liars (TV series)Movies & TV13.57×
08Anne HathawayMovies & TV12.66×
09Pirates of the Caribbean (film series)Movies & TV11.74×
10Emma WatsonMovies & TV11.39×
11Channing TatumMovies & TV9.63×
12Harry StylesMusic & Radio8.25×
13Miley CyrusMusic & Radio7.40×
14Adam SandlerMovies & TV6.55×
15Millie Bobby BrownMovies & TV6.14×
16Ariana GrandeMusic & Radio5.51×
17Britney SpearsMusic & Radio5.23×
18Taylor SwiftMusic & Radio3.86×
19Burger KingFood & Beverages3.67×
20SubwayFood & Beverages3.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 17 Again audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by 17 Again audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.80×
Convenience OrientationPREMIUM1.73×
IndulgenceJOY1.65×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by 17 Again audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.47×
Luxury OrientationPREMIUM0.51×
SustainabilityBALANCE0.53×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does 17 Again have in United States?

17 Again has an estimated audience of 784,282 people in United States, concentrated in California and Texas.

02

What is the gender split and age of 17 Again viewers?

80.0% of 17 Again fans are female, 20.0% are male, with an average age of 29.6 years.

03

Which brands do 17 Again fans like most?

17 Again fans show strongest brand affinity for Zac Efron (44.46×), Monsters (38.52×), and Shrek (22.46×) over the country average.

04

Where do 17 Again fans live in United States?

17 Again fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do 17 Again fans also like?

Beyond 17 Again itself, the audience over-indexes on Monsters (38.52×), Shrek (22.46×), Kung Fu Panda (35.87×), and Anne Hathaway (12.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for 17 Again. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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