9NEWS Weather Audience in United States

9NEWS Weather has an estimated audience of 383,309 people in United States. 67.6% are female, 32.4% are male, average age 42.7. Top regions: Colorado, Texas, Oklahoma. Top brand affinities: Pillow, MK, Elsword, Grinch, Governor of Michigan.
The average 9NEWS Weather fan in United States is 42.7 years old, more female, and lives primarily in Colorado. The audience is concentrated in Colorado, Texas, Oklahoma. Top brand affinities include Pillow, MK, Elsword, with strongest over-indexing on Pillow (2.09× the country average). Demographically, the 9NEWS Weather audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Movie / TV Show / Series
Demographics of 9NEWS Weather fans
| Metric | Value |
|---|---|
| Female | 67.6% |
| Male | 32.4% |
| Average age | 42.7 |
| Estimated audience size | 383,309 |
Audience persona
The typical 9NEWS Weather fan in United States is more female, around 42.7 years old, with strong Family Orientation tendencies and a notable affinity for Pillow.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Colorado | 279,149 | 46.21× |
| Texas | 2,234 | 0.07× |
| Oklahoma | 1,932 | 0.45× |
| California | 1,251 | 0.03× |
| Florida | 1,229 | 0.05× |
| Arizona | 1,105 | 0.14× |
| Louisiana | 614 | 0.12× |
| Kansas | 595 | 0.2× |
| New York | 567 | 0.03× |
| Missouri | 550 | 0.09× |
| Nebraska | 531 | 0.28× |
| Nevada | 527 | 0.14× |
| Illinois | 513 | 0.04× |
| Ohio | 488 | 0.04× |
| New Mexico | 416 | 0.22× |
| Wyoming | 395 | 0.7× |
| Utah | 395 | 0.12× |
| Washington | 368 | 0.05× |
| Minnesota | 347 | 0.06× |
| North Carolina | 337 | 0.03× |
| Iowa | 311 | 0.1× |
| Oregon | 292 | 0.07× |
| Montana | 290 | 0.27× |
| Virginia | 289 | 0.03× |
| Michigan | 277 | 0.03× |
| Pennsylvania | 252 | 0.02× |
| Idaho | 246 | 0.13× |
| Georgia | 246 | 0.02× |
| Tennessee | 226 | 0.03× |
| Indiana | 226 | 0.03× |
| South Carolina | 211 | 0.04× |
| Kentucky | 207 | 0.04× |
| Wisconsin | 176 | 0.03× |
| Alabama | 171 | 0.03× |
| Arkansas | 167 | 0.05× |
| West Virginia | 148 | 0.08× |
| Hawaii | 144 | 0.09× |
| Maryland | 144 | 0.02× |
| Connecticut | 143 | 0.04× |
| South Dakota | 127 | 0.14× |
| Mississippi | 117 | 0.04× |
| Massachusetts | 105 | 0.01× |
| New Jersey | 103 | 0.01× |
| Alaska | 89 | 0.11× |
| North Dakota | 80 | 0.1× |
| New Hampshire | 79 | 0.05× |
| Maine | 77 | 0.06× |
| Rhode Island | 71 | 0.06× |
| Vermont | 69 | 0.1× |
| Washington, District of Columbia | 65 | 0.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 2.09× | Home & Garden |
| MK | 3.23× | Music & Radio |
| Elsword | 11.5× | Games |
| Grinch | 2.49× | Movies & TV |
| Governor of Michigan | 4.48× | Politics & Society |
| Goop | 3.16× | Internet & Social Media |
| Zoo Tycoon (series) | 11.5× | Games |
| ARCO | 1.66× | Cars & Mobility |
| Wok | 3.56× | Food & Beverages |
| Fairy godmother | 3.85× | Literature |
| Hipster | 4.86× | Politics & Society |
| Home staging | 2.54× | Home & Garden |
| Hibachi | 3.69× | Food & Beverages |
| Vocal harmony | 2.11× | Music & Radio |
| Google Home | 2.97× | Technology & Electronics |
| headspace | 4.2× | Health |
| Cherish (group) | 4.78× | Music & Radio |
| Gran Torino | 3.03× | Movies & TV |
| Corona (band) | 2.14× | Music & Radio |
| Grace Slick | 3.22× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.44 |
| Luxury Orientation | PREMIUM | 1.43 |
| Urban Lifestyle | OPEN | 1.42 |
| Risk Appetite | THRILL | 1.39 |
| DIY Mentality | THRILL | 1.25 |
| Sports Activity | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.9% |
| Germany | 0.1% |
| Italy | 0.1% |
See 9NEWS Weather audiences in other countries
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Frequently asked questions
How many fans does 9NEWS Weather have in United States?
9NEWS Weather has an estimated audience of 383,309 people in United States, concentrated in Colorado and Texas.
What is the gender split and age of 9NEWS Weather fans?
67.6% of 9NEWS Weather fans are female, 32.4% are male, with an average age of 42.7 years.
Which brands do 9NEWS Weather fans like most?
9NEWS Weather fans show strongest brand affinity for Pillow (2.09×), MK (3.23×), and Elsword (11.5×) over the country average.
Where do 9NEWS Weather fans live in United States?
9NEWS Weather fans in United States are most concentrated in Colorado (reach 279,149), Texas (reach 2,234), and Oklahoma (reach 1,932). These three regions account for the largest share of the active audience.
What other brands do 9NEWS Weather fans also like?
Beyond 9NEWS Weather itself, the audience over-indexes on MK (3.23×), Elsword (11.5×), Grinch (2.49×), and Governor of Michigan (4.48×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for 9NEWS Weather. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.