Rascasse Audience Intelligence

A Series of Unfortunate Events Audience in United States

A data profile of the people who buy, follow and care about A Series of Unfortunate Events in United States — modelled from more than twelve digital signal sources. A Series of Unfortunate Events has an estimated audience of 1,198,807 people in United States.

The average A Series of Unfortunate Events fan in United States is 35.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include BoJack Horseman, Better Call Saul, Kristen Bell, with strongest over-indexing on BoJack Horseman (59.64× the country average).

Demographically, the A Series of Unfortunate Events audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical A Series of Unfortunate Events fan in United States is more female, around 35.4 years old, with strong Patriotism tendencies and a notable affinity for BoJack Horseman.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the A Series of Unfortunate Events profile in United States.

Audience size
1.2M
in United States
Gender
59.9%
40.1% male
Age
35.4
average years
Country rank
#20903
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of A Series of Unfortunate Events viewers

59.9% are female, 40.1% are male, average age 35.4.

Fig. 02

Gender split

59.9%
Female
40.1%
Male
Demographic split for A Series of Unfortunate Events audience in United States
MetricValue
Female59.9%
Male40.1%
Average age35.4
Estimated audience size1,198,807
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the A Series of Unfortunate Events audience in United States
Age bracketShare%
16-1934%
20-2917%
30-3914%
40-4918%
50+16%
Fig. 04

Worldwide distribution

35.9%

of the worldwide A Series of Unfortunate Events audience comes from United States.

Worldwide audience distribution share by country for A Series of Unfortunate Events
CountryShare
United States35.9%
United Kingdom11.3%
Canada6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the A Series of Unfortunate Events audience in United States is strongest.

Fig. 05

Top regions by affinity

A Series of Unfortunate Events fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.27×
02Idaho~7K1.17×
03Oklahoma~10K1.14×
04California~100K1.11×
05Washington~30K1.11×
06Missouri~20K1.10×
07Oregon~10K1.10×
08Arkansas~10K1.10×
09New Mexico~6K1.10×
10Montana~4K1.09×
11Indiana~20K1.07×
12Kansas~10K1.07×
13Kentucky~20K1.05×
14Nebraska~6K1.05×
15Alaska~3K1.05×
16Arizona~30K1.04×
17Maine~4K1.04×
18Iowa~10K1.03×
19Texas~100K1.02×
20Michigan~30K1.02×
21Tennessee~20K1.02×
22Colorado~20K1.02×
23North Dakota~2K1.02×
24South Carolina~20K1.01×
25South Dakota~3K1.01×
26Georgia~40K1.00×
27Ohio~40K1.00×
28West Virginia~6K1.00×
29North Carolina~40K0.99×
30Minnesota~20K0.99×
31Rhode Island~4K0.98×
32Nevada~10K0.97×
33New Hampshire~5K0.97×
34Pennsylvania~40K0.96×
35Virginia~30K0.96×
36Mississippi~9K0.95×
37Illinois~40K0.94×
38Wisconsin~20K0.94×
39Alabama~20K0.94×
40Louisiana~10K0.93×
41Vermont~2K0.93×
42Florida~70K0.91×
43Massachusetts~20K0.91×
44Connecticut~10K0.91×
45Delaware~3K0.90×
46Maryland~20K0.88×
47Hawaii~4K0.88×
48New York~60K0.85×
49New Jersey~30K0.84×
50Washington, District of Columbia~3K0.76×
Fig. 06

Affinity by region

Affinity by region — A Series of Unfortunate Events, United States
0.76×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the A Series of Unfortunate Events audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for A Series of Unfortunate Events audience
#·InterestCategoryAffinity×
01Ultra-high-definition televisionMovies & TV67.04×
02BoJack HorsemanMovies & TV59.64×
03Better Call SaulMovies & TV42.02×
04The Americans (2013 TV series)Movies & TV30.47×
05Kristen BellMovies & TV29.71×
06MegamindMovies & TV20.00×
07Meet the RobinsonsMovies & TV20.00×
08Josh GadMovies & TV16.51×
09DumboMovies & TV15.10×
10Evan Rachel WoodMovies & TV14.84×
11Wreck-It RalphMovies & TV14.41×
12ZootopiaMovies & TV13.98×
13MonstersMovies & TV12.93×
14Julia Louis-DreyfusMovies & TV11.61×
15Guillermo del ToroMovies & TV10.97×
164K resolutionTechnology & Electronics7.17×
17AMC (TV channel)Movies & TV5.88×
18Scooby-DooMovies & TV3.78×
19Pizza HutFood & Beverages3.19×
20SubwayFood & Beverages3.13×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the A Series of Unfortunate Events audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by A Series of Unfortunate Events audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.15×
IndulgenceJOY1.88×
Convenience OrientationPREMIUM1.85×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by A Series of Unfortunate Events audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.64×
Design AffinityPREMIUM0.72×
Healthy LifestyleBALANCE0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does A Series of Unfortunate Events have in United States?

A Series of Unfortunate Events has an estimated audience of 1,198,807 people in United States, concentrated in California and Texas.

02

What is the gender split and age of A Series of Unfortunate Events viewers?

59.9% of A Series of Unfortunate Events fans are female, 40.1% are male, with an average age of 35.4 years.

03

Which brands do A Series of Unfortunate Events fans like most?

A Series of Unfortunate Events fans show strongest brand affinity for BoJack Horseman (59.64×), Better Call Saul (42.02×), and Kristen Bell (29.71×) over the country average.

04

Where do A Series of Unfortunate Events fans live in United States?

A Series of Unfortunate Events fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do A Series of Unfortunate Events fans also like?

Beyond A Series of Unfortunate Events itself, the audience over-indexes on Better Call Saul (42.02×), Kristen Bell (29.71×), Ultra-high-definition television (67.04×), and Megamind (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for A Series of Unfortunate Events. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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