4K resolution Audience in United States

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4K resolution has an estimated audience of 9,217,023 people in United States. 33.2% are female, 66.8% are male, average age 40.1. Top regions: California, Texas, Florida. Top brand affinities: Online shopping, Video games, Business, Movies, OLED.

The average 4K resolution fan in United States is 40.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Online shopping, Video games, Business, with strongest over-indexing on Online shopping (1.75× the country average). Demographically, the 4K resolution audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of 4K resolution fans

Demographic split for 4K resolution audience in United States
MetricValue
Female33.2%
Male66.8%
Average age40.1
Estimated audience size9,217,023

Audience persona

The typical 4K resolution fan in United States is more male, around 40.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Online shopping.

Top regions in United States

Top regions ranked by reach for 4K resolution in United States
RegionReachAffinity
California1,581,1631.56×
Texas830,1321.05×
Florida646,7711.04×
New York557,2971.08×
Illinois325,4241.06×
Washington318,4221.72×
Georgia292,0161.03×
Pennsylvania282,4060.91×
Ohio280,4610.99×
North Carolina264,5370.95×
Virginia255,6851.14×
Michigan249,5841.04×
New Jersey226,8690.97×
Arizona202,6081.08×
Massachusetts197,2051.09×
Colorado184,7251.27×
Tennessee174,5600.94×
Indiana164,5790.98×
Missouri152,8711.03×
Maryland151,8690.96×
Oregon145,9221.38×
Wisconsin144,7461.04×
Minnesota137,8461.04×
Utah118,9261.44×
Nevada107,5461.21×
Kentucky106,6510.92×
South Carolina105,9640.76×
Alabama102,9010.8×
Oklahoma102,6191×
Louisiana87,0110.73×
Connecticut84,1560.91×
Kansas75,6921.04×
Iowa68,2290.9×
Arkansas66,4510.88×
Idaho50,4501.09×
Mississippi47,9280.63×
New Mexico43,0520.93×
New Hampshire39,9671.1×
Nebraska39,0030.84×
Hawaii37,6780.95×
West Virginia33,7720.79×
Maine31,1980.94×
Washington, District of Columbia30,7461.11×
Rhode Island27,1340.92×
Montana22,1790.87×
Alaska20,8161.06×
Delaware16,8680.66×
South Dakota16,7740.79×
Vermont15,4170.95×
North Dakota15,2250.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 4K resolution audience
BrandAffinityCategory
Online shopping1.75×Shopping
Video games1.9×Games
Business1.63×Business & Career
Movies1.5×Movies & TV
OLED14.38×Technology & Electronics
Family1.53×Kids & Family
Electronics2.39×Technology & Electronics
Patrick Warburton10.24×Movies & TV
Photography1.5×Arts & Culture
Google Maps2.02×Internet & Social Media
Best Buy2.02×Shopping
Google Drive2.03×Technology & Electronics
Micro Center4.03×Shopping
Android (operating system)1.69×Technology & Electronics
North America1.69×Travel & Leisure
Soccer1.63×Sports
AutoZone1.91×Cars & Mobility
Gmail1.91×Internet & Social Media
Recreation1.7×Travel & Leisure
Peacemaker1.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 4K resolution audience
TraitClusterScore
Early Adopter MentalityPOWER1.46
Luxury OrientationPREMIUM1.31
Price SensitivityPREMIUM1.24
Convenience OrientationPREMIUM1.19
Need for SecurityCONSERVATISM1.15
Quality AwarenessPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for 4K resolution
CountryShare
United States15.4%
United Kingdom6.7%
India6.2%

See 4K resolution audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does 4K resolution have in United States?

4K resolution has an estimated audience of 9,217,023 people in United States, concentrated in California and Texas.

What is the gender split and age of 4K resolution fans?

33.2% of 4K resolution fans are female, 66.8% are male, with an average age of 40.1 years.

Which brands do 4K resolution fans like most?

4K resolution fans show strongest brand affinity for Online shopping (1.75×), Video games (1.9×), and Business (1.63×) over the country average.

Where do 4K resolution fans live in United States?

4K resolution fans in United States are most concentrated in California (reach 1,581,163), Texas (reach 830,132), and Florida (reach 646,771). These three regions account for the largest share of the active audience.

What other brands do 4K resolution fans also like?

Beyond 4K resolution itself, the audience over-indexes on Video games (1.9×), Business (1.63×), Movies (1.5×), and OLED (14.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 4K resolution. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.