4K resolution Audience in Germany

4K resolution has an estimated audience of 1,265,401 people in Germany. 31.5% are female, 68.5% are male, average age 39.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sports, Movies, Gmail, Natural World, Google Docs.
The average 4K resolution fan in Germany is 39.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sports, Movies, Gmail, with strongest over-indexing on Sports (1.91× the country average). Demographically, the 4K resolution audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of 4K resolution fans
| Metric | Value |
|---|---|
| Female | 31.5% |
| Male | 68.5% |
| Average age | 39.1 |
| Estimated audience size | 1,265,401 |
Audience persona
The typical 4K resolution fan in Germany is more male, around 39.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sports.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 310,672 | 1.12× |
| Bayern | 199,243 | 0.98× |
| Baden-Württemberg | 181,829 | 1.05× |
| Hessen | 132,932 | 1.38× |
| Niedersachsen | 118,350 | 0.96× |
| Berlin | 73,233 | 1.29× |
| Sachsen | 63,868 | 1.03× |
| Rheinland-Pfalz | 58,643 | 0.92× |
| Schleswig-Holstein | 44,098 | 0.97× |
| Brandenburg | 34,099 | 0.87× |
| Hamburg | 28,910 | 1.01× |
| Sachsen-Anhalt | 28,111 | 0.86× |
| Thüringen | 27,707 | 0.86× |
| Mecklenburg-Vorpommern | 17,853 | 0.74× |
| Saarland | 13,427 | 0.86× |
| Bremen | 11,744 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sports | 1.91× | Sports |
| Movies | 1.93× | Movies & TV |
| Gmail | 2.96× | Internet & Social Media |
| Natural World | 2.27× | Fashion & Accessoires |
| Google Docs | 4.53× | Internet & Social Media |
| FRITZ!Box | 2.46× | Technology & Electronics |
| Driving | 2.73× | Cars & Mobility |
| Google Maps | 1.83× | Internet & Social Media |
| Chromecast | 7.88× | Technology & Electronics |
| Google Drive | 3× | Technology & Electronics |
| Godzilla | 2.65× | Movies & TV |
| Sense8 | 20.22× | Movies & TV |
| Wikipedia | 1.72× | Internet & Social Media |
| AutoScout24 | 1.64× | Cars & Mobility |
| Transfermarkt | 1.83× | Sports |
| Solar energy | 2.12× | Home & Garden |
| 1.84× | Internet & Social Media | |
| True Detective | 2.66× | Movies & TV |
| Tire | 2.01× | Cars & Mobility |
| Mobile game | 1.88× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.63 |
| Luxury Orientation | PREMIUM | 1.33 |
| Indulgence | JOY | 1.31 |
| Patriotism | CONSERVATISM | 1.3 |
| Travelling | THRILL | 1.24 |
| Quality Awareness | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.4% |
| United Kingdom | 6.7% |
| India | 6.2% |
See 4K resolution audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does 4K resolution have in Germany?
4K resolution has an estimated audience of 1,265,401 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of 4K resolution fans?
31.5% of 4K resolution fans are female, 68.5% are male, with an average age of 39.1 years.
Which brands do 4K resolution fans like most?
4K resolution fans show strongest brand affinity for Sports (1.91×), Movies (1.93×), and Gmail (2.96×) over the country average.
Where do 4K resolution fans live in Germany?
4K resolution fans in Germany are most concentrated in Nordrhein-Westfalen (reach 310,672), Bayern (reach 199,243), and Baden-Württemberg (reach 181,829). These three regions account for the largest share of the active audience.
What other brands do 4K resolution fans also like?
Beyond 4K resolution itself, the audience over-indexes on Movies (1.93×), Gmail (2.96×), Natural World (2.27×), and Google Docs (4.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for 4K resolution. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.