Absolutely Audience in United States
Absolutely has an estimated audience of 1,354,436 people in United States. 54.7% are female, 45.3% are male, average age 41.2. Top brand affinities: Jaws, Home equity, Hebe, Progressive rock, Beres Hammond.
Top brand affinities include Jaws, Home equity, Hebe, with strongest over-indexing on Jaws (613.21× the country average). Demographically, the Absolutely audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Absolutely fans
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 41.2 |
| Estimated audience size | 1,354,436 |
Audience persona
The typical Absolutely fan in United States is balanced, around 41.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jaws.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jaws | 613.21× | Movies & TV |
| Home equity | 8.02× | Home & Garden |
| Hebe | 22.96× | Home & Garden |
| Progressive rock | 7.31× | Music & Radio |
| Beres Hammond | 68.61× | Music & Radio |
| Product design | 5.45× | Business & Career |
| Mackenzie Foy | 20× | Fashion & Accessoires |
| Japanese domestic market | 9.9× | Politics & Society |
| Pro-Ject | 7.4× | Music & Radio |
| Iron Man (film) | 7.42× | Movies & TV |
| Urban Outfitters | 2.4× | Shopping |
| Whataburger | 2.15× | Food & Beverages |
| Joshua Jackson | 5.49× | Movies & TV |
| Elsword | 19.17× | Games |
| Home construction | 1.57× | Home & Garden |
| Stop Bullying | 18.4× | Politics & Society |
| Iowa Hawkeyes | 7.1× | Sports |
| Kissaluvs Cloth Diapers | 184.94× | Kids & Family |
| Emperor Entertainment Group | 10.18× | Business & Career |
| Guy Fieri | 3.04× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.83 |
| Patriotism | CONSERVATISM | 1.31 |
| Luxury Orientation | PREMIUM | 1.31 |
| Community Orientation | OPEN | 1.23 |
| Pet Ownership | JOY | 1.2 |
| Extroversion | THRILL | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.3% |
| Japan | 16.3% |
| United Kingdom | 8.6% |
See Absolutely audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Absolutely. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.