Academy Award for Best Original Song Audience in United States
Academy Award for Best Original Song has an estimated audience of 453,653 people in United States. 69.3% are female, 30.7% are male, average age 44.1. Top regions: California, Texas, New York. Top brand affinities: Diane Keaton, Naomi Scott, Audrey Hepburn, Julie Andrews, Beetlejuice.
The average Academy Award for Best Original Song fan in United States is 44.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Diane Keaton, Naomi Scott, Audrey Hepburn, with strongest over-indexing on Diane Keaton (17.69× the country average). Demographically, the Academy Award for Best Original Song audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Event · Subtype: Award
Demographics of Academy Award for Best Original Song fans
| Metric | Value |
|---|---|
| Female | 69.3% |
| Male | 30.7% |
| Average age | 44.1 |
| Estimated audience size | 453,653 |
Audience persona
The typical Academy Award for Best Original Song fan in United States is more female, around 44.1 years old, with strong Quality Awareness tendencies and a notable affinity for Diane Keaton.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 69,974 | 1.4× |
| Texas | 36,629 | 0.94× |
| New York | 36,359 | 1.43× |
| Florida | 27,618 | 0.9× |
| New Jersey | 19,564 | 1.7× |
| Illinois | 19,508 | 1.29× |
| Pennsylvania | 17,487 | 1.14× |
| Ohio | 13,522 | 0.97× |
| Arizona | 13,122 | 1.42× |
| Georgia | 12,848 | 0.92× |
| Massachusetts | 12,509 | 1.4× |
| North Carolina | 12,162 | 0.89× |
| Virginia | 11,804 | 1.07× |
| Washington | 11,476 | 1.26× |
| Tennessee | 11,120 | 1.22× |
| Michigan | 10,892 | 0.92× |
| Colorado | 8,634 | 1.21× |
| Maryland | 8,105 | 1.04× |
| Missouri | 7,445 | 1.02× |
| Minnesota | 7,355 | 1.13× |
| Indiana | 7,275 | 0.88× |
| Wisconsin | 6,860 | 1.01× |
| Oregon | 6,285 | 1.21× |
| Alabama | 5,626 | 0.89× |
| South Carolina | 5,401 | 0.79× |
| Connecticut | 5,399 | 1.19× |
| Utah | 4,494 | 1.11× |
| Kentucky | 4,425 | 0.78× |
| Oklahoma | 4,378 | 0.87× |
| Louisiana | 4,330 | 0.74× |
| Nevada | 3,931 | 0.9× |
| Iowa | 3,109 | 0.83× |
| Kansas | 2,888 | 0.81× |
| Arkansas | 2,494 | 0.67× |
| Mississippi | 2,232 | 0.6× |
| Washington, District of Columbia | 2,212 | 1.62× |
| Nebraska | 2,095 | 0.92× |
| New Hampshire | 2,048 | 1.15× |
| New Mexico | 1,838 | 0.81× |
| Hawaii | 1,798 | 0.92× |
| Idaho | 1,753 | 0.77× |
| Maine | 1,621 | 1× |
| Rhode Island | 1,377 | 0.95× |
| West Virginia | 1,368 | 0.65× |
| Delaware | 1,134 | 0.91× |
| Alaska | 1,003 | 1.03× |
| Montana | 850 | 0.68× |
| Vermont | 830 | 1.04× |
| North Dakota | 677 | 0.73× |
| South Dakota | 599 | 0.57× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Diane Keaton | 17.69× | Movies & TV |
| Naomi Scott | 55.77× | Movies & TV |
| Audrey Hepburn | 37.74× | Movies & TV |
| Julie Andrews | 36.54× | Movies & TV |
| Beetlejuice | 11.02× | Movies & TV |
| Elizabeth Taylor | 27.2× | Movies & TV |
| Regina Hall | 40.56× | Movies & TV |
| Capital One | 8.36× | Business & Career |
| Autism Awareness | 19.03× | Health |
| Hugh Jackman | 24.3× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Wallace and Gromit | 49.92× | Movies & TV |
| Billy Bob Thornton | 15.04× | Movies & TV |
| Sophia Loren | 28.28× | Movies & TV |
| Bruce Willis | 11.21× | Movies & TV |
| Jenny Slate | 30.16× | Movies & TV |
| Barbra Streisand | 21.11× | Music & Radio |
| Joan Collins | 46.68× | Fashion & Accessoires |
| Melissa McCarthy | 20.24× | Movies & TV |
| Microblogging | 12.67× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.19 |
| Luxury Orientation | PREMIUM | 1.49 |
| Community Orientation | OPEN | 1.44 |
| DIY Mentality | THRILL | 1.44 |
| Extroversion | THRILL | 1.37 |
| LGBTQ+ Identity | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 49.7% |
| United Kingdom | 14.6% |
| India | 8.3% |
See Academy Award for Best Original Song audiences in other countries
- Academy Award for Best Original Song — Germany
- Academy Award for Best Original Song — United Kingdom
- Academy Award for Best Original Song — France
- Academy Award for Best Original Song — Italy
- Academy Award for Best Original Song — Spain
- Academy Award for Best Original Song — Brazil
- Academy Award for Best Original Song — Japan
- Academy Award for Best Original Song — South Korea
- Academy Award for Best Original Song — India
More Award audiences in United States
- Golden Globe Award (24,985,631)
- Emmy Award (17,222,339)
- Tony Award (10,908,750)
- Academy Award for Best Actor (4,359,121)
- Academy Award for Best Picture (3,040,473)
Frequently asked questions
How many fans does Academy Award for Best Original Song have in United States?
Academy Award for Best Original Song has an estimated audience of 453,653 people in United States, concentrated in California and Texas.
What is the gender split and age of Academy Award for Best Original Song fans?
69.3% of Academy Award for Best Original Song fans are female, 30.7% are male, with an average age of 44.1 years.
Which brands do Academy Award for Best Original Song fans like most?
Academy Award for Best Original Song fans show strongest brand affinity for Diane Keaton (17.69×), Naomi Scott (55.77×), and Audrey Hepburn (37.74×) over the country average.
Where do Academy Award for Best Original Song fans live in United States?
Academy Award for Best Original Song fans in United States are most concentrated in California (reach 69,974), Texas (reach 36,629), and New York (reach 36,359). These three regions account for the largest share of the active audience.
What other brands do Academy Award for Best Original Song fans also like?
Beyond Academy Award for Best Original Song itself, the audience over-indexes on Naomi Scott (55.77×), Audrey Hepburn (37.74×), Julie Andrews (36.54×), and Beetlejuice (11.02×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Academy Award for Best Original Song. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.